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Programming

After Program:
Archizoom’s
No-Stop City
by Kazys Varnelis
One of Archizoom’s early Homogenous
Living Diagrams, a purely quantitative
representation of the city comprised solely
of a typewriter generated field of periods
punctuated by a grid of Xs. These precur-
sors to Archizoom’s later No-Stop City
project were ultimately deemed too threat-
ening to publish.
PRAXIS 8 Varnelis: Programming After Program 83

What are the prospects for program today? In the mid-twentieth ation, the battle of the heroic era of modern architecture was not
century, program, as the loading of discrete spaces with specific even a memory. On the contrary, in the eyes of many—such as histo-
activities, allowed modern architects to aspire to the status of rian Reyner Banham, Archigram, or the Metabolists—high mod-
social engineers. But it was precisely this idea of architecture as ernism, with its fixed structures and half-century-old technology,
social engineering that served as a target in the critiques of mod- had failed to meet the era’s demands for more flexible spaces. But
ernism in the 1960s and 1970s. Some fifteen years ago, program this was by no means a wholesale rejection of modernism. If there
returned to the fore as two new positions emerged: the hybrid— was a drive to the future, it consciously styled itself Neo-Futurist. In
which can be roughly identified with Bernard Tschumi—and the this light, Banham recovered Sant’Elia and Mendelsohn in order to
generic—associated with Rem Koolhaas. In the former, architects advocate Megastructures and Archigram, while Warren Chalk, in his
perversely complicate spaces by deploying conflicting uses—”the “Ghosts” collage for Archigram 7, invoked Mies van der Rohe’s Fifty-
skateboarder meets the suits,” for example—while in the latter by-Fifty House project as well as Le Corbusier’s Ronchamp. Even as
they cede the ground entirely by advocating a programmatic inde- the neo-avant-garde rejected the increasingly obsolete modernism,
terminacy.1 Although these new models of program were it also sought to revive the principles, questions, and energy of the
strongest in the academy, there too they found their undoing. Both first modernist moment. Indeed this tactic is not unique to archi-
models produced “Photoshop architecture,” unconvincing mon- tects; writing both about the 1960s artistic neo-avant-garde’s
tages of people in space, that was less visually compelling than the return to the work of the 1920s and 1930s and about Althusser and
experimentation with blobs and “new materials,” 2 which now virtu- Lacan’s returns to Marx and Freud, respectively, Hal Foster identifies
ally dominate work in the top schools. a common impulse “to reconnect with a lost practice in order to dis-
As this debate played out, however, another challenge to archi- connect from a present way felt to be outmoded, misguided, or oth-
tecture emerged, namely the rising preeminence of networks over erwise oppressive.”8 Resort to this method is a further, crucial
built structures. The microcomputer, telecommunications, and similarity between the 1960s and the present day. For if practition-
pervasive computing combine with the bureaucratic landscape of ers from that era pioneered the conscious recuperation of the past
what Ulrich Beck calls “second modernity” to shape a formless and as a way of distancing themselves from a problematic present, we
immaterial shadow world.3 It is not architectural space that domi- deploy it without so much as a second thought.
nates our lives today, as Manuel Castells points out, it is “the If the radicals of the 1960s sought to revive Futurism’s spirit as
Space of Flows,” organized and channeled by the invisible forces of they dreamed up their inflatables and plug-ins, they did so in reaction
programming.4 Blobs and new materials can do little in response, to the rapid transformation of their contemporary world. During the
offering only the perverse satisfaction of giving form to the form- first twenty years of the postwar era, the Fordist regime of big busi-
less. Program, now thoroughly humbled, is in even worse shape; ness, big government, mass production, limited consumer choice,
activities within contemporary spaces are increasingly determined rationalized consumption patterns, and Keynesian fiscal policy had
not through program but through programming, through the algo- successfully generated a long, sustained economic boom that, by
rithms that run within them or by the legislative and economic the mid-1960s, seemed inexhaustible to many. Emerging at the
codes that determine what can transpire in them. The architect’s boom’s end, the neo-avant-garde of the first half of the decade was
traditional tactic of loading defined spaces with activities through still informed by it and, hence, could serve only as a transitional
the plan—be it specific or hybrid—fades as contemporary spaces movement in architecture, its interest in specialized throw-away
are determined by programming codes instead of by architectural plug-in units, planned obsolescence, and self-assembling mechani-
programs. The programmatic indeterminacy of the generic, mean- cal gadgetry the product of a faith in technology that accompanied
while, offers little more than a capitulation to this condition. Fordism’s success. And yet their appeal to the young, hip consumer
In an effort to better understand—indeed to get beyond—this was also inspired by a realization that the production-oriented
