WEEE Planning and writing a blog 5 a impairs, discuss the tot i, 1 Do you ever rend bogs? What is Db Look at the home page of the website the diference between 8 Wo an {eotes trom Spun ane dacwes the ortoute foftomng estos : nueeure pepe 19 your conmtry? 1) Bo yon tine the ait fortes think bogs wile vere trom wedhone!jemanee) 2 nat tind of formation doy 4 What makes a @o0d blog? ‘hi cued on the st? © Look at the following blog entry by Ben, who runs Notes from Spain. Put TS ragraphs in Ben's blog (A-E) in the correct order. pb 2 3 4 5 7. ae ! Nats LCS Fr en Pee ei ee ‘Learn Spanish About site search Explore Spain: Notes from Spain - the story SO ~ Spain Podcasts Oui Projects. = Travel in Spain far.. = Spanish Music by Ben Curtis: ~ eod/Orink A So that's basically my story. Hey, Spain bloggers, lovers ceed Podcasts and Visitors ~ tell us one of your stores! = Uving tn Spain = Working tn Spain = Books and Film spain Photos language rag, on technology, wrich led to adding the Notes = Spain Video tom Spain podcasts to this blog ~ at frst on my own, then Marina got Ivolved. We started by making a travel cast then in Spain as Subtitles rear on TV Useful fa cooking cast, and the podcasts started to improve. Rao use Sesoues ¢ Then | wos contacted by a commissioning editor at Fodors in Spain a Subtitles ~ Learn Spanish who had enjoyed the podcasts and wanted me to edt = ‘Appear on TVt cool Spanish chapter for thelr 2007 Spain guide. | chose Galicia and cee it ature, and Marna and spent a couple of weeks inthe Recent Posts - Madrid Guide rrorth of Spain doing research. This year | wrote @ couple Conversation Starters in rests Grintroductory sections for their 2008 guide. Wow, Lonely Spanish - Planet and Fodors, and ali because of the podcasts! Spanish Divorcees and RSS: New TV [D Aker returning home from a recent tip to Thailand 1f0UNd owt Move to a Better Gi Blog RSS that | had blogger's block. | couldn't think of anything 10 trein Spain (aaa NFS in ‘write about connected with Spain. Then | read a great piece Wrenes of advice on another site. The piece of advice was to use ‘a blog post to tell a story, 80 here goes. Aquestion | am ‘occasionally asked about my book, Errant in Iberia, \s “what ture 2008) happened next”, and this ls part of the story. May 2008 ‘pel 2008, {ENow the interesting bit. The Notes from Spain podcasts March 2008, have led to wonderful things. First of all, work with Lonely Feb 2008 Planet. A few years ago, | wrote several emails to the person sont in charge of online content, complaining that the first Lonely Yaruary 2008 Planet podcasts were boring and that they should produce ‘December 2007 ‘shows lie the ones we were putting together on our tips ‘November 2007 So Sa re anopcued ore Sanna man 10 me, and purchased one of our ‘podcasts for thoi feed. We have now made five podcasts for see Lonely Planet. When | stop to think about it, making podcasts ‘Aaqust 2007 {or Lonely Planet is a dream come tru It was the frst time uly 2007 had ever had the guts to repeatedly contact an institution | June 2007 admired, and it really paid off! May 2007+ d_ Words in English can have more than one meaning. Look at the dictionary entries for block and post. Which definition corresponds to the meaning of the words as they are used in Ben's blog? DBlock (noun) Ost (verb seme nee atops mena 1 the act of sending a letter or parcel ih Sanna Sed iogatn € Choose the correct definition (a or b) for the following highlighted words. from Ben's blog. 1 odd a strange ® occasionat 2 rae a piece of cloth b magazine 3 cast a broadcast b_ the actors in a film 4 couple a two b_ two people in a relationship 5S feed @ food for animals b_ updated content link 6 guts @ courage b intestines 7 paid off a paid back money b brought good results f Complete the following statements about Ben's blog byirclinpthe correct alternative. 1 He speaks to his audience as if they(@rg/ are not friends. 2 He uses the first person pronouns / and we a lot / a little 3 Heuses / doesn’t use interjections like hey and wow. 4 He uses / doesn’t use dashes (—) and exclamation marks (0. 5 He joins / doesn't join sentences with and rather than moreover, however and therefore. 6 He uses some/no slang words. 7 He rarely/usually uses contractions. 8 Asa result of the above points, his style is formal/informal. g Complete the following tips for successful blogging, using the words in the box. knowledgeable main mistakes entries titles useful white space . 1 Readers only have a short attention span so keep your blog _eutries _ ‘ ‘short. 2. Blogs must be ; for example, they should provide the reader with entertainment, news, debate, etc. 3 Use short, descriptive, interesting ______ for blog entries. 4 Use headings, sub-headings, lists, _______, photos, images, underlining, etc. to help readers navigate your blog more quickly. 5 Blog about something you are _____ or passionate about. 6 Include your point in the first couple of sentences so readers can decide if they want to continue reading your post. 7 Check your blog for____ . A well-written blog is easier to read than a blog with confused content and language errors. h in pairs, discuss whether you agree with statements 1-7 above. i In pairs, discuss what kind of blog you would write. Explain why. Write a brief entry for the blog you talked about in Exercise 5i. Use the guidelines in Exercise 5¢ to help you.* (I Creating a podcast 6 a Inpairs, discuss the following questions. 1 Have you ever made or listened to a podcast? 2 What makes a good podcast? 'b inone of their Notes from Spain podcasts, Ben and Marina talk about the financial and legal sides of setting up their website. In pairs, make a list of the possible points they might mention. Financial matters: processing payments € D6: Listen to the podcast and check your answers. d_ D>63 Listen again and complete the following extracts. 1... my dad, who is 65, is buying a lot on the Internet. __, problem ‘number one is that you will probably have to find an accountant wt 2... IN a way that he could understand. . the other problem is that the accountant is going to have to work with you and a lawyer to ‘85 most of our customer base is English-speaking. next? Setting up your website. € Decide if the following statements are True (7) or False (F). 1 Words such as now, so and OK are used in the podcast to move the conversation forward. 2. Words such as now, so and OK are used in the podcast to show agreement. f D>t4in the second part of the podcast, Ben and Marina discuss setting up the actual website and sources of inspiration. Listen and tick (/) the points Legal matters: 3 what's that they discuss. Setting up the website: Inspiration: | OD Host company G Books OC Bandwidth O Websites CG Software O People CO Hardware CO Web design 7 a Plana podcast based on the topic of the blog you wrote about for Exercise 5]. Make notes about three things you will talk about in your podcast. Work in pairs and act out or record your podcast. Use the following expressions to help you. Starting a podcast Ending a podcast Hello, and welcome to the latest podcast from ... Well, that's all for now. Today we'e going to be talking about ... Links to everything as usual Hello, everyone. It’s [your name] here with another episode of [title of podcast]. ove" at [your website]. ‘We'll see you soon. Find us at [your website). CaAananoepenen * Well, that’s it for now from [title Let’s move on to talk about ... of podcast). Ok, what's next? So, I hope you've enjoyed this Wow, .. podcast. This is (your name] signing off. Until next time. So, ...