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ADP Report 20 Feb 2024
ADP Report 20 Feb 2024
04 Preface
05 Key findings
Reimagining pay
18 Industry insights
ADP’s Future of Pay in India 2024 research delves deep into the heart of
contemporary HR and payroll practices. It provides valuable insights into current
trends and can serve as a compass, guiding India’s HR and business leaders
towards informed decision-making and sustainable growth. This second edition
captures the perspectives of senior leaders with responsibility and oversight for
payroll in Indian organisations with 500 to 2500 full-time employees. Key topics
span 2024 top HR considerations, reimagining pay, pay equity and parity, major
initiatives impacting payroll and impact of AI.
This initiative by ADP India aims to help mid and large organisations in India
understand the changing landscape of pay as they embark on their growth
journey. We hope you find this report valuable and useful.
Preface
In the dynamic landscape of the Indian workforce, understanding the intricacies
of pay and payroll processes has never been more crucial. As we stand on the
cusp of a new era, marked by rapid technological advancements and evolving
employee expectations, the release of the ‘Future of Pay in India Report 2024’
represents a significant milestone in our collective journey towards a more
informed and equitable future.
The collaboration between The Economic Times HRWorld and ADP has yielded a
groundbreaking study that delves deep into the heart of contemporary HR
practices, offering invaluable insights gleaned from meticulous analysis and
extensive industry engagement. This report not only sheds light on current
trends but also serves as a compass, guiding HR and business leaders towards
informed decision-making and sustainable growth.
As we pore over the key highlights of this report, it becomes evident that the
quest for equal pay, fairness, and transparency remains at the forefront of
organisational priorities. From the adoption of performance-based compensation
models to the integration of AI-driven tools, organisations are navigating
uncharted waters in their quest for precision and efficiency.
As we embark on this journey into the future, armed with the insights gleaned
from this report, let us embrace a new ethos of data-driven decision-making. This
report is not just an information source; it's a powerful tool for navigating the
future with confidence and foresight. By equipping HR and business leaders with
data-driven insights and actionable recommendations, we aim to catalyse
meaningful change and shape a future where pay practices are fair, transparent,
and empowering for all. Let us leverage the power of knowledge to steer our
organisations towards greater resilience, agility, and success. Together, let us
chart a course towards a future where pay parity is not just an ideal but a reality,
and where every individual is empowered to reach their full potential.
Reimagining pay
06
Employee well being and inclusion are new to the list of top HR considerations this year. 62% are now prioritising
financial well being and 46% are advocating for equity across HR practices.
Technological innovation in HR remains this year, with 59% considering Gen AI for HR processes and 32% adopting
new technologies for remote work management.
Talent retention and attraction strategies remain centre stage, with over half of the respondents evaluating
compensation programs and an equal percentage introducing innovative structures and benefits.
Compliance remains a top priority, with 54% focusing on new labour laws like the Code on Wages and 51% focusing
on what’s required to comply with India's Digital Personal Data Protection (DPDP) Act.
What are your top HR considerations for 2024 given the current economic
and geopolitical environment?
Focus on employee wellbeing including employees’ financial
62% wellbeing & wealth creation
2% Others
Compliance expertise, accuracy of payroll, and employee experience are considered the top areas of focus or
improvement relating to payroll, with 56%, 56%, and 55% of respondents respectively highlighting them as
important.
Technology integration, simplification of processes, and self-service capabilities are also significant areas for
improvement, with 50%, 49%, and 40% of respondents expressing their importance, respectively.
Employee queries, cost savings, and upgrading or modernising technology are also notable areas for focus or
improvement, though they rank slightly lower in importance compared to the aforementioned areas, with 35%, 35%,
and 39% of respondents respectively highlighting them.
Which of the following do you consider the top areas of focus or improvement
relating to payroll?
There’s more divided sentiment towards pay frequency and flexibility. Over half of the respondents are interested in
offering flexi options for pay dates and providing more frequent pay cycles, but there's a portion (18%) of respondents who
strongly disagree. While some organisations are pivoting towards greater flexibility, others still prefer more traditional pay
structures, likely due to the anticipated complexity it would pose to their existing operations.