contemporary condition, I want to focus on the moment of its Fordist approach would be incapable of exceeding a certain level of
instantiation, in particular, the sociocultural and technological economic growth. So long as thrift, utility, and responsibility were
transformations of the mid- to late-1960s and the radical propos- deeply engrained in the cultural mindset, consumption would be sati-
als made in response by Archizoom Associati with their No-Stop ated and the velocity of money would remain steady. By the late
City project of 1966-72. Of course this is not a search for retro 1960s, in both America and abroad, the long postwar boom was
form—save that for the last remaining Wallpaper* magazine read- exhausted and post-Fordist restructuring began.9
ers—but rather for methods of practice that could inform a present The post-Fordist restructuring crisis was accompanied by a
response to the challenge programming poses architecture. The counter-cultural youth movement that rejected mass society for
parallel of our own day to the mid-1960s has been drawn before,5 what it envisioned as the free pursuit of desire. Boomers and
and not without reason, as Late Capitalism, Post-Fordist restruc- ’68ers alike turned their backs on traditional values and instead
turing, and a postmodernist epistemic and cultural regime remain followed feelings of reason, seeking lifestyles oriented around con-
with us today. It was the first moment in which architects and sumption and self-fulfillment rather than production and familial or
other thinkers could grasp the transformative potential of the com- corporate obligation. They were not alone for long. In his book The
puter and the global telecommunications grid.6 For architecture, it Conquest of Cool, Thomas Frank convincingly demonstrated that
was a signal moment in which challenges to modernism and to the advertisers and corporate marketers rapidly co-opted the counter-
idea of program were mounted.7 culture’s disgust with mass society through their promotion of a
Much like contemporary architects, the young practitioners of the “hip consumerism,” a new consumer culture driven by desire, a
1960s were faced with a rapidly transforming world. For this gener- rejection of conformity, and style as a means of rebellion.10
Four Homogeneous Living Diagrams:
The initial grid (this page, left) is modified
by the introduction of various elements,
including both normative architectural
interventions (facing page left) and “spon-
taneous figuration” (this page, right).

Unlike the discretely planned Fordist world, the programmed tent-like German pavilion. By 1969, no less an establishment
post-Fordist world exists under constant modulation. For the Post- voice than Skidmore, Owings, and Merrill founder Nathaniel
Fordist corporation, niche marketing and flexible production, once Owings wrote The American Aesthetic, registering concern about
the purview of the hip boutique, replace mass marketing and mass the destruction of the nation’s environment and proposing the
production. Governments have given up the dream of the planned John Hancock Center’s megastructural density as a solution to
welfare-state economy that provides for all while delivering steady environmental ills produced by urban sprawl. Nevertheless, late
growth for an economy dominated by big, vertically-integrated cor- 1960s radicals dismissed such solutions, together with the early
porations. Instead, governments have replaced Keynesianism with sixties neo-avant-garde proposals, as overly optimistic about the
the constant fine-tuning of monetarist policy as well as the encour- powers of technology and oppressive in their reliance on the top-
agement of more entrepreneurially-structured multinationals. So down plan.14
too, the very goals of production have changed. No longer do Among the radical critics of the late 1960s, Italian Marxist
advanced economies pursue the production of physical objects. architectural historian Manfredo Tafuri stands foremost. In his
On the contrary, developed countries specialize in services, infor- 1969 essay for the journal Contropiano, “Towards a Critique of
mation, and media while outsourcing industrial production to the Architectural Ideology,” he identifies architecture’s aspirations
developing world.11 toward the organization of society as bankrupt. Tafuri argues that
Architecture, too, became subject to this epochal transformation. while the avant-garde set out to solve the problem of the city
By the late 1960s, the faith in technology had soured. As young peo- through the architectural plan, that plan was now subsumed by the
ple rejected society’s traditional values and structures, both modern Keynesian welfare state’s economic plan. The result is the exhaus-
architecture and the profession as a whole, overly identified with big tion of modernism itself: “architecture as the ideology of the Plan is
government and big business, came under attack. In North America, swept away by the reality of the Plan the moment the plan came
architecture programs refigured themselves as environmental down from utopia and became an operant mechanism.”15 Tafuri
design. Instead of enrolling in architecture school, hippies began proposes that the architect must abandon any goals of changing
building ad-hoc communes and dome villages.12 The entire field was society through architecture. In his subsequent writings, Tafuri
in a crisis, concluded Robert Geddes in a 1967 special report com- outlines three limited choices available for architects: ideology cri-
