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How can the

company you work Talk about a time Should a company


for increase its your company set aim only at making
reliance on an example for the higher profit?
renewable energy? industry.

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Talk about the goals Has your company Does your company
your company / your participated in any have partnerships
department has set campaigns trying to with any non-profit
for this year. Do you raise awareness of or charity
think you are going an important issue? organisations?
to reach these goals?

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Do you think that if


companies want to be What can your
truly responsible, they Do you think CSR is company do to
need to do more than just a marketing reduce the amount
just meet the tool? of waste it produces?
environmental
standards of the
country they operate in?

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Can you think of any


Why do companies companies who have
shown real What can companies
practise Corporate do to offset their
Social commitment to
minimising their environmental
Responsibility? impact?
negative
environmental
impact?

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aim at something: to set an example: to reliance:
plan, hope, or intend to behave in a way that dependence
achieve something others should copy

The new budget aims It feels it should set Ireland has a greater
at providing extra an example by reliance on oil for
support for the reducing the electricity generation
unemployed. numbers of cars in than most other EU
the city. countries.

partnership: an raise awareness: to


agreement between reach a goal: to
increase public achieve what you
organisations, people, understanding
etc. to work together wanted to achieve

You can help raise We are optimistic we


The university works in awareness about can reach our goals
partnership with breast cancer by during the coming
several local wearing a pink year.
businesses. ribbon.

waste: unwanted or marketing tool:


techniques, strategies meet a standard: to
unusable material, reach the required
substances, or by- and materials used by
marketers to increase level
products.
sales
The organic label on the
This city produces 20 food can be confusing, If minimum standards of
million tons of because terms like quality and safety aren't
household waste each organic, all natural, and met, the products can't
year. green are often used as be imported.
marketing tools.

offset: an action that commitment: CSR: the idea that a


balances the effects of dedication to a cause company should be
another action interested in helping
society and the
environment as well as in
The boss noticed her the profits it makes
He put up his prices to
offset the increased cost strong commitment Corporate social
of materials. to her work. responsibility can be
beneficial for building
relationships with
consumers and suppliers.

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