Unit 6

Managing a
Successful
Business Project

Name: Nashwa Shamsu Sherin

Qualification: BTEC Level 4&5 HND in Business
1
Assessor: Dr. Afseer Majeed
Table of Contents
1. A Study on Post-COVID'19 Revival of the Tourism Sector and its Impact on the
Airline Industry. (Qatar Airways)
1.1 LO-1: Project Plan/Proposal
1.1.1 Rationale
1.1.2 Objectives
1.1.3 Scope and Limitations
1.1.4 Resources and Cost Considerations
1.1.5 Gantt Chart
1.1.6 Work Breakdown Structure
1.1.7 Risk Register

2
1. A Study on Post-COVID'19 Revival of the Tourism Sector and its Impact on the
Airline Industry. (Qatar Airways)
1.1 LO-1: Project Plan/Proposal
1.1.1 Rationale
The COVID-19 pandemic has had a devastating effect on the global economy, and the tourism and airline
industries have been among the hardest hit. The tourism industry, which is a major source of income for
many countries and a major employer, has been brought to a standstill by the pandemic. The airline industry,
which is closely tied to the tourism sector, has also been greatly impacted, with many airlines having to
reduce their operations and even stop their services completely. (Nagraj, 2020)
Given the importance of these industries, it is crucial to understand the potential for their revival post-
pandemic and the impact this may have on the airline industry. The topic "A Study on Post-COVID'19
Revival of the Tourism Sector and its Impact on the Airline Industry" is therefore a relevant area of research.
This study can provide valuable insights into the economic and social factors that are driving the revival of
the tourism sector and the ways in which this revival is likely to impact the airline industry. For example, the
researcher may explore the impact of government policies, consumer confidence, and technological
advancements on the revival of the tourism sector. Additionally, the study can also examine the role of the
airline industry in supporting the revival of the tourism sector and the ways in which airlines can adapt to
changing consumer preferences and expectations. Furthermore, the findings of this research can inform
policy makers and provide them with evidence-based recommendations on how to support the revival of the
tourism sector and the airline industry. This is important as these industries play a critical role in the
economy and the livelihoods of millions of people.

1.1.2 Objectives
3
  To examine the impact of the COVID-19 pandemic on the tourism sector and the airline industry.
 To identify the factors that are driving the revival of the tourism sector post-pandemic.
 To understand the role of the airline industry in supporting the revival of the tourism sector.
 To identify the challenges faced by the airline industry in adapting to the changing consumer
preferences and expectations post-pandemic.
 To assess the strategies for the revival of both the industries and their effectiveness.

1.1.3 Scope and Limitations

Scope:
 The research will examine the factors that are driving the revival of the tourism sector post-pandemic.
 The study will analyze the impact of the revival of the tourism sector on the airline industry.
 The research will understand the role of the airline industry in supporting the revival of the tourism
sector.
Limitations:
 The study may not capture the complete picture of the revival of the tourism sector and its impact on
the airline industry as the COVID-19 pandemic is still ongoing and the full extent of its impact may
not be fully known.
 The study may be limited by the availability of data and information on the tourism sector and the
airline industry post-pandemic.
 The study may not account for other factors that may impact the revival of the tourism sector and the
airline industry such as economic conditions, political instability, and natural disasters.
 The study may not consider regional differences and variations in the revival of the tourism sector
and its impact on the airline industry.
 The researcher, being an undergraduate student may not have enough experience in conducting
research, which can impact the quality of the project and the ability to effectively analyze and
interpret information.
 The researcher may also face time-constraint due to the submission deadline that is in place.

1.1.4 Resources and cost-considerations

Resources:
 The researcher will need access to data on the tourism sector and the airline industry before, during
and, after the COVID-19 pandemic. This may include data from government agencies, industry
reports, financial statements, official websites of the airline company, reference materials, newspaper
articles, library access, employees working in the airline industry and other informational websites
and blogs on the internet.
 The researcher will need to use equipment, such as laptops or mobile devices, to collect and analyze
data.
 The researcher will also take the help of the assessor in case of queries and doubts.
Cost-considerations:

4
Not many costs will be incurred as there will not be any external parties such as professionals to assist with
the data analysis.

