Professional Documents
Culture Documents
GRADE 12
BUSINESS STUDIES P2
SEPTEMBER 2023
MARKS: 150
MARKING GUIDELINES
NOTES TO MARKERS
PREAMBLE
The notes to markers are provided for quality assurance purposes to ensure the
following:
(a) Fairness, consistency and reliability in the standard of marking
(b) Facilitate the moderation of candidates' scripts at the different levels
(c) Streamline the marking process considering the broad spectrum of markers
across the country
(d) Implement appropriate measures in the teaching, learning and assessment of
the subject at schools/institutions of learning
4. Take note of other relevant answers provided by candidates, which are relevant
within the context of a particular question, and allocate marks accordingly. (In
cases where the answer is unclear or indicates some understanding, part-marks
should be awarded, for example, one mark instead of the maximum of two
marks.)
8. In an indirect question, the theory as well as the response must be relevant and
related to the question.
10. No additional credit must be given for repetition of facts. Indicate with an 'R'.
11. The differentiation between 'evaluate' and 'critically evaluate' can be explained
as follows:
12. The allocation of marks must be informed by the nature of the question,
cognitive verb used, mark allocation in the marking guideline and the context of
each question.
12.1 Advise, name, state, outline, motivate, recommend, suggest, (list not
exhaustive) do not usually require much depth in candidates' responses.
Therefore, the mark allocation for each statement/answer appears at the
end.
13. Mark only the FIRST answer where candidates offer more than one answer for
SECTION B and C questions that require only one answer.
14. SECTION B
14.1 If for example, FIVE facts are required, mark the candidate's FIRST FIVE
responses and ignore the rest of the responses. Indicate by drawing a
line across the unmarked portion.
14.2 If two facts are written in one sentence, award the candidate FULL credit.
Point 14.1 above still applies.
14.5 ONE mark may be awarded for answers that are easy to recall,
requires one word answers or is quoted directly from a
scenario/case study. This applies to SECTIONS B and C in
particular (where applicable).
15. SECTION C
15.1 The breakdown of the mark allocation for the essays is as follows:
Introduction
Content Maximum:
Conclusion 32
Insight 8
TOTAL 40
15.3 Indicate insight in the left-hand margin with a symbol e.g. ('L, A, S and/
or O').
15.5 Mark all relevant facts until the SUBMAX/MAX mark in a subsection has been
attained. Write SUBMAX/MAX after maximum marks have been obtained, but
continue reading for originality 'O'.
15.6 At the end of each essay indicate the allocation of marks for facts and marks for
insight as follows: (L – Layout, A – Analysis, S – Synthesis, O – Originality) as
in the table below.
CONTENT MARKS
Facts 32 max
L 2
A 2
S 2
O 2
Total 40
15.7 When awarding marks for facts, take note of the sub-maxima indicated,
especially if candidates do not make use of the same subheadings. Remember,
headings and subheadings are encouraged and contribute to insight
(structuring/logical flow/sequencing) and indicate clarity of thought. (See MARK
BREAKDOWN at the end of each question.)
15.9 If a different approach is used by candidates, ensure that the answers are
assessed according to the mark allocation/subheadings as indicated in the
marking guideline.
15.10 15.10.1 Award TWO marks for complete sentences. Award ONE mark
for phrases, incomplete sentences and vague answers.
15.10.2 With effect from November 2015, the TWO marks will not necessarily
appear at the end of each completed sentence. The ticks(√)
separated and indicated next to each fact, e.g. 'Product development
is a growth strategy,√ where businesses aim to introduce new
products into existing markets.'√
15.11 With effect from November 2017, the maximum of TWO (2) marks for facts
shown as headings in the marking guidelines, will not necessarily apply to each
question. This would also depend on the nature of the question.
SECTION A
QUESTION 1
1.1.1 B √√
1.1.2 C √√
1.1.3 A √√
1.1.4 D √√
1.1.5 D √√
(5 x 2) (10)
1.2.1 transformational √√
1.2.2 unlimited √√
1.2.3 spelling √√
1.2.4 Force-field analysis √√
1.2.5 race √√
(5 x 2) (10)
1.3.1 F √√
1.3.2 J √√
1.3.3 G √√
1.3.4 I √√
1.3.5 A √√
(5 x 2) (10)
TOTAL SECTION A: 30
BREAKDOWN OF MARKS
QUESTION 1 MARKS
1.1 10
1.2 10
1.3 10
Total 30
SECTION B
Mark only the FIRST TWO answers.
