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Supply Chain Management (SCM) - How It Works & Why It's Important
Supply Chain Management (SCM) - How It Works & Why It's Important
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BUSINESS SUPPLY CHAIN
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KEY TAKEAWAYS
Supply chain management (SCM) is the centralized management of the
flow of goods and services to and from a company and includes all of
the processes involved in transforming raw materials and components
into final products.
By managing the supply chain, companies can cut excess costs and
deliver products to the consumer faster and more efficiently.
Good supply chain management can help prevent expensive product
recalls and lawsuits as well as bad publicity.
The five most critical phases of SCM are planning, sourcing,
production, distribution, and returns.
A supply chain manager is tasked with controlling and reducing costs
and avoiding supply shortages.
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Supply Chain Management (SCM) Definition
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SCM is based on the idea that nearly every product that comes to market does
so as the result of efforts by multiple organizations that make up a supply
chain. Although supply chains have existed for ages, most companies have only
recently paid attention to them as a value-add to their operations.
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Planning
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To get the best results from SCM, the process usually begins with planning to
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match supply with customer and manufacturing demands. Companies must try
to predict what their future needs will be and act accordingly. This will take into
account the raw materials or components needed during each stage of
manufacturing, equipment capacity and limitations, and staffing needs. Large
businesses often rely on enterprise resource planning (ERP) software to help
coordinate the process.
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Sourcing
Effective SCM processes rely very heavily on strong relationships with suppliers.
Sourcing entails working with vendors to supply the materials needed
throughout the manufacturing process. Different industries will have different
sourcing requirements, but in general, SCM sourcing involves ensuring that:
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Manufacturing
This is the heart of the supply chain management process, where the company
uses its machinery and labor to transform the raw materials or components it
has received from its suppliers into something new. This final product is the
ultimate goal of the manufacturing process, though it is not the final stage of
supply chain management.
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Delivery
Once products are made and sales are finalized, a company must get those
products into the hands of its customers. A company with effective SCM will
have robust logistic capabilities and delivery channels to ensure timely, safe,
and inexpensive delivery of its products.
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Returns
The supply chain management process concludes with support for the product
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and customer returns. It's bad enough when a customer needs to return a
product, but even worse if that's due to an error on the company's part. This
return process is often called reverse logistics, and the company must ensure it
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has the capabilities to receive returned products and correctly assign refunds
forCONTENTS
TABLE OF them. Whether a company is conducting a product recall or a customer is
simply not satisfied with the product, the transaction with the customer must
be remedied.
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Continuous flow model: One of the more traditional supply chain methods,
this model is often best for mature industries. The continuous flow model
relies on a manufacturer producing the same good over and over and
expecting customer demand will show little variation.
Agile model: This model is best for companies with unpredictable demand Ad
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Example of SCM
Understanding the importance of SCM to its business, Walgreens Boots Alliance
Inc. decided to transform its supply chain by investing in technology to
streamline the entire process. That included using big data, collected from its
9,000 stores and 20,000 suppliers, to help improve its forecasting capabilities
and better manage sales and inventory. [1] In 2019 it appointed its first-ever
chief supply chain officer, a key leadership role in the company. [2]
The company has also incorporated supply chain management into its
environmental, social, and governance (ESG) initiatives, including those
involving human rights, animal testing, sustainability, and transparency
regarding product ingredients. [3]
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