Notably, there is a widespread agreement among organisations on the significance of financial wellness. Nearly 84% now
acknowledge the importance of providing expedited access to wages for unforeseen emergencies or expenses, up 5% over
last year.
With pay and access to pay being crucial and fundamental to employee
experience, what payment methods and frequencies do you believe your
organisation is exploring for adoption over the next 5 years?
More than half of respondents highlight a commitment to continuous HR transformation, signalling a strong
emphasis on reforming human resources practices within their organisations. This indicates a dedicated endeavour
to modernise HR functions, likely including aspects such as talent management, employee engagement, and
performance evaluation, all of which could have a direct impact on payroll processes. Alternatively, payroll data
serves as potent information for HR transformation efforts, such as offering insights into how to improve retention
and turnover rates.
An equal proportion of respondents also highlight digital transformation as a major initiative impacting their payroll
function. The emphasis on digital transformation suggests a shift towards automated, data-driven payroll systems
that can improve accuracy, efficiency, and compliance.
More than one-third of respondents mention Gen AI integration into HR processes as a significant initiative
impacting their payroll function, reiterating the growing trend towards incorporating artificial intelligence and
advanced analytics into HR operations and payroll management.
What are the major initiatives going on in your organisation now that impact
your payroll function?
51% HR transformation
7% Others
In 2023, 45% of respondents had some kind of playbook or plan in place, while in 2024, this this rose to 47%. This
indicates a marginal increase in number of respondents adopting contingency plans year on year. Notably, the
percentage of respondents with comprehensive pan-India playbooks remains almost at par with over one-third
claiming to have one in both 2023 and 2024.
The percentage of respondents with playbooks and plans for some regions increased to 12% in 2024, up from 7% in
2023, indicating a consistent approach to contingency planning at a regional level.
More organisations are moving to put contingency plans in place. This data shows fewer organisations have
considered but not yet implemented a contingency plan, dropping from 34% in 2023 to 28% in 2024.
Still, fifth of respondents have not contemplated constructing contingency plans. This number has not changed
from last year indicating a quorum of companies that remain at high risk of potential cyber threats and system
outages affecting payroll operations.
12%
28%
More than half of the respondents say they currently have an in-house service delivery model. In contrast, 9% utilise
a fully outsourced service delivery model, similar to last year.
Interestingly, insights gleaned from in-depth interviews conducted with C-suite industry leaders – as detailed later
in this report – reveal a growing acknowledgment of the need to leverage payroll outsourcing partners to mitigate
risk and gain access to a broader pool of experienced compliance experts who are dedicated to staying abreast of
regulatory changes.
About 23% of respondents employ a mix of in-house and outsourcing for their payroll operations and 17% of
respondents utilise a partially outsourced model, complemented by dedicated internal HR capabilities for basic
operations.
What service delivery model do you primarily follow for payroll operations
in your organisation?
1%
9%
In-house
17%
Mix of in-house and outsourcing
Fully outsourced
Others
23%
In breaking down this further, the data indicated varying impact of AI on specific payroll processes within organisations:
Attendance/overtime calculations have been most positively impacted by AI, with 17% of respondents
acknowledging its positive influence.
Compliance monitoring follows (13%), then calculation of deductions and salary disbursement (12%), managing
payroll/compliance-related queries (11%) and pay equity (8%) respectively.
Claims processing and employee enrolment to social security benefits are not seeing AI’s positive impact to the
same degree with only 4% and 6% of respondents citing these respectively.
4%
6%
Strongly agree
16%
Somewhat agree
42%
Somewhat disagree
Strongly disagree
32%
The majority of organisations (57%) express willingness to invest in AI-powered payroll systems despite concerns
about bias and data privacy, recognising the potential benefits in improving accuracy and efficiency in payroll
processes.
There is a positive trend in addressing pay disparities, with the majority of organisations either having formalised
processes or considering their implementation, reflecting a proactive approach to equity in compensation practices.