QUESTION 2: BUSINESS VENTURES
2.1 Long term insurance
- Endowment policy √
- Life cover policy/Life insurance √
- Retirement annuity/Pension fund/Provident fund √
- Funeral Insurance √
- Health insurance/Medical insurance √
- Any other relevant answer related to long-term insurance.
NOTE: Mark the first THREE (3) only. (3 x 1) (3)
2.2 Difference between management and leadership
MANAGEMENT LEADERSHIP
- Manages processes by using - Leads by inspiring and
their authority. √√ motivating employees. √√
- Instructional in their approach - Provides guidance and direction
when dealing with employees. to employees. √√
√√
- Follows the plans to reach - Promotes creativity to improve
targets. √√ productivity levels. √√
- Focuses on organization - Focuses on the vision and
targets. √√ mission of the organization. √√
- Focuses on the processes - Focuses on the potential of
involved in the production employees. √√
process. √√
- Controls the actions of - Influences the actions of
employees. √√ employees. √√
- Administers plans as set out by - Can be creative/innovative
top management. √√ when dealing with challenges.
√√
- Task-orientated, ensuring the - People-orientated, thus putting
job gets done. √√ employees first. √√
- Management refers to the act of - Leadership refers to the process
getting people together to by which a leader guides,
accomplish desired goals and inspires and influences the
objectives using available behaviour and work of
resources efficiently and employees in pursuit of the
effectively. √√ organisation's goals. √√
- Any other relevant answer - Any other relevant answer
related to management. related to leadership.
Submax (2) Submax (2)
NOTE: 1. The answer does not have to be in tabular format.
2. The difference does not have to link but must be clear.
3. Award a maximum of TWO (2) marks if the difference
is not clear./Mark either management or leadership.
Max (4)
Sole trader √√
Motivation
In expanding her business, she can make all the decisions on her own.√
Max (3)
2.5 Presentation
NOTE: 1. Do not accept answers that are not quoted from the
scenario.
2. Accept responses in any order.
Max (4)
BREAKDOWN OF MARKS
QUESTION 2 MARKS
2.1 3
2.2 4
2.3.1 3
2.3.2 4
2.4 6
2.5.1 4
2.5.2 6
2.6 4
2.7 6
TOTAL 40
Positives/Advantages
- The welfare of the community will improve √ because issues that the
community members face will be attended to. √
- Skills development can take place, √ which will, in turn, increase the
possibility of appointments of members of the community. √
- Developmental programmes that the business implements, √ will
improve the entrepreneurial skills of communities. √
- The provision of bursaries increases the level of education √ and
enables the community to apply for jobs. √
- Better educational and recreational facilities are established √ in
poor communities. √
- Any other relevant answer related to positive impact/advantages of
CSI on communities.
AND/OR
Negatives/Disadvantages
- Businesses are not always equipped√ to address social
problems. √
- If community members become too dependent on CSR
programmes, √ they may struggle to use initiatives made available
to them. √
- Businesses could be accused of discrimination √ if they don't
manage the distribution of scarce resources well. √
- Some businesses only participate in CSR initiatives to raise profits √
and do not care for the community in which they operate. √
- If CSR programmes are not sustainable, √ they can harm the
community. √
BREAKDOWN OF MARKS
QUESTION 3 MARKS
3.1 4
3.2.1 2
3.2.2 2
3.3 6
3.4 4
3.5.1 6
3.5.2 4
3.6 6
3.7 6
TOTAL 40
BUSINESS ROLES
BREAKDOWN OF MARKS
QUESTION 4 MARKS
4.1 2
4.2 4
4.3.1 2
4.3.2 2
4.4 6
4.5 4
4.6 2
4.7.1 2
4.7.2 4
4.8.1 4
4.8.2 4
4.9 4
TOTAL 40
TOTAL SECTION B: 80
SECTION C
5.1 Introduction
- It is important for businesses to understand the differences
between over and under-insurance to avoid unnecessary
disappointments when lodging a claim. √
- Businesses that take insurance cover for their businesses are
better off than those who prefer to bear their own risks. √
- Investors should consider certain factors associated with different
kind of investment opportunities. √
- Venture capital is another form of investment to be considered. √
- Any other relevant introduction related to the difference between
over and under insurance/importance of insurance/factors that
contribute to investment decisions/venture capital.