missioned by the American Institute of Architects.13 tique wielded by the historian; the fatalistic development of a lan-
Mainstream architecture attempted to co-opt counter-culture’s guage of formalist silence by the neo-avant-garde—as epitomized
critiques by embracing early sixties neo-avant-garde ideas. by Aldo Rossi or Peter Eisenman; or an acceptance of architec-
Alternative construction methods were demonstrated at the ture’s complicity with capital and the establishment of a cordon
Montreal Expo ’67, where a massive geodesic dome was con- sanitaire between radical politics and architecture.16
structed, Moshe Safdie adopted Archigram’s plug-in for his modu- Certainly, Tafuri’s analysis of the architectural plan within a
lar Habitat, and Rolf Gutbrod and Frei Otto erected a lightweight, broader ideological context is brilliant but, for all his insight, Tafuri
PRAXIS 8 Varnelis: Programming After Program 85

is a man of first modernity and the owl of Minerva spreads her Still, in the mid-1960s, Florence seemed to be the least likely
wings at dusk: the collapse of the welfare state was well advanced place for experimentation, stuck in its role as a historic tourist desti-
by 1969 and the planned economy would itself soon be a thing of nation in a country just recovering from the War. As with Italy as a
the past. Even as Tafuri observed the modernist plan’s irrelevancy whole, however, this very backwardness proved productive. The
at the hands of Fordist state planning, the Keynesian economic touristic focus on objects as producers of affect, the impossibility of
plan was well on its way to being superseded by the programmed producing realizable architectural proposals, the new design spread-
modulations of post-Fordism. ing throughout the country, and the academy’s fascination with both
But if Tafuri missed the transition to post-Fordism, a growing radical politics and Pop Art coupled with a paradoxical display of Le
movement in Italy called Architettura Radicale did not. By the mid- Corbusier’s work in the Palazzo Strozzi in 1962—as well as the mas-
1960s, Italy became a hotbed of questioning and alternative sive flood of the river Arno in 1966—generated an atmosphere that
design practice. Both Tafuri and Andrea Branzi, the leader of inspired radical, unbuildable proposals and nurtured the groups
Archizoom, suggest that, perversely, it is the country’s industrially Archizoom Associati and Superstudio. The result was Architettura
backward condition that lay behind these explorations.17 The rise Radicale, a movement that questioned modernism but also dis-
of hip consumerism and the transition to the fashion oriented niche missed the more recent technological solutions of plug-ins, inflata-
market began to influence Italy early in the decade, and since, bles, and modular architecture and drew a tense relationship to the
unlike much of the developed world, Italian industry had never fully hip consumerism emerging in design during this period. 19
adopted Fordism and instead largely employed obsolete, pre- Architettura Radicale began with two joint exhibits by
Fordist methods of manufacturing and construction, the country Archizoom and Superstudio entitled “Superarchitecture,” the first
readily absorbed these changes. In its relatively backward produc- in Pistoia in 1966, the second in Modena in 1967, exploring the
tion, Italy could not aspire to Scandinavian or German rationalist, intersection of architecture and furniture in a heady atmosphere
mass-produced modernism. Instead, design objects were largely informed by pop culture. Superarchitecture was inspired by the
oriented toward a fashion-conscious luxury market, a market that Piper Club, a mod disco that operated in Rome beginning in 1965,
began as the neo-Liberty revival of Italian Art Nouveau but swiftly and that had many imitators throughout Italy. The effect of the
moved toward hip consumerism. The result would be stylish, pop Piper Club was, according to Andrea Branzi, the leader of
products such as Joe Colombo’s 1962 Acrilica table lamp, Vico Archizoom, the “total estrangement of the subject, who gradually
Magistretti’s 1965 Eclisse table lamp, or Ettore Sottsass’s 1969 lost control of his inhibitions in dance, moving towards a sort of
Olivetti typewriter. Crucially, this nascent post-Fordist design was psychomotor liberation. This did not mean for us a passive surren-
closely integrated with the country’s architectural discourse since, der to the consumption of aural and visual stimuli, but a liberation
at the time, Italian design was the realm not of specialists but of the full creative potential of the individual. In this sense the
rather of young architects seeking opportunity when jobs in their political significance of the Pipers was evident as well.” In the
own field were scarce. 18 show’s announcements, Superarchitecture is described as “the
this page: A model of No-Stop City is built inside a mir-
rored box, generating an unending repetition of the
gigantic, big-box structure, and emphasizing the arbi-
trary quality of its exterior. For Archizoom the gridded,
horizontal No-Stop City was meant to replace the obso-
lete model of the traditional, bounded city.
below: Ludwig Hilberseimer’s Hochhausstadt (High-Rise
City) (1924), with its infinite grid of featureless struc-
tures, proved an important model for Archizoom’s No-
Stop City. But Hilberseimer’s city “without qualities” still
held onto notions of space, street, and building exterior,
while in No-Stop City the distinction between architec-
ture and urbanity was utterly collapsed.

