A PROJECT REPORT ON

LEADERSHIP PREVAILING IN LIJJAT PAPAD Co.

(RECOGIZED BY KHADI & VILLAGE INDUSTRIES COMMISSION)

PRESENTED AND SUBMITTED BY: NAME KHAN NIDA KHAN TAUFEEQUE KHAN FARHANUDDIN ANSARI AVESH KHAN FAISAL ROLLNO: 25 23 22 04 21

Towards the partial fulfilment of the Subject HIGH PERFORMANCE LEADERSHIP

MASTER OF MANAGEMENT STUDIES ( UNIVERSITY OF MUMBAI) &

SUBMITTED TO PROF. MANJESHWAR (2011-2012)

ACKOWLEDGEMENT
We would like to take opportunity to acknowledge the innumerable guidance and support extended to us by all the group members of project in execution and preparation of our project on the topic of LEADERSHIP With immense pleasure we are presenting LEADERSHIP PREVAILING IN LIJJAT PAPAD Co. project report as part of the curriculum of MMS. We wish to thank all people who gave us Unending support. In this project, we have given brief description about the organization, Its Leadership which has been started by the womens organization. We express our profound thanks to our Prof. Manjeshwer and all those who have indirectly guided and helped us in preparation of this project.

WHAT IS LEADERSHIP, AND WHAT DOES IT MEAN? Wed have to say that leadership means that you are willing to take on responsibility and make choices for yourself. Its not a responsibility that was thrust upon you by someone, but a responsibility that you took upon yourself because you believe that you are the best man or woman for the job. And once you make this choice for yourself you automatically have no other option but to become a leader. And another great point about leadership is that an effective leader needs to be able to create more leaders on his or her team. You want to be able to have the people following you stand up and get noticed so they in turn have other people following them while a chain of responsibility and cohesiveness forms so you create a well oiled machine. Another trait that helps define the question what is leadership?, is that a leader needs to possess the ability to see certain things that others cant. A leader has to be a visionary because it takes someone of this magnitude to be able to shape the world in the image that they believe it needs to be changed into. One example of an incredible leader who possessed a vision further than most people could ever imagine going is Christopher Columbus. He dreamed of another world and believed it so strongly that he stood up to so much criticism and doubt that its surprising that he followed through with his adventure to the Americas. Thats the definition of a strong leader in my opinion. Someone who can grow a thick skin and let all of the criticisms that people had about his plans just bounce right off of him while he stayed focused on his goal and never faltered. Most people often feel like they are threatened when they think about what is leadership. They get scared when somebody stands out in the crowd and does things that are different from the norm. Because thats what happens when you are leader. You stand out instead of blending in and that really scares people sometimes.

Another excellent quality that defines what is leadership is that a leader usually has a strong opinion but they always stick to it. They do not compromise and they dont lose focus either. Its important to keep your head in the game when you are an effective leader, so you cant lose focus at any time or your competitor will take advantage of you and feed off of your mishaps. You certainly dont want that to happen when you are the captain of the ship so to speak. You have to bring your A game every day when you step up and take charge in a leadership role. Theres no room for slacking off and theres no room for making too many mistakes.

LEADERSHIP QUALITIES?
People aren't born with strong leadership qualities for the most part, although you may think that there are natural born leaders in this When discussing leadership qualities, please recognize that a person in a position of leadership possesses the power to influence as well as motivate all of the people around him or her. You can nudge people in the right direction to control their activities so they help the team achieve the desired goals that they are going after. That's why having strong leadership qualities is so important when you take on a position like this. You have to be able to walk your talk and lead a group of people all away to their final goals. As far as leadership qualities are concerned, all of the words that are spoken by a leader, as well as the actions that are taken on behalf of a leader, will present a message to your people that they will learn from and emulate. So you need to make sure you are speaking the correct words and completing the correct actions if you want your team to grow from your positive image. People aren't born with strong leadership qualities for the most part, although you may think that there are natural born leaders in this world These people learn how to become effective leaders through trial and error, as well as through all of the experiences that they have lived all throughout their lifetime. So, if you are new to leadership, you should recognize that you will learn the correct leadership qualities over time and you aren't expected to know everything there is to know about leadership right from the get-go. If you can handle pressure and input from a lot of sources then the rest of the necessary leadership abilities you need to possess will eventually fall into place on their own. Leaders aren't born. They are made. So if you want to be an effective leader you need to make yourself into one as best you can.

