COMPONENT

ADDITIVES

WORKING TOGETHER

TO CREATE

A WINNING

TEAM IN

TODAY’S

DYNAMIC

MARKETPLACE
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T hings are changing fast in today’s fuel and lubricant additive

marketplace. You’re facing the day-to-day challenges of

competing in the international arena. Government regulations

are getting stricter every day. Customers are demanding more

efficient and cost-effective performance. And all the time, the

competition is at your heels.

You need to keep pace with this rapidly evolving marketplace. Better yet,

you need to set the pace - you’re changing and you need a supplier that

can change along with you. A supplier that can help put you in the lead

and keep you there.

As the premier supplier of specialty

components for performance additive packages,

Baker Petrolite Corporation creates value for its

customers by reducing their formulation costs and

shortening their product development cycles.

We recognize the fact that as regulations change and as you develop new

technology, your product line has to accommodate these changes. As your supplier

and partner, Baker Petrolite is aligned with you and able to respond to your needs

quickly and efficiently. We work with you, sharing our expertise to help you create

a competitive advantage.
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W hen you choose Baker Petrolite, you tap into the vast resources of a multinational
corporation with a unique combination of people, products and services:

Global Resources – Baker Petrolite provides complete,

comprehensive support for your worldwide business. We will unify the
communications, product development and logistics of your pack-
age formulation process – and supply
you with opportunities to expand and
compete in the international marketplace.

Formulation Expertise – Baker Petrolite now draws from the resources of five acquired
technologies, which means new chemistries and lower costs for you. Let us share those resources with you
and become an integral part of your formulation process.

We are well aware of the difficulty in making all of your package components compatible with each other. As the indus-
try experts in dealing with the oil-and-water interface, we are willing and able to share our knowledge and take that
extra step to make sure that your package is formulated correctly.

Take your fuel expertise, combine it with our superior chemical technologies, and you’re poised to set new industry stan-
dards for outstanding package formulation.

Teamwork – To make things happen, you need the right people communicating with each other – on all levels.
And while that may not occur often enough in today’s business environment, it happens every day at Baker Petrolite.
And it works.
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Our unique approach is based on forming a team with you to create your additive packages. In fact, this
“team approach” encompasses every aspect of interaction at Baker Petrolite, internally and externally.
This includes training, problem-solving and quality assurance, as well as sales, marketing, technical sup-
port, distribution and product management.

Your technologists talk to our technologists. Your marketing department communicates

directly with our marketing team. Your buyers deal directly with
our sales people. In fact, literally hundreds of communications
between like and different departments are facilitated each day by
this unique team approach.

By forming these teams of individuals to work specifically and directly with you, you have immediate, constant
access to the Baker Petrolite person who can most quickly and efficiently address a question or request. And by
mobilizing more resources for you, rather than just one sales representative, only Baker Petrolite can deliver a
whole host of benefits that other suppliers simply can’t. Benefits such as on-time delivery, superior quality monitoring
and complete documentation. Best of all, this team approach leads to better solutions and better packages. And that’s
the key to a winning team.

Confidentiality – Blended with our team strategy is our understanding and appreciation for the proprietary
nature of your business. After all, the new package you’re designing must create a competitive advantage and reach the
market smoothly, with no performance problems.

To ensure that we are consistently able to provide an unprecedented level of security when you
bring Baker Petrolite into your new development process, we adhere to the following policies:

• The use of secrecy and non-analysis agreements

with our customers to provide them with complete
security throughout their formulation and
development time frame.

• A written code of ethics for each of our employees.

Not only does this facilitate a confident, free flow of information, but it leads
to faster development that helps get your package to market ahead of the
competition. Once there, you also gain the confidence that it will perform
as designed because the components were developed in concert with the rest
of the package.
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Superior Products - The outstanding capabilities of Baker

Petrolite provide you with a wide variety of chemical technologies:

• Emulsion preventatives: Baker Petrolite created this

technology more than 80 years ago, so only we can provide you with the
industry’s most extensive expertise and experience.

• Corrosion inhibitors: Our experience in the application

of organic inhibitors for an impressive range of metals and
applications make our technology ths industry’s most superior.

• Lubricity additives: Our proprietary chemistry developed

specifically for lubricity performance is compatible with most other fuel additives and is easily incorporat-
ed into your package.

• Stability additives/antioxidants: We offer a wide variety of quality products specifically designed

to inhibit degradation and residue formation.

• Cold flow improvers: Our products improve the low temperature handling characteristics of your
additive package. The result is superior cold weather engine performance for the consumer.

Quality – Our superior selection of products and technologies are all produced under our exclusive Quality
Improvement Process to provide not only consistent quality, but improving quality as well. Of course, the ISO
9001 certification held by Baker Petrolite also ensures the highest standards are met on every level, including a
high degree of refinement in our manufacturing process.

Industry Leadership – Demonstrated excellence in demulsifier formulation combined with

forward thinking to make a number of strategic acquisitions has resulted in our current status as a world leader in
the additives marketplace. Our long and distinguished history in managing the interface between oil and water,
starting with the world’s first patent on chemical demulsifiers in 1914, has provided the
momentum for continued excellence in specialty chemical formulations. Our technology is
our heritage – and we’re still the innovators.

Baker Petrolite...Specialty Chemicals Engineered for Your Performance and Profitability.