For Archizoom and other members of Architettura Radicale,


however, hip consumerism, with its quest for fashion, obsoles-
cence, and flexibility, was anathema. Rejecting “the myths peculiar
to the design of the sixties, based on flexibility, unit assembly and
mass-production,” Branzi called for “unitary objects and spaces
that were solid, immobile and aggressive in their almost physical
force of communication." In projects like Archizoom’s “Naufragio di
Rose,” “Presagio di rose” or “Rosa d’Arabia” or Ettore Sottsass’s
laminate furniture, these designers, eventually declaring them-
selves as the Antidesign movement, introduced a deliberately anti-
hip consumerism. Branzi was unequivocal in his rejection of hip
architecture of superproduction, of superconsumption, of superin- consumerism: “We want to bring into the house everything that has
ducement to consumption, of the supermarket, of Superman, of been left out: contrived banality, intentional vulgarity, urban fit-
super-high-test gasoline. Superarchitecture accepts the logic of tings, biting dogs.” 22
production and consumption and makes an effort to demystify However, Branzi’s argument also had a more Oedipal target:
it.”20 The integration of production and consumption into a critique modernism and architecture’s role in creating social plans. Branzi
of the same system, the pursuit of neither resistance nor autonomy would later reflect on the period: “mistrust of architecture and the
but exacerbation and overload is Superarchitecture’s seminal inno- instruments of planning was growing; the now open crisis in the
vation and a strategy subsequently deployed by Architettura Modern Movement came to be seen as a final day of reckoning,
Radicale and Archizoom in particular.21 symptom of mortal illness in a discipline that, born as the most
PRAXIS 8 Varnelis: Programming After Program 87

advanced point of the system, had become its most backward sec- A comparison of No-Stop City with Hilberseimer’s Hochhaus-
tor. … the problem lay not so much in the quality of the design as in stadt project of 1924 reveals not only Hilberseimer’s influence but
the very presence of architecture as such, with its spaces for also the radical differences between the two moments. Both proj-
observing and its metaphorical messages getting in the way of any ects include a bleak, infinite grid of featureless structures extend-
radical refoundation of human settlements.”23 Architettura ing to the vanishing point and beyond. The subject, in both cases, is
Radicale, Branzi explains, came to understand that “the architec- no longer autonomous and whole but exists only as integrated into
ture of the future would not emerge from an abstract act of design a larger system. If the Hochhausstadt, as K. Michael Hays writes,
but from a different form of us…it had to work on a continuum of shifts “architectural meaning from the aesthetic realm to a deeper
the present, refraining from making strategic projections into the logic of the socioeconomic metropolis,” so does No-Stop City. But
future…Doing architecture became an activity of free expression, Hays concludes that Hochhausstadt was a dead end for Hilber-
just as making love means not just producing children but commu- seimer; afterwards, his architecture all but ceased to develop: “we
nicating through sex.” 24 are led to focus on the apparent fact that logically, axiomatically,
For Architettura Radicale, then, the praxis of architecture was such a totalizing organization—one in which the productive, causal
envisioned as an expanded field, surpassing the act of simply source of signification is based on reproduction—can only be
making buildings. Nor was this a question of merely using the repeated.” All that was left for Hilberseimer was to endlessly repro-
tools of architecture as a mode of critique. That would be duce the socioeconomic conditions of capital, giving architectural
Superstudio’s task.25 On the contrary, for Archizoom, architec- form to his moment of capitalism.30
ture was a research project, more akin to the present-day If in Hilberseimer’s project the difference between each building
OMA/AMO—albeit pursuing research through architecture rather unit and the urban order was abolished, in No-Stop City the differ-
than graphic design—than to Daniel Libeskind or Peter Eisenman ence between architecture and urbanity itself was abolished.
of the 1980s. Hochhausstadt still acknowledged the critical importance of urban
In contrast to Tafuri’s pessimistic verdict, then, Architettura space and the street, whereas No-Stop City rejected it. Moreover,
Radicale maintained a continued neo-avant-garde role for the where Hilberseimer’s Hochhausstadt representations focused on
designer. For this Tafuri roundly condemns Architettura Radicale, the exterior, Archizoom’s No-Stop City images were generally inte-
concluding that its position is nothing but a provocation for the rior. When an exterior to No-Stop City was depicted, it was
elite, occupying the marginal position staked out by postwar Italian included incidentally, proving that any exterior was arbitrary. This
design when it turned to production of luxury objects.26 In ambivalence differentiated it from Superstudio’s Continuous
response, Branzi agreed that the task of the architectural plan and Monument, which sought to announce architecture to a world that
the architectural avant-garde was over; however, unlike Tafuri, he had abandoned it.
believed that the post-Fordist culture emerging around him radi- The question of architecture’s exterior was crucial to Archizoom,
cally changed the terms of the situation.27 for it was tied into the changed conditions of capital, signification,
Archizoom’s response to Tafuri emerged in its most significant and urbanism under what soon became known as late capitalism.
project, the “Critical Utopia” of No-Stop City, begun in 1969 and Archizoom began No-Stop City with the premise that, given the
published in Domus in 1971. Whereas in their projective utopias, spread of trade and commerce, the city’s historical role was dis-
Archigram and the Metabolists hoped to realize their plans for a placed by electronic media:
neo-mechanical architecture and a dynamic metropolis,
Nowadays there can be no hesitation in admitting that the urban
Archizoom developed No-Stop City, like Superstudio’s contempo-
phenomenon is the weakest point in the whole industrial system.
