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  • Non-Fictional Marketing Stories

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    adina.baya
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    This document suggests that a story for a class project does not need to be fictional, but could instead be a marketing story like the case study on the promotion for The Dark Knight movie, a campaign for social change like the examples provided, or another real-world topic.

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    Non-fictional Marketing Stories

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    This document suggests that a story for a class project does not need to be fictional, but could instead be a marketing story like the case study on the promotion for The Dark Knight movie, a campaign for social change like the examples provided, or another real-world topic.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    6 views1 page

    Non-Fictional Marketing Stories

    Uploaded by

    adina.baya
    This document suggests that a story for a class project does not need to be fictional, but could instead be a marketing story like the case study on the promotion for The Dark Knight movie, a campaign for social change like the examples provided, or another real-world topic.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Remember - your story does not have to be fictional.

    It could also be a marketing story (refer to the


    Susan Bonds - Why so serious? Transmedia promotion for The Dark Knight case study), a
    campaign for social change (refer to the Brian Seth Hurst - Conspiracy for Good and Mikey Leung -
    The Darwin Aboriginal Art Fair case studies), or something else entirely.

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