You are on page 1of 30

See discussions, stats, and author profiles for this publication at: https://www.researchgate.

net/publication/200827786

SERVQUAL A Multiple-item Scale for Measuring Consumer


Perceptions of Service Quality

Article in Journal of Retailing · January 1988

CITATIONS READS

5,907 30,554

3 authors:

A Parsu Parasuraman Valarie A. Zeithaml


University of Miami University of North Carolina at Chapel Hill
157 PUBLICATIONS 133,048 CITATIONS 120 PUBLICATIONS 165,555 CITATIONS

SEE PROFILE SEE PROFILE

Leonard L Berry
Texas A&M University
224 PUBLICATIONS 133,342 CITATIONS

SEE PROFILE

All content following this page was uploaded by Valarie A. Zeithaml on 07 January 2015.

The user has requested enhancement of the downloaded file.


View publication stats

You might also like