rary Continuous Monument, as “purely cognitive,” aiming for “a
The metropolis, once the traditional ‘birthplace of progress’ is
level of clarity beyond that of reality itself.” For Archizoom, No-
today, in fact, the most backward and confused sector of Capital
Stop City performed a scientific analysis of the contemporary
in its actual state; and this is true to such an extent, that one is led
urban condition, simultaneously utopian and dystopian, that is,
to wonder if the modern city is nothing more than a problem which
beyond good and evil, employing the “abstract, theoretical, and
has not been solved, or if, in reality, it is not a historical phenome-
conjectural” tools of architectural representation. The city is
non which has been objectively superseded.31
treated as “a chemical datum” to understand its formation and
impact. Referring to this kind of conceptual project, Germano Archizoom’s point was that if the metropolis emerged as the physi-
Celant would later conclude, “Nowadays, the architect and cal center for trade, the universality and totality of electronic
designer do not produce more ideas, they rid themselves of ideas, media undid its function: “The metropolis ceases to be a ‘place,’ to
producing ideal programs that are ‘less ideas,’ mental liberations become a ‘condition’: in fact, it is just this condition which is made
from one’s own acting and being.”28 Branzi explains: “No-Stop City to circulate uniformly, through Consumer Products, in the social
was a mental project, a sort of theoretical diagram of an amoral phenomenon. The future dimension of the metropolis coincides
city, a city ‘without qualities,’ as Hilberseimer would have with that of the market itself.”32 In other words, universal accessi-
described it…The nihilistic logic of the maximum quantity was the bility to consumer goods obviates the market, thereby making
only logic of the system in which we were living; instead of deny- obsolete the metropolis’s concentrating function.
ing this logic, we decided to make use of its inner workings to The metropolis, which concerned Hilberseimer so deeply, mani-
achieve a demystification of all its ideals of quality and at the fested itself visually in the skyline, which, Archizoom explained,
same time to carry out scientific research into the real nature of serves as “a diagram of the natural accumulation which has taken
the metropolis…”29 the place of Capital itself. So the bourgeois metropolis remains
this page: Interior mock-ups
of No-Stop City demonstrate
it as a space waiting to be
programmed by end-users.

mainly a visual place, and its experience remains tied to that type of With the end of a qualitative distinction between the rural and
communication.”33 In their own day, however, Archizoom observed a the urban, both city and architecture cease to have representa-
fundamental mutation in capital: “the social organization of labour tional roles. The skyline is dead, as are areas of concentration and,
by means of Planning eliminates the empty space in which Capital implicitly, structures of any architectural quality: “In a program-
expanded during its growth period. In fact, no reality exists any mized society, the management of interests no longer needs to be
longer outside the system itself: the whole visual relationship with organized on the spot where trade is to take place. The complete
reality loses importance as the distance between the subject and penetrability and accessibility of the territory does away with the
the phenomenon collapses. The city no longer ‘represents’ the sys- terminus city and permits the organization of a progressive net-
tem, but becomes the system itself, programmed and isotropic, and work of organisms of control over the area.”36 If capital no longer
within it the various functions are contained homogeneously, with- needs to represent itself to a non-capitalist, rural externality
out contradictions.”34 Unlike Tafuri, then, who maintained a special through the city, then the city, now encompassing the earth, can
place outside capitalism for the revolutionary and the historian, be refigured: pure programming of “a social and physical reality
Archizoom discerned, before Ernest Mandel’s 1972 book Late completely continuous and undifferentiated.”37
Capitalism and nearly a decade prior to Fredric Jameson’s 1983 In place of the concentrated metropolis, Archizoom reduced the
essay, “Postmodernism, or the Cultural Logic of Late Capitalism,” urban realm of No-Stop City to a question of quantity. Initially, No-
the total colonization of the world by capital and the consequent Stop City took the form of Homogeneous Living Diagrams, type-
loss of the distinction between interior and exterior.35 writer generated fields of periods punctuated with a point grid of
PRAXIS 8 Varnelis: Programming After Program 89

Xs that demonstrate the quantitative origins of No-Stop City. Mark Rothko, I see a picture dissolving into a single color. When I
Branzi would later ask, “What is a city? You could say that a city is a read Joyce’s Ulysses, I see writing disappearing into thought.
