Luxurious lather

with

Crodasinic LS
 Crodasinic LS

• Outstanding lathering
• ‘Foam pillow’ enhances the consumer experience of
cleansing
• Robust lathering, uniquely resistant to hard water and
oily soils
Crodasinic LS

• Mild detergency
• Naturally substantive giving a light conditioning effect
• Sulphate free, EO free and biodegradable
• Compatible with many cationic conditioning agents
and germicides
• Choice of product forms, with and without
preservatives
 Co-surfactant Choice

Cleansing product formulators tend to use co-surfactants

along with commodity anionics in order to

• Make formulations less harsh

— MANY SOLUTIONS
— There is a plethora of choice of mild surfactants – betaines,
Crodasinic LS

APGs, sulphosuccinates, sarcosinates, etc…….

• Build formulation viscosity

— SEVERAL SOLUTIONS, depending on the formulation
— Croda’s PromidiumTM and CrothixTM surfactants are ideal
choices, especially for more difficult to thicken systems

• Enhance lathering
— DIFFERENTIATING
— The choice of co-surfactant can have a big impact
on lather quality
 The Importance of Lather

FOAM
• Big, loose bubbles
• Thin, fragile feel
• Transient to touch
Crodasinic LS
LATHER
• Small, tight bubbles
• Rich, creamy feel
• Builds with massaging

• Perceived as a standard • Provides a luxurious

effect experience
• Associated with basic, • Enhances perceptions
low cost products of caring and gentleness
• Easy – commodity • Requires selection of a
anionics deliver great good lathering
foaming surfactant
• Assessed by Ross-Miles Foam • Hart & DeGeorge Lather
Height Measurement Drainage Time
 Which Mild Surfactant Gives the
Best Lathering?
60

(Average Drain Time in Seconds) 50

Crodasinic LS30
Lather Quality

40
Crodasinic LS

30

20

10

0
Ether Crodasinic Decyl Disodium Disodium
Sulphate LS30 Glucoside Laureth Cocoampho-
Sulpho- diacetate
succinate
 Lather Quality Differences are
Visually Clear as Well As Measurable

Crodasinic LS 30
‘Foam pillow’
Crodasinic LS

Decyl Glucoside
 How Does Crodasinic LS Perform
as a Co-Surfactant?

60

50
(Average Drain Time in Seconds)
Crodasinic LS

40
Lather Quality

30
63%

20

10

0
Ether Sulphate (1% active) Crodasinic LS30 (1% active) Ether Sulphate (0.5% active)
+ Crodasinic LS30 (0.5%
active)
63% of the lathering benefit of Crodasinic LS30
is retained in a 50:50 blend with Ether Sulphate.
 Crodasinic LS Continues to Shine
As A Co-Surfactant
50

45
(Average Drain Time in Seconds)

40

35
Crodasinic LS
Lather Quality

30

25
20

15
10

5
0
Ether Sulphate Crodasinic LS30 Disodium Disodium Coco-
Laureth Sulpho- Cocoampho- amidopropyl
succinate diacetate Betaine

50:50 blends with Ether Sulphate

 Lathering Challenges

The lathering experienced by the consumer can be

dramatically affected by the presence of
delathering agents
• Oils (normally present)
— Oily soils such as sebum and make-up residues
Crodasinic LS

— Lipophilic formulation components including many

emollients
• Hard Water (commonly present)
 Crodasinic LS Resists Soil Delathering Far
Better Than Leading Alternative Chemistry
Sodium Lauroyl Glutamate performs
similarly to Crodasinic LS in distilled
water laboratory conditions but it’s
60
lathering collapses in oily conditions
(Average Drain Time in Seconds)

50
Ether Sulphate
Crodasinic LS

Lather Quality

40
Crodasinic LS30
30

20 Sodium Lauroyl
Glutamate
10

0
Sole 50:50 blend 50:50 blend
Surfactant with Ether with Ether
Sulphate Sulphate + 1%
Castor Oil
 Crodasinic LS Resists Soil Delathering Far
Better Than Leading Alternative Chemistry