Approximately two-thirds of employees are open to considering non-traditional payment methods as part of their
compensation package.
However, only 22% of organisations feel well-prepared to explore and integrate alternative payment methods
beyond traditional models, indicating a minority with high readiness for innovation in pay structures.
Approximately two-thirds of organisations, either moderately prepared or remain neutral regarding the adoption of
innovative payment methods currently.
8%
Somewhat agree
25%
Somewhat disagree
Strongly disagree
28%
Somewhat agree
23%
Somewhat disagree
Strongly disagree
41%
14%
22%
Our organisation is well-prepared to explore and
integrate alternative payment methods beyond
traditional models
34%
This transparency shift marked a major change for our 230-year-old company, but it's
been successfully implemented. Now, managers clearly understand the pay bands for
each position, eliminating ambiguity and fostering trust. This empowers them to make
informed pay decisions that reflect performance and market value.
Family-based options: Medical insurance now adapts to family size and specific
needs, not just job level.
One of the key challenges that we’ve observed is claiming benefits can be a hassle. By
simplifying the process and offering more tailored options, we aim to improve employee
satisfaction and encourage full utilisation of available benefits. Additionally, we're
exploring AI-driven analytics to understand benefit usage patterns across various
demographics. This data will help us further customise both benefits and salary
structures to better serve our diverse workforce.
As we expand globally, complying with local data privacy laws is crucial. For instance,
we outsource payroll in Singapore due to its stringent regulations. We advocate for
comprehensive standards across all regions and monitor legal changes to ensure
compliance. India's recent data protection legislation is a positive step, but stricter
measures might be necessary for stricter privacy regimes. We actively monitor legal
changes and adapt our practices accordingly. Ensuring employee data security and
compliance will remain a top priority as we navigate the increasingly complex global
landscape.
Deep analytics and process: Regular pay audits and in-depth analytics guide our
compensation strategy, allowing for adjustments during industry booms and
implementing special compensation cycles if needed.
Digital literacy is essential for leadership in this age. We track it through a "digital
literacy dashboard" to bridge the gap between technical expectations and employee
capabilities. Flexibility, especially through hybrid work arrangements, is now
essential, informed by digital literacy data. Success in the future of work hinges on
data-driven decision-making, adaptability, and continuous learning, fostering a
culture of transparency and ethics for thriving in an evolving landscape.
Currently, programs like our employee assistance program lack the integration
necessary to seamlessly support major life changes or ongoing personal struggles.
Addressing this stigma and ensuring accessibility remains a priority. Collaboration is
crucial. Both our talent management and total rewards teams understand the need to
work in tandem when developing frameworks and policies.
Closing the loop: Report back to leadership on budget utilisation and progress
towards objectives.
However, it's crucial to address data protection within this technological framework.
With the growing emphasis on data protection, our tools prioritise robust security
protocols. This ensures the secure storage and processing of personal information,
meeting legal requirements and safeguarding both individual and organisational
interests. The technology platform not only enhances efficiency by reducing personal
intervention but also ensures the confidentiality and integrity of the data, aligning
with legal and ethical standards.
Operating in the US and UK, we were prepared for data protection acts, having
adopted these initiatives early on. The audit, encompassing compliance checks for
tools and technology partners, was successful, highlighting our dedication to
maintaining necessary certifications. While acknowledging a few improvement areas,
we are confident in our compliance efforts, recognising that ongoing audits, partner
certifications, and individual training remain pivotal in ensuring data protection.
Striking a balance
Balancing technology innovation with ethical considerations is a complex task.
Acknowledging the presence of bad actors in every technological advancement, I draw
parallels with instances like e-commerce and blockchain, where illegal activities
coexist with legitimate use. In the realm of AI-generated content, potential misuse is
apparent, highlighting the importance of ethical guidelines. A robust legal framework
is essential to define ethical boundaries and enforce consequences for violations.
Fostering a culture that promotes ethical practices within organisations is crucial for
encouraging responsible innovation.