1.1.5 Gantt Chart

Activity/ 6-8 feb 8-10 feb 10-15 feb 15-20 feb 20-23 feb 23-25 feb 25-28 feb
Task
Project Plan

Introduction

Review of
Literature

Methodology

Findings and
Results

Conclusions and
Recommendatio
ns
Reflections

1.1.6 Work Breakdown Structure

Project

Initiation Planning Exectution Monitoring Closure

Project Plan: Project Primary and Monitor and control Project review and
Scope, Objectives, Schedule Secondary Data project progress and outputs
Deliverables, collection quality
Resources and Potential Risks Findings,
Limitations and Mitigation Data Analysis Manage changes and Reccomendations
Strategies issues and Conclusion
Execute project
Literature plan and Risk Management
Review deliverables
Methodology

1.1.7 Risk Register

5
Sl.No Nature of risk Description
1. Uncertainty of With the pandemic still going
consumer on (even if it is with low
demand severity), consumer
confidence in travel may be
low, leading to reduced
demand for tourism and air
travel services.
2. Health and With travelers concerned
Safety about the risk of infection,
many may be hesitant to
travel by air or stay in hotels.
3. Economic As unemployment rates rise
instability and consumer spending
decreases, many consumers
may be hesitant to travel,
resulting in reduced demand
for travel services.
Additionally, the economic
uncertainty may lead to a
decline in investment in the
sector.
6
Likelihood Impact Mitigation Strategy
of the if the
occurrence risk
of risk occurs
Medium High Tourism and airline
companies can use
market research and
consumer data to
understand changing
demand patterns, and
adapt their offerings and
pricing strategies
accordingly. Companies
can also implement
flexible booking and
cancellation policies to
increase consumer
confidence.
Medium High Companies must invest in
health and safety
measures such as
increased cleaning and
sanitization protocols,
mandatory masks, and
temperature checks.
Companies can also use
technology such as
contactless check-in and
payment systems to
minimize physical
contact.
High High Companies can focus on
cost-cutting measures
such as terminating
employees, optimizing
routes, and reducing fuel
consumption. Companies
can diversify revenue
streams by exploring new
markets, product
offerings, and customer
segments. For example,
companies can target
budget-conscious
travelers, offer packaged
tours, or expand into new
regions. Companies can

4. Changes in Travel restrictions and High
travel quarantine measures
regulations implemented by various
countries to control the spread
of the virus may continue to
impact the tourism and airline
industry, causing disruptions
and affecting consumer
demand.
5. Competition The pandemic has caused a Medium
significant decrease in
demand for travel and tourism
services, leading to increased
competition among
companies in the industry.
6. Decreased The global economic Medium
investment uncertainty caused by the
and financing pandemic is likely to result in
opportunities decreased investment and
financing opportunities for
companies in the tourism and
airline industry, which could
impact their ability to secure
the funding they need to
revive their operations.
7
also collaborate with
other companies in the
tourism and airline
industry to reduce costs,
increase efficiencies, and
access new markets.
High Companies can closely
monitor travel restrictions
and quarantine measures,
and adapt their operations
accordingly. They can
also work with
government agencies and
industry organizations to
advocate for consistent
and predictable travel
regulations.
Mediu Companies can focus on
m differentiation and
innovation to stand out
from competitors. They
can also collaborate with
other companies in the
industry to reduce costs
and increase efficiencies.
High Companies in the tourism
and airline industry can
focus on building a strong
financial position and
improving profitability.
They can also explore
alternative sources of
financing, such as
government grants and
loans. Companies can
also build relationships
with investors and
stakeholders to secure
investment and financing
for the long-term.
8