Crodasinic LS 30 /
Ether Sulphate
Blend with 1% Oil
Crodasinic LS

Decyl Glucoside /
Ether Sulphate
Blend with 1% Oil
 The Superiority of Crodasinic LS is Even
More Pronounced with the Added
Challenge of Hard Water
50:50 blends with Ether Sulphate + 1% Castor oil
in 100ppm Ca water
(Average Drain Time in Seconds)

25
Crodasinic LS

20
Lather Quality

15

10

0
Ether Sulphate Crodasinic LS30 Sodium Lauroyl
Glutamate
 Beyond Lathering

In addition to outstanding lathering, Crodasinic LS

surfactants offer
• Proven mildness and counter-irritancy
• Detergency and wetting
Crodasinic LS

• Intrinsic substantivity to hair and skin imparting light

conditioning benefits
• Compatibility with a wide range of cationics – unlike
many mild anionics
— includes Croda’s preservative boosting conditioner Arlasilk PTM

• Anti-corrosion benefits
• Neutral taste (hence are suitable for oral care
applications)
 Crodasinic LS Range

Product INCI Name % Form Preservative EDTA

Active Free Free
Crodasinic Aqua (and) Sodium 30% Liq.
LS30 NP Lauroyl Sarcosinate
Crodasinic Aqua (and) Sodium 30% Liq.
LS30 Lauroyl Sarcosinate
Crodasinic LS

Crodasinic Aqua (and) Sodium 35% Liq.

LS35 Lauroyl Sarcosinate
Crodasinic Sodium Lauroyl 95% Powder
LS95 NP Sarcosinate
Crodasinic Sodium Lauroyl 95% Powder
LS 95 Sarcosinate
Crodasinic Lauroyl Sarcosine 100% Waxy
L solid
 Hair Care Applications
Shampoos
• Resistance to sebum delathering makes Crodasinic LS the
ideal primary or co-surfactant for greasy hair shampoos
• The mildness of the range means a perfect fit in
formulations designed for consumers with sensitive scalps
Crodasinic LS

• There is increasing utilisation in colour–protection shampoos

• Perfect primary surfactant for sulphate-free systems

Avon Advanced TIGI S Factor

Techniques
Color Savvy
Keep Clear Anti- Shampoo
Dandruff
Shampoo
 Facial Cleansing Applications
Facial Washes and Lathering Cloths
• Outstanding lathering contributes to luxury positioning
• The mildness of the range means a perfect fit in
formulations designed for consumers with sensitive skin
• Resistance to sebum delathering makes Crodasinic LS the
Crodasinic LS

ideal primary or co-surfactant for greasy skin washes

• Availability of powder grades facilitates manufacture of dry
lathering cloths

Clinique P&G Olay

Liquid Facial Clarify & Cleanse

Soap Oily Skin Lathering Cloths
Formula
 Body Care Applications
Shower Gels/Creams/Scrubs, Liquid Soaps and Feminine
Hygiene Washes
• Resistance to delathering makes it possible to include
lipophilic emollients without trading off luxurious lathering
• The mildness of the range means a perfect fit in formulations
Crodasinic LS

designed for consumers with sensitive skin and in feminine

hygiene washes

Crabtree & Evelyn Unilever Dove

Naturals
Cool Moisture
Botanical Body Nourishing Hand
Polisher Wash
 Men’s Grooming Applications
Shaving Products and Shower Gels
• Anti-corrosive property helps prevent corrosion of the
interior surface of shaving foam containers as well as razor
blades
• Outstanding lathering contributes to expected shaving foam
effect
Crodasinic LS

• The mildness of the range means a perfect fit in

formulations designed for consumers with sensitive skin

King of Shaves P&G Gillette

K2 Skinvestment 3x Triple Action

Series Primer System Shower
Gel
 Crodasinic LS

• Outstanding lathering
• ‘Foam pillow’ enhances the consumer experience of
cleansing
• Robust lathering, uniquely resistant to hard water and
oily soils
Crodasinic LS

• Mild detergency
• Naturally substantive giving a light conditioning effect
• Sulphate free, EO free and biodegradable
• Compatible with many cationic conditioning agents
and germicides
• Choice of product forms, with and without
preservatives
 Luxurious lather
with

Crodasinic LS