bath every 100 metres, or a computer every 40 metres, etc. These When I listen to John Cage, I hear music dissipating into noise. All
are quantifiable data making up a city.” Archizoom deemed these that is part of me. But architecture has never confronted the
drawings too threatening to architects to publish.38 theme of managing its own death while still remaining alive, as all
As No-Stop City developed, it acquired structure as an endlessly the other twentieth-century disciplines have. This is why it has
repeated field of gigantic structures, themselves nearly limitless, lagged behind…42
modeled on the supermarket and the factory. For Archizoom, these
were the structures of programming, the natural consequence of Unlike Hilberseimer’s fatal compulsion to repeat the Hochhausstadt
emerging social organizations: project, Archizoom, which dissolved in 1974, never replicated No-
Stop City, nor did they or Branzi nostalgically return to traditional
Production and Consumption possess one and the same ideology,
ideas of architecture and planning. Branzi later reflected on the plan:
which is that of Programming. Both hypothesize a social and phys-
ical reality completely continuous and undifferentiated. No other The idea that the architect is a person who expresses himself only
realities exist. The factory and the supermarket become the spec- through his plans is stupidity. Today, industry and the metropolis
imen models of the future city: optimal urban structures, poten- require different contributions than the simple plan, which always
tially limitless, where human functions are arranged presupposes the quest for a formal, figurative solution to prob-
spontaneously in a free field, made uniform by a system of micro- lems. At the same time, it may also be that the problems do not
acclimatization and optimal circulation of information. The ‘natural need to be resolved or represented; it may be more important to
and spontaneous’ balance of light and air is superseded: the house invent them…43
becomes a well equipped parking lot. Inside it there exist no hier-
Instead, architecture is free to pursue a new project—that Tafuri
archies nor spatial figurations of a conditioning nature.”39
could not or would not envision—in the postindustrial society, that
In Archizoom’s big box, interior climates were perfected through of creating new relationships. This new, expanded architect “takes
artificial light and ventilation while limitless communication was some logical mechanisms and analytical processes from modern
made possible through information networks. These structures’ architecture but disdains the tools of the discipline.”44 For Branzi,
exterior boundaries are merely arbitrary, not privileged in any way the architect becomes invaluable as a technocratic “co-ordinator
in plan. Branzi would later reflect on the project: of human and technical resources,” abandoning the old role of “a
constructor of artifacts” once and for all.45
By introducing the principle of artificial lighting and ventilation on
Much like Freudian therapy, No-Stop City served as both diagno-
an urban scale, the No-Stop City avoided the continual fragmenta-
sis and cure. Archizoom named the problem—that late capitalism
tion of real property typical of traditional urban morphology: the
has no use for the traditional bounded city and substitutes instead
city became a continuous residential structure, devoid of gaps,
a blank, limitless field, be it the physical terrain vague or the global
and therefore of architectural images. By the installation of a regu-
telecommunications network—and allowed architects to under-
lar grid of lifts, the great levels, theoretically infinite, whose
stand how to go beyond the world of physical objects and enter into
boundaries were of no interest whatsoever, could be laid out freely
a collision of codes that marks the new transurban condition. This
in accordance with differences in function or new forms of social
issue is of even greater consequence today. No-Stop City is now a
aggregation.40
fact: globalization has spread the market’s reach to the furthest
When Archizoom did represent the exterior of No-Stop City, they ends of the Earth, telecommunications has radically reconfigured
often merely placed models in a mirror box, creating an endless, our notions of space, and the device of the Big Box—so well antici-
banal repetition of one giant structure after another. Inside, No- pated in No-Stop City’s limitless structures—is now ubiquitous, in
Stop City serves as a kind of residential Büro Landschaft, allowing exurbia, suburbia, and city alike.46 Embracing programming over
the individual’s full realization within utterly neutral spaces. The program means that architects need to be willing to let unpre-
freestanding structures and landscape deployed within No-Stop dictable effects take over while finding ways of hacking codes, both
City at random intervals ensure that one’s scope of vision is local- digital and physical. We can see this emerging in works such as
ized to a discrete area of the gargantuan floorplate. Having elimi- Foreign Office Architect’s Yokohama Terminal, Rem Koolhaas’s
nated architecture’s representational role, Archizoom proposes, urban plan for Melun-Senart, and NL Architects’ WOS 8 heat trans-
“the problem becomes that of freeing mankind from architecture fer station; in works at the boundaries of architecture such as Mark
insomuch as it is a formal structure.”41 Shepard’s Tactical Sound Garden Toolkit, Meejin Yoon’s White
If Tafuri had earlier declared the death of architecture, Noise/White Light, or AUDC’s Windows on the World; as well as in
Archizoom did no less in this statement. However a crucial differ- the kind of interior design, often ephemeral, deployed by firms such
ence emerges. Tafuri believed the death would be punctual and as Lewis.Tsurumaki.Lewis, Neil M. Denari Architects, and servo.
final whereas Archizoom saw death as a means of the discipline’s Much like the recent publishing boom, the current building boom is
growth. In a later interview, Branzi recalled: an end condition as we cross the threshold toward a world domi-
nated by virtuality and immaterial culture. How architects embrace
All the most vital aspects of modern culture run directly toward
this new territory and the new techniques for engaging it deter-
that void, to regenerate themselves in another dimension, to free
mines whether architecture dissipates in this immaterial century or
themselves of their disciplinary chains. When I look at a canvas by
becomes one of its a central fields of research.
