Yemen Kuwait Bank BMIS300

Bamatraf Agency
Software Engineering

CSIT320

Done by:

Abdulrahman Bajsauir

Supervised by: Eng. Dr. Assem Maktari

Oct 2023

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Bamatraf Travel Agnecy CSIT320

Table of Contents
Introduction ...................................................................................................................................3
Introduction to Bamatraf Travel Agnecy.........................................................................................4
a.1. Structure Of Departments:......................................................................................................5
a.2. The IT Infrastructure of Bamatraf Travel Agency.....................................................................6
b. Vision:.........................................................................................................................................7
c. Mission........................................................................................................................................8
d. SWOT Analysis............................................................................................................................9
C. Objectives and Goals................................................................................................................11
f. Business operations..................................................................................................................12
g. Stakeholders............................................................................................................................13
h. References...............................................................................................................................13
Summary.......................................................................................................................................14

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Bamatraf Travel Agnecy CSIT320

Introduction

This report offers a glimpse into Bamatraf Travel, a prominent player in

Yemen's dynamic travel landscape. Established in 1998, the agency has
carved a niche for itself through its dedication to exceptional service,
diverse offerings, and commitment to ethical practices.

This report caters to a broad audience, encompassing potential clients,

existing customers, and individuals interested in the Yemeni travel industry.
It delves into Bamatraf's core values, comprehensive range of services,
including tourism, religious pilgrimages, and manpower solutions.
Additionally, it explores the agency's financial standing and highlights the
key opportunities and challenges shaping its future.

Bamatraf's reputation is built on pillars of innovation, personalized

customer care, and unwavering ethical conduct. This report sheds light on
these strengths while acknowledging the agency's pursuit of continuous
improvement. It delves into Bamatraf's strategic vision, including expanding
its regional presence, diversifying its service portfolio, and navigating the
competitive landscape of Yemen's travel sector.

In essence, this report serves as a comprehensive resource for anyone

seeking to understand Bamatraf Travel's position and contributions within
the Yemeni travel industry. It offers valuable insights for individuals curious
about the agency's journey, its services, and its aspirations for the future.

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Bamatraf Travel Agnecy CSIT320

Introduction to Bamatraf Travel Agnecy

- Name: Bamatraf
- Location:
- Sana’a, Al-Mujahid Street, in front of the Saudi Embassy
-Al-Mukalla, Al-Salam District, Second Street, near Bazra’a Mosque
-Suaon, across from the airport road, next to Abu Bakr Al-Siddiq
Mosque.
-Aden, Khormaksar, Third Street, next to Al-Wafa Restaurant.
-Makkah (Mecca), Mahbas Al-Jin
- Business Field: Travel Agency
- Number of employees: 100+ employees

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Bamatraf Travel Agnecy CSIT320

a.1. Structure Of Departments:

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Bamatraf Travel Agnecy CSIT320

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Bamatraf Travel Agnecy CSIT320

a.2. The IT Infrastructure of Bamatraf Travel Agency

- A system that seamlessly connects and streamlines the flow of

information within the company and across all branches.

- A secure and controlled environment specifically designed to house

computer servers and associated equipment..

- A reliable and secure network designed and configured to withstand

technical challenges and protect sensitive data.

- Skilled and knowledgeable IT staff who can manage technology

effectively and provide necessary support

- A fast and reliable internet connection to ensure smooth operation

and efficient data transfer

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Bamatraf Travel Agnecy CSIT320

b. Vision:
 Be the best in Yemen: We want to be the travel agency everyone in
Yemen trusts, going above and beyond to make your trip amazing.

 Travel further: We plan to open offices in nearby countries, making

trips across the region a breeze.

 More ways to explore: We'll keep coming up with new tours and
adventures, so you can travel the way you want, whether it's learning
about different cultures, going on exciting activities, or undertaking a
spiritual journey through Haj and Umrah.

 Tech-savvy travel: We'll use the latest technology to make planning

your trip easier, run things smoothly, and offer personalized options
just for you.

 Travel responsibly: We care about the environment and the places

we visit, so we'll support responsible tourism practices.

 A team you can trust: We'll have a passionate team of experts who
love travel and are always learning new things, so you can expect the
best service.

 Helping Yemen thrive: We believe tourism can boost Yemen's

economy and culture, so we'll actively support the country and
showcase its beauty to the world.

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Bamatraf Travel Agnecy CSIT320

c. Mission:
To provide individuals and businesses in Yemen with an upscale level of
financial services exemplified by personal attention to client’s needs and
aspirations, as well as ensuring it employs qualified, self-motivated staff
and constantly evolving through the use of the most modern
techniques.”

We believe that Bamatraf Travel Agency commitment to strictly following

the local and international laws of all travel agency, adopting the best
practices, and ensuring all the agnecy employees deliver on their promises
maintaining clients’ confidentiality as a top priority is essential to sustain
the confidence our clients have.