One of the best leadership qualities to have is to follow a practical approach toward problem solving It also doesn't hurt to be able to exhibit patience and courage in the face of adversity. And don't worry if you make a mistake. Other excellent leadership qualities are the ability to bounce back from our mistakes and move forward without letting our setbacks slow us down. It's very courageous to be able to own up to the mistakes we make and it is an excellent leadership quality to possess. Your team will respect you a whole lot more and they won't be upset about the mistake. They will actually end up appreciating you more because you are willing to learn from your mistakes and move on. Becoming a visionary is also one of the best leadership qualities to possess today. It's important to have a strong vision which you will pass on to your team members so you will have something to shoot for in the future. Another excellent thing to be able to do as a leader is to have the ability to motivate yourself to move forward through any challenge. This is one of my favorite leadership qualities and something that I believe all highly successful leaders must possess.

Leadership Traits?
Most leaders usually possess a lot of the same leadership traits and qualities. The characteristics that a leader possesses will vary among each one, and you will see more leadership traits in some leaders then you will in others. But not all of the characteristics of a leader will be present at all times. A lot of the time certain characteristics only show up when a particular leadership role is called into action. Plus some leaders are much stronger in certain areas than others, but do not doubt whatsoever that most leaders share a common bond and set of skills that allow them to accomplish their day-to-day tasks efficiently and effectively. One of the strongest leadership traits that I know is the ability to make decisions properly All of the best leaders in the world are able to make the tough decisions that others can't and they are willing to handle the responsibility of whatever outcome takes place. So, even though you have to take responsibility for your failures, you will also be the first and highest rewarded member of a team that succeeds. There's always going to be a positive side and a negative side to any new endeavor, and the high-quality leader will possess the leadership traits that allow them and their team to succeed in these specific types of situations when they arise. Another one of the leadership traits that I admire the most is a leaders ability to be humble Even though a leader is the head of a team, it doesn't mean that he or she should take all of the credit when success is achieved. A really strong leader knows that success only comes from the group effort and each individual plays a part in the total success of the group. There aren't any superstars that should stand out above the crowd and that's especially true when it comes to the person who is in the leadership role. Most people want to focus on the leader as the hero of the group, but a strong leader will be humble in

the face of this experience and divide the accolades among all of the members of his team instead of taking them on for himself or herself. One thing that people don't always realize is that leadership traits can be developed in a person who wants to become a leader. It is very possible for you to learn all of the leadership traits you will need to succeed as a leader in a group situation. You can practice any leadership qualities that you want to become better at and you can hone your skills by studying the other great leaders of your era and learn from them and what they did in order to achieve massive success on whatever scale that they were able to achieve it. Most entrepreneurs are leaders at heart and they will develop and grow into high quality leaders when the time is right. If you are a blooming entrepreneur then you need to begin to study and implement all of the leadership traits that will eventually make both you and your team a major success.

ABOUT OUR ORGANISATION

SHRI MAHILA GRIHA UDYOG LIJJAT PAPAD
Be it an evening snack, or a banquet or a meal at home, The Papad finds its due place on the dining table. of Indian meal is complete without it, and Indias biggest Papad success story is Undoubtedly, Lijjat. Everyone enjoys rags to riches stories and everyone likes tales of stupendous success achieved through sheer determination. The story of Shri Mahila Griha Udyog Lijjat Papad. Shri Mahila Griha Udyog Lijjat Papad, popularly know as Lijjat, is an Indian womens organization manufacturing different Products of village industries. The organizations registered office is Situated in Mumbai and it has 69 centers and 31 divisions on different states. Lijjat is spread all over Indian. Stared in 1959 with a capital of Rs. 80, Lijjat today has a Annual turnover of around Rs.470 crore (Rs. 4.7 billion), with Rs.24 In exports and has around 42,000employees. Lijjat is primarily a cottage industry, urban by its origin that has spread to the rural areas. It is considered as one of the most remarkable enterprenual initiative by woman that is identified with women empowerment in India. Lijjat shows how an organization can infuse Gandhian simplicity in all its activities. Shri Mahila Griha Udyog Lijjat Papad is registered under The KVIC Act- (Khadi & Village Industries Commission) The Khadi and village Industries Commission (KVIC) is a statutory organization established in 1956 by an Act of parliament. It plays a pivotal role in the strengthening of rural economy by promoting and developing Khadi and village industries. The main objectives of the KVIC include skill improvement. Providing employment in rural areas, and transfer of technology, rural industrialization and promoting self-reliance among the people and to build up a strong rural community base. The functions of the KVIC are generally to plan, promote, organize and assist in implementation of programmers for the development of Khadi and village industries.

OBJECTIVES:
When industry starts some basic thoughts or some objectives are there. In cases of cooperatives organization Objectives of that organization became very important to runs Successful business. Lijjat also have some Objectives to run their business there are as follows:

It is a voluntary organization of sisters.