Notes Pawley’s piece: “As the Modern Movement died in 1939, so too did this neo-func-
1. These twin poles are exemplified by two essays: Bernard Tschumi, “Architecture tionalism of Archigram die in 1968. What remains is the joyless demiurge and the
and Transgression,” Architecture and Disjunction (Cambridge, Mass.: The MIT dark side of the English wit—snarkiness.”
Press, 1996), 65-80 and Rem Koolhaas, “Typical Plan,” S, M, L, XL (New York: 15. Manfredo Tafuri, “Toward a Critique of Architectural Ideology,” Contropiano 1
Monacelli Press, 1998), 334-350. (January-April 1969), reprinted in K. Michael Hays, ed., Architecture
2. Two recent dissertations treat the emergence of these discourses in the acad- Theory Since 1968 (Cambridge, Mass.: MIT Press, 1997), 28.
emy. Jorge Otero-Pailos’s excellent Theorizing the Anti-Avant-Garde: Invocations 16. See Manfredo Tafuri, Architecture and Utopia: Design and Capitalist
of Phenomenology in Architectural Discourse, 1945-1989. (Cambridge, Mass.: Development, (Cambridge, Mass.: M.I.T. Press, 1976).
MIT Dissertation, Department of Architecture, 2002) examines the development 17. See Manfredo Tafuri, “Design and Technological Utopia,” in Emilio Ambasz, ed.,
of phenomenology, while my own The Spectacle of the Innocent Eye (Ithaca, N.Y.: Italy: The New Domestic Landscape, (New York: Museum of Modern Art, 1972),
Cornell Dissertation, History of Architecture and Urbanism, 1994) investigates 388. Also, Andrea Branzi in François Burkhardt and Cristina Morozzi, Andrea
the emergence of formalism. The “death of theory” is played out principally in Branzi, (Paris: Éditions dis Voiir, 1997), 59. On the Italian scene in the early
Assemblage; early hints can be found in Assemblage 27: The Tulane Papers 1960s see the essay by Mary-Lou Lobsinger also in 1966: Forty Years After, JAE,
(August 1995) and the topic is much discussed in the final issue, Assemblage 41 (February 2006), volume 59, number 3, 28-39.
(April 2000). 18. See also Lesley Jackson. The Sixties. Decade of Design Revolution (London:
3. Ulrich Beck, “The Transition from the First to the Second Modernity,” in The Phaidon, 1998), 157-161.
Brave New World of Work (Cambridge, UK: Polity Press, 2000), 17-35. On the 19. On the scene in Florence in the mid-1960s and the genesis of Architettura
challenge posed by this new regime to architecture see my pair of articles in Log: Radicale see Germano Celant in Ambasz, Italy: The New Domestic Landscape and
“One Thing After Another,” Log 3, September, 2004, and “Prada and the Pleasure Peter Lang, “Suicidal Desires” in Peter Lang and William Menking, Superstudio.
Principle,” Log 6, forthcoming. Life Without Objects. (Milan: Skira, 2003), 31-52 as well as a number of the
4. Manuel Castells, “The Space of Flows,” in The Rise of the Network Society, sec- essays produced for van Schaik and Mác̆el, Exit Utopia: Sander Woertman, “The
ond edition, (New York: Blackwell, 2001), 406-459. Distant Winking of a Star, or the Horror of the Real,” 146-155; Andrea Branzi,
5. See Felicity D. Scott, “Involuntary Prisoners of Architecture,” October 106, Fall “Notes on No-Stop City: Archizoom Associates 1969-72”, 177-182; Adolfo
2003, 75-101. In itself a return, exploring the work of Superstudio, Scott’s essay Natalini, “How Great Architecture Still Was in 1966…Superstudio and Radical
thoughtfully critiques the more problematic returns to the 1960s in contempo- Architecture, Ten Years On,” 185-190. Branzi takes pains to note that
rary architectural discourse. Architettura Radicale was not monolithic but rather “composed of diverse individ-
6. Mark Wigley, “Network Fever,” Grey Room 4, Summer 2001, 82-122. uals who in time produced completely different results,” Branzi, “Notes on No-
7. See, for example, Charles Jencks, Architecture 2000. Predictions and Stop City,” 177. Branzi cites the influence of two projects in the show on
Methods. (New York: Praeger, 1971). Corbusier: “Chandigarh—whose plans replicated the caste system that regiment-
8. Hal Foster, “What’s Neo about the Neo-Avant-Garde?” October 70 (Autumn ed Indian society, without showing how to overcome it—as well as a master plan
1994), 7. for Algiers that juxtaposed the historic Arab Kasbah and recent European plan-
9. A succinct explanation of this transition and its consequences for culture can ning without offering any form of mediation,” “Notes on No-Stop City,” 179.
be found in David Harvey, “From Fordism to Flexible Accumulation,” David Harvey, 20. Andrea Branzi, The Hot House: Italian New Wave Design, (Cambridge, Mass.:
The Condition of Postmodernity. An Enquiry into the Origins of Cultural Change, MIT Press, 1984), 54.
