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11. Describe 3 real-life examples in which the use of Machine learning by companies, banks, social
media platforms etc. have directly impacted on you. Emails automatically being archived in junk
folder, adverts targeting you in social media as a result of your google searches, use of voice
recognition to verify yourself when you phone the bank, etc..
12. Name 3 broad sectors or fields in which data mining is commonly used? Health Care, Finance,
Marketing, etc.
13. Name the broad type of machine learning that is associated with developing a predictive model
using a data set containing input attributes as well as labelled data for the target Supervised learning
14. Name the broad type of machine learning that is used to detect patterns in the data when the
data is not labelled? Unsupervised learning
17. Which data mining technique would be most appropriate to apply to the data set below in order
to predict whether or not a new unseen patient (not included in the sample) has the same
disease? Classification
18. Suppose we have a data set with 𝑛 attributes 𝑋1, 𝑋2, … , 𝑋𝑛, where the class label 𝑌 for each instance is
missing. What would be the most suitable data mining technique for such a data set?
Clustering or association