Embracing gen AI
While I cannot predict the future, we have begun integrating Gen AI into our
workforce culture. I have personally encouraged hands-on experience with Gen AI tools
among the team, supported by recent studies showing increased personal adaptation
of these tools, particularly among CXOs for effective communication.
Looking forward, I envision Gen AI playing a pivotal role in coaching and mentoring
people managers for more effective team management, enhancing HR professional’'
communication skills and facilitating problem-solving and program evolution for quick
decision-making. Anticipated efficiency gains of 30% to 40% within the next twelve
to 18 months, with McKinsey suggesting a 50% reduction in employee workload
through Gen AI adoption, are promising. However, managing expectations is crucial,
considering factors such as business context, ethics, and data safety.
The current high cost of building programs on Gen AI tools necessitates a gradual
reduction for broader organisational adoption. While the potential for significant
efficiency improvements in this technological space is exciting, a pragmatic and
phased approach is essential for effective integration.
HR handles a high volume of sensitive data that includes personal information and
salary details. If that data is leaked it can cause issues to both employee and
organisation. HR professionals should implement data protection measures, control
employee data access, and maintain records of processing activities. The DPDP Bill
grants individuals’ rights over personal data, allowing employees to correct
inaccuracies and remove unwanted data with management permission.
AI-driven workplace
Gen AI can automate repetitive tasks and give employees more time to focus on their
strengths and manage work that is beyond monotonous and mundane. It frees up time
for a better work-life balance and thereby increases productivity.
The impact of Gen AI varies across employee groups. Entry level employees are
expected to see the biggest shift. It can open more possibilities by enhancing their
capabilities.
HR leaders can play a critical role in how organisations adapt to changes driven by
generative AI. Work can be redesigned with a new operative model. Bottlenecks and
inefficiencies should be identified to get more productivity. There should be
investment in both talent and technology. The workforce should be prepared for
technology disruption. HR leaders can strategies workforce planning and design by
identifying critical roles and skills of the future. Improving and imparting skills should
be a priority. Leaders should concentrate on how to increase the technical skills of the
workforce. Employees should have a basic understanding of AI and its capabilities.
Workers should be trained to be familiar with AI solutions.
Leveraging gen AI
Using Gen AI-driven analytics in shaping compensation strategies offers a key
advantage by generating specific and targeted data for benchmarking, enabling
organisations to make precise adjustments to salaries and craft tailored packages that
attract and retain talent. Moreover, Gen AI facilitates the development of highly
personalised plans, meeting the unique needs of employees, particularly those of the
Gen Z workforce. This adaptability allows for customised compensation structures
incorporating features like skill-based pay or ESOPs, aligning with individual
preferences. Furthermore, Gen AI enables predictive analysis, forecasting trends in
employee behaviour such as job exploration or the risk of top performers leaving the
company. Leveraging Gen AI for predictive retention analysis empowers organisations
to proactively address potential challenges. Despite high expectations, the full
implementation and impact of these capabilities remain a work in progress,
necessitating ongoing exploration and adaptation within organisations.
Regular performance reviews, now conducted more frequently than just annually, are
essential for distinguishing between high, solid, and average performers. Reward
differentiation is pivotal, with trends indicating up to a 100% variance in budget
allocations.
High achievers may receive double or even more than the average budget allocation, a
trend particularly pronounced in startup environments where differentiation extends
beyond cash rewards to include wealth creation tools like ESOPs. ESOPs, tied to
liquidity events for consistent performers, serve as mechanisms for wealth creation,
aligning with the goal of providing opportunities for individuals who significantly
impact the organisation.
When salary changes occur, employees are formally notified via email, receiving a
password-protected sheet containing all relevant information and contacts for
clarification, if needed. Our Rewards and Recognition process emphasises inclusivity
and transparency, involving nominations and justifications from employees before
undergoing panel review. Additionally, the company shares profits based on overall
performance, ensuring transparent and uniform bonus payouts for all employees across
different levels.