(Cambridge, Mass.: Basil Blackwell, 1989), 141-172. 21. Ibid.
10. See Thomas Frank, The Conquest of Cool. Business Culture, Counterculture, 22. Ibid., 55.
and the Rise of Hip Consumerism, (Chicago: University of Chicago Press, 1997). 23. Ibid.
11. This correspondence of planned/Fordist and programmed/post-Fordist can 24. Ibid., 58-60.
best be explained by the distinction that Gilles Deleuze makes in his brief essay 25. On the differences between Archizoom and Superstudio, see Peter Lang,
“Postscript on Societies of Control.” Deleuze begins by recounting Foucault’s theo- “Suicidal Desires,” in Lang and Menking, Superstudio. Life Without Objects,
ry of a disciplinary modernity functioning through enclosures, planned environ- 44-48.
ments whose purpose is “to concentrate; to distribute in space; to order in time.” 26. Tafuri “Design and Technological Utopia,” in Ambasz, ed., Italy: The New
Deleuze observes that increasingly control is produced not through the “molds” Domestic Landscape, 394-395.
formed by enclosures, but rather through an ever-present series of programmed 27. Branzi does mention Tafuri’s death of architecture in The Hot House, 73.
modulations taking the form of a “self-deforming cast that will continuously change 28. Celant, “Radical Architecture, “in Ambasz, ed., Italy: The New Domestic
from one moment to another.” In the society of control, power is not fixed but rather Landscape, 386.
is the product of “ultrarapid free-floating forms of control.” Thus, instead of asking 29. Branzi, The Hot House, 76.
employees to conform to a pre-established hierarchy, the corporation now expects 30. K. Michael Hays, Modernism and the Posthumanist Subject. The Architecture
them to identify with, and enter, an ever-changing flow. If Fordist disciplinary socie- of Hannes Meyer and Ludwig Hilberseimer (Cambridge, Mass.: MIT Press, 1992),
ty perfected the mechanical regime of discipline, aiming to regulate workers in the 178-183.
factory like cogs in a machine, the specialized product of plans, drawn once, the 31. Archizoom Associates, “No-Stop City. Residential Parkings. Climatic Universal
Post-Fordist society of control operates in the regime of the computer, with its infi- Sistem” Domus 496, March 1971, 53.
nite flexibility, run by programs composed of easily modifiable code. And if, in the 32. Ibid.
hierarchical disciplinary society, the possession of the plan determines who has 33. Ibid., 54.
power, as Deleuze observes, in the society of control, power disseminates insidi- 34. Ibid., 55.
ously throughout so that everyone is both master and slave. 35. Here, against all my impulses as a historian, I nevertheless am compelled to
12. One aspect of the anti-architectural movement of the late 1960s is charted suggest that Branzi and Archizoom are able to see the limitations of Tafuri’s posi-
by Simon Sadler in “Drop City Revisited,” an essay in a special issue tion because they understand themselves to be within the system, not at a privi-
edited by George Dodds and myself, 1966: Forty Years After, Journal of leged point outside the system.
Architectural Education (February 2006), volume 59, number 3, 5-14. 36. Ibid., 53.
13. Robert L. Geddes and Bernard P. Spring, Final Report. A Study of Education 37. Archizoom Associates, “No-Stop City,” 55.
Sponsored by the American Institute of Architects, (Princeton University: 38. Woertman, “The Distant Winking of a Star, or the Horror of the Real,” 153.
December 1967). 39. Archizoom Associates, “No-Stop City,” 55.
14. By the late 1960s, Archigram was quite unpopular. Elia Zenghelis states 40. Branzi, The Hot House, 70
“Archigram were our enemies; well, they were our friends as people, but intellectu- 41. Archizoom Associates, “No-Stop City,” 55.
ally we opposed them.” In Lieven De Cuter and Hilde Heynen, “The Exodus 42. Branzi interviewed in Burkhardt and Morozzi, 49-50.
Machine,” Martin van Schaik and Otaker Mác̆el, Exit Utopia: Architectural 43. Branzis in Burkhaqrdte and Morozzi, Andrea Branzi, 51.
Provocations 1956-76 (Munich: Prestel, 2005), 269. See also Martin Pawley’s 44. Branzi, The Hot House, 76.
melancholy lament for Archigram, “‘We Shall Not Bulldoze Westminster Abbey’: 45. Ibid., 75-76.
Archigram and the Retreat from Technology,” in Oppositions 7 (Winter, 1976), 25- 46. On the ubiquity of the big box, see Paul Goldberger, “The Malling of
35, and Peter Eisenman’s biting condemnation of Archigram in his introduction to Manhattan,” Metropolis, March, 2001, 136-139, 179.
PRAXIS 8 Varnelis: Programming After Program 91

this page: In No-Stop City the house becomes


a furnished parking lot, the city modeled on
the factory and supermarket.

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