Bamatraf Travel Agnecy aims to fulfill its goal of delivering high-quality

services that ensure client satisfaction by ensuring its professional staff
master their duties and through investment in continuous improvement.

Helping people to travel and find the easiest and the fast travel way to let
all the customer satisfy about all the services that they were give .

Overall, to achieve all the ambitious goals set by the Travel agnecy, we
believe that proper planning, knowledge, and dedicated employees are the
best techniques for finding the safest and shortest route to accomplishing
our objectives.

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Bamatraf Travel Agnecy CSIT320

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Bamatraf Travel Agnecy
d. SWOT Analysis
Strength:
Strengths (internal):
- They have many branches from
outside Yemen to serve people
at different locations.
- Many people have had a great
experience with Bamatraf
Travel. This means you can
trust them to take care of you
on your trip
- They offer free hosting for
golden customers and their
Stuff can finish any problem
fast and efficiently.
- They also provide 24/7 support
and have the best services
compared to others.
- They use technology to make
things easy for you, like
booking online and getting
recommendations.
- They know everything about
these important religious
journeys. They can help you
plan and make everything go
smoothly.
- Bamatraf Travel serves people
and Organizations in the field.
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CSIT320
Weakness:
- Reliable and high-speed
internet can be challenging to
find in some parts of
Yemen, which can impact
online booking and
communication with clients.
- Not dealing well with
competition from larger, well-
established travel agencies with
wider reach and resources
- Existing communication and
technology infrastructure might
not fully support Bamatraf's
future growth and operational
needs
- Poor marketing resources and
budget compared to larger
competitors.
- Political uncertainties and a
complex landscape can create
challenges in planning and
operating smoothly.
Bamatraf Travel Agnecy CSIT320

Opportunities: Threats:

- They aim to be the best Travel - Fluctuations in the Yemeni

agency that has the best economy or global economic
services. downturns could impact
- They are also planning to tourist spending and travel
increase collaboration and demand.
partnership. - Unforeseen events like
- They will make use of natural disasters or outbreaks
Facebook and social media to of infectious diseases could
expand their repetition and disrupt travel plans and
bring more customers . negatively impact tourism in
the region.
- Bamatraf can consider
opening branches in
neighboring countries,
offering regional travel
packages and expanding their
market reach.
- Implementing online booking
platforms, mobile apps, and
personalized
recommendations can
enhance customer experience
and improve operational
efficiency

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Bamatraf Travel Agnecy CSIT320

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Bamatraf Travel Agnecy CSIT320

C. Objectives and Goals

 Be #1 in Yemen: Bamatraf wants to be the best travel agency in

Yemen, offering the coolest trips and best service around!

 Travel more places: They want to open offices in other cities so they
can help people travel all over the region.

 Happy customers: They want to make sure everyone who travels

with them has a great time and wants to come back for more!

 Good name: They want everyone to know they are a trustworthy and
reliable travel agency that cares about the environment and the
places they visit.

 Helping Yemen: They want to help Yemen grow stronger by bringing

more tourists and supporting local businesses.

 Increase brand awareness through social media engagement.

 More customers: They want to help even more people travel in the
next few years!

 New offices: They plan to open new offices in other cities to help
even more people travel!

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Bamatraf Travel Agnecy CSIT320

f. Business operations
 Booking Brilliance: online booking for flights, hotels, and tours,
streamlining the process for a smooth and convenient experience.

 Managing Customers: Understanding your customers starts as they

consider a booking and continues throughout the trip. Gathering
relevant data once and using it for bookings and future marketing
campaigns is crucial.

 Travel Management: Core function involving the management and

reservation of transport tickets, accommodation searches, car
rentals, etc.

 Consulting: Providing expert advice to clients on travel options.

 Marketing and Internal Communication: Promoting agency services

and products through various channels.

 Technology: Utilizing software and systems to manage operations

efficiently.

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Bamatraf Travel Agnecy CSIT320

g. Stakeholders
-Bamatraf Family group
-Bajsauir Fmaily group

h. References
- The website of Bamatraf Travel Agency https://BamatrafTravel.com
- Ahmed Abdullah Ahmed0099@gmail.com
-Fakrie Bamatraf fakrieBamatraf@gmail.com

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Yemen Kuwait Bank BMIS300

Summary

This report delves into the inner workings of Bamatraf Travel, a Yemeni
travel agency. It explores the various departments that collaborate to
ensure smooth operations, from sales and booking teams to financial and IT
specialists.

Furthermore, the report outlines Bamatraf's vision and mission, highlighting

their aspirations to become the leading travel agency in Yemen while
contributing to the nation's development and sustainability. To achieve
these goals, they employ a comprehensive business strategy that prioritizes
finding lucrative travel options, providing personalized assistance to clients,
and leveraging technology to streamline operations.

Finally, the report identifies the different stakeholders Bamatraf Travel

interacts with, including hotels, transportation providers, and local guides,
all of whom play a crucial role in delivering exceptional travel experiences
for their clients.

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