AI analytics can leverage vast datasets to offer meaningful salary insights and
personalise total rewards packages based on individual employee preferences. This
could lead to the implementation of a more consistent and real-time rewards system.
Additionally, AI has the capability to monitor market trends, aiding organisations in
maintaining competitiveness within the evolving compensation landscape.
Potential of gen AI
I envision a future where AI plays a crucial role in transforming compensation and
making it truly impactful. Some key areas where I see AI making a difference:
Lata Chemudupati
There is a universal pursuit for individuals possessing specific skill sets aligned with
Head-People & Culture
the evolving technological advancements such as data analytics, SAP, cloud
Netconnect
computing, and cybersecurity. The demand for specialists in these fields is widespread
across industries, as these skills are deemed essential for future progression. However,
as organisations compete for the same pool of talent, it becomes imperative to
strategise effectively in talent acquisition. Factors such as competitive pay structures
and flexibility within legal constraints play a significant role in attracting talent.
It's worth noting that despite the desire for flexibility, India's regulatory framework,
governed by labour laws aimed at safeguarding employees, imposes certain limitations.
Navigating these regulations while simultaneously meeting the diverse needs and
ensuring the satisfaction of employees presents a formidable challenge in talent
management. Therefore, finding a balance between legal compliance and meeting the
expectations of the workforce remains a critical endeavour in contemporary human
resource management.
In India, personal information collection from new hires includes documents like the
Aadhaar card, crucial for various financial and governmental aspects. Securing such
data is vital, involving physical and technical measures, decisions on retention periods,
and access rights determination within organisations.
It's essential to assess the necessity of collected data to prevent redundancy. Failure
to plan and document these measures can pose future challenges, potentially
threatening an organisation's existence.
For example, within our payroll system, certain team members responsible for
processing payroll are restricted from viewing the salaries of their colleagues, thus
mitigating potential biases or unnecessary discussions. Moreover, employing a
two-step authentication process for payroll processing adds an extra layer of security,
complemented by rigorous checks and measures to ensure accuracy in payroll
calculations. Given the significance of this data, regular backups are securely
maintained to safeguard information crucial for tasks like tax filing (e.g. Form 16) and
other income-related documentation. Additionally, external parties conduct
compliance audits to validate the accuracy and security of our payroll processes. Any
updates or changes in procedures, tools, or personnel are communicated promptly to
ensure transparency and awareness among relevant stakeholders, thereby enhancing
the overall security and efficiency of our payroll operations.
Report summary
While 37% of business leaders believe in the importance of maintaining equal
pay, fairness and transparency, a similar percentage acknowledge inhibitors such
as inflexible compensation policies and unconscious bias. Despite proactive
measures, disparities still exist. There is a clear, ongoing need for direct
initiatives that address discrepancies and promote equity in compensation.
The Future of Pay in India report 2023 revealed that pay and payroll strategies
now extend beyond compensating employees to promoting financial well being
and wealth creation – a sentiment echoed by C-suite leaders this year.
Additionally, there's a burgeoning focus on introducing social security benefits,
particularly retirement benefits. The survey data underscores this focus, with
62% of respondents prioritising financial well being as a top HR consideration
for 2024.
Leaders stress the significance of tailoring pay and rewards through alternative
payment methods like digital currencies, vacation vouchers, and prepaid cards.
The need for flexible payment options to suit employee preferences stands out.
Last year, we observed a rising trend with more than half of respondents
endorsing the introduction of various alternative non-traditional pay methods.
While this sentiment remains, only 22% of organisations feel adequately
equipped to explore and incorporate alternative payment methods beyond
conventional models. They’re just not quite ready for innovation in pay
structures.
This comprehensive study was carried out in two parts: qualitative interviews
with 10 industry leaders and quantitative survey with 200 HR, Finance and
Payroll leaders from:
ETHRWorld is the flagship digital platform for the HR vertical of The Economic
Times, the second largest widely read business newspaper and digital media
platform in the world. It is an integrated media platform, now present across
geographies, which aims to unite the world of work community and enable their
learning through insights, news, interviews, trends, research, whitepapers,
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