3/28/24, 12:42 PM IPL 2024 opening day draws record TV viewership of 16.

viewership of 16.8 crore, highest watch time ever - The Hindu BusinessLine

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IPL 2024 opening day draws record TV

viewership of 16.8 crore, highest watch time
ever
Updated - March 28, 2024 at 12:29 PM.

Star Sports, the official broadcaster, noted a peak TV concurrency of 6.1 crore viewers

BY BL NEW DELHI BUREAU

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The success of the event follows a lead-up that attracted over 24.5 crore unique viewers. Star Sports also highlighted its Star Nahi Far
initiative and special feed for differently abled fans. | Photo Credit: RAGHUNATHAN SR

The opening day of the IPL season was watched by 16.8 crore unique viewers on
TV said Disney Star, the official broadcaster, quoting BARC data. It added that
Day 1 registered a watch time of 1,276 crore minutes, which it said was the
highest ever for the opening day of any IPL season.
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“The 17th season of TATA IPL, also witnessed the highest-ever peak TV
concurrency for an IPL Opening Day, with 6.1 Crore viewers watching the
broadcast simultaneously on the Disney Star network,” the statement added.
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