The organization is neither for the poor sisters nor for the rich ones-poor Sisters should remove the thoughts of poverty from should their mind and the rich sisters remove thoughts of their affluence.

It never accepts charity or grant.

It believes in running the business wisely and with practice good business ethics with dealers and consumers.

The organization strictly observes the practice of maintaining the the accounts

Regularly, writing the books daily and preparing balance sheets every month.

The organization is like a family and sisters run it as if they all belong to the same family.

 The organization is like a revered place of worship.

Of one can change these basic thoughts of the organization.

Three Golden Rules:

Besides basic principles like self-reliance, co-ownership and faith in dignity of labour, the institution has also formed three Golden Rules to business lijjat try to follow their three Golden rules at any cost in all branches in all over India

All the Lijjat branches follow these three Golden Rules 1. All the rights of the institution must belong to members only. 2. There must be maintenance of Lijjat quality at any cost. 3. There must be clean and time bound accounting system.

SHORT HISTORY:
On March 15, 1959, they gathered on the terrace of their building and started with the production of 4 packets of Papads. They started selling the papads to a known merchant in Bhuleshwar. From the beginning, the women had decided that they would not approach anyone for donations or help, even if the organization incurred losses. Chaganlal Karamsi Parekh, popularly known as Chaganbapa, became their guide. Initially, the women were making two different qualities of papads, in order to sell the inferior one at a cheaper rate. Chaganbapa advised them to make a standard papad and asked them never to compromise on quality. He emphasized to them the importance of running it as a business enterprise and maintaining proper accounts. In 1962, the name Lijjat (Gujarati for "tasty") was chosen by the group for its products. The name was suggested by Dhirajben Ruparel, was chosen in a contest held for the purpose, with prize money of Rs. 5. The organization was named Shri Mahila Griha Udyog Lijjat Papad. In many Indian languages, Mahila means women, Griha means home, Udyog means industry. By 1962-63, its annual sales of papads touched Rs. 1.82 lakh. In July 1966, Lijjat registered itself as a society under the Societies Registration Act 1860[. In the same month, on Chaganbapa's recommendation, U N Deodhar, the chairman of KVIC personally inspected the Lijjat. KVIC or Khadi Development and Village Industries Commission is a statutory body set up by the Government of India for development of rural industries. In September 1966, KVIC formally recognized Lijjat as a unit belonging to the "processing of cereals and pulses industry group" under the Khadi and Village Industries Act. It was also recognized as a "village industry". In 1966, KVIC

granted it a working capital of Rs. 8 lakhs (0.8 million) and was allowed certain tax exemptions The first branch outside Maharashtra was established at Valod, Gujarat in 1968. After tasting tremendous success with their papads, Lijjat began producing other products like khakhra (1974), masala (1976), vadi, wheat atta, and bakery products (1979). In 1970s, Lijjat set up flour mills(1975), printing division (1977) and polypropylene packing division (1978). The group also initiated some unsuccessful ventures such as cottage leather (1979), matches (1979), and agarbattis (incense sticks In 1985, the Lijjat branch at Jabalpur was taken over by one Shantilal Shah as his own unit, which he ran with the help of a Sanchalika (branch head), who was wife of his employee. Lijjat went through tremendous pressures and court stay orders to retrieve the situation In 1987, Lijjat purchased new premises at Kamal Apartments in Bandra, a suburb of Mumbai. The registered office shifted to the Bandra with effect from July 1988. In 1988, Lijjat entered the soap market with Sasa detergent and soap. Sasa had annual sales of Rs 500 million, accounting for 17 percent of Lijjat's total turnover in 1998. In March 1996, the 50th branch of Lijjat was inaugrated in Mumbai In the 1980s and 1990s, Lijjat started attracted attention of foreign visitors and officials. The Vice-President of Uganda, Dr. Speciosa Wandira-Kasibwe, visited Lijjat's central office in January 1996, since she wanted to start a similar institution in Uganda. Lijjat started exporting its products with the help of merchant importers in the United Kingdom, the United States, the Middle East, Singapore, the Netherlands Thailand, and other countries. Its annual exports accounted for more than US$ 3.2 million in 2009. As its popularity grow, Lijjat started facing the problem of fake Lijjat papads being introduced in the market. In June 2001, three persons were arrested in this connection, in Bihar. Lijjat's website explains the identification features of original Lijjat papads In 2009, Lijjat had a turnover of Rs 3.5 billion and exports worth Rs.170 million. It employed 42,000 people in 62 divisions all over the country. The 69nd branch became operational at Jammu and Kashmir in 2002, enrolling over 150 members. Lijjat marks its 50th year of existence on March 15 2009.