Any (2 x 1) (2)
Risk √√
- The risk linked to investment opportunities refers to the
doubt/uncertainty √ that exists regarding the extent of any
gains/losses that an investor could make. √
- Different investment opportunities √ have different risks linked to
them. √
- Certain shares do have a low risk √ over an extended investment
period. √
- Shares with higher risks √ have a greater potential for higher
returns. √
- Investment in ordinary shares has a higher risk √ as the investor may
lose the full/part of the investment when the company is
dissolved/declared bankrupt/liquidated. √
- The investment in preference shares has a lower risk linked to it √
because the investor will have rights to the company's assets should
it be declared insolvent. √
- Any other relevant answer related to risk.
Heading (2)
Explanation (2)
Submax (4)
Investment period √√
- The investment period refers to the duration of the investment √ from
the initial date of investment until its termination. √
- The duration of investment may vary from short, middle or long-term
nature √ depending on the individual needs of the investor. √
- The investor will be able to access his/her investment √ within a short
period if the investment is of a short-term nature. √
- Higher returns accrue to the investor √ with long-term
investments. √
- The choice of the investment period √ will depend on the personal
circumstances of the investor. √
- Any other relevant answer related to investment period.
Heading (2)
Explanation (2)
Submax (4)
Inflation rate √√
- Inflation refers to a general increase in the price of goods and
services over time, √ while the value of money decreases as a result
thereof. √
- The higher the inflation rate, √ the lower the purchasing power of
money. √
- Investors seek those investments in which the return on investment
is higher √ than the inflation rate. √
- The value of certain assets like property increases as inflation
increases, √ thus providing investors with a higher rate of return. √
- Any other relevant answer related to the inflation rate.
Heading (2)
Explanation (2)
Submax (4)
Copyright reserved Please turn over
Business Studies P2 26 FS/September 2023
Grade 12 Prep. Exam. Marking Guidelines
Taxation √√
- A good investment will be determined by the percentage of return √
after payment of taxes due to SARS. √
- The investor must make provision for income tax payable to
SARS √ to ensure a high net after-tax return. √
- Investors must take note of the fact that different tax rates √ are
applicable for each form of investment. √
- Any other relevant answer related to taxation.
Heading (2)
Explanation (2)
Submax (4)
Liquidity √√
- Liquidity refers to the speed √ with which an investment can be
converted into cash. √
- The easier it is to convert an investment into cash, √ the more liquid
the investment. √
- The more difficult it is for an investment to be converted into cash, √
the less liquid the investment. √
- An amount should be invested in a type of investment √ that can
easily be converted to cash. √
- For example, an investment in a savings account will be easier to
convert into cash √ than an investment in fixed property. √
- Any other relevant answer related to liquidity.
Heading (2)
Explanation (2)
Submax (4)
Max (16)
NOTE: Mark the first FOUR (4) factors only.
Risk
- The risks linked to this type of investment could be high if the
investor did not familiarise himself/herself with the market in which
the business will be operating his/her business. √√
- Entrepreneurs with limited experience may not be able to manage
the business successfully, causing the investor to lose some/all of
his/her investment. √√
- Any other relevant answer related to venture capital and its risk as a
form of investment.
Max (10)
5.6 Conclusion
- It is important that both the insured and the insurer are familiar with
requirements that are used to express certain occurrences within
the industry. √√
- The value of insurance for businesses is indispensable in the
modern economy. √√
- The investor must familiarise himself with the positive or negative
impact that certain investments will have on his finances. √√
- It is important for investors to take into account the risk associated
with each investment type for better returns. √√
- Any other relevant conclusion related to over and under
insurance/importance of insurance/factors when making
investment decisions and venture capital.
Max (2)
[40]
6.1 Introduction
- Businesses must have mechanisms in place to help them work through
problems. √
- Creative thinking helps businesses to see problems they face from
another perspective. √
- Brainstorming encourages employees to work together respectfully and
responsibly. √
- People who are relaxed, comfortable and positively stimulated are known
to be more creative and innovative. √
- Any other relevant introduction related to problem-solving and decision
making/advantages of creative thinking/applying brainstorming/
environment that promotes creative thinking.
Any (2 x 1) (2)
PROBLEM-SOLVING DECISION-MAKING
- Problems can be solved by a - Decision-making is often done
group/team or an individual by one person/senior
team member. √√ management. √√
- The group/team will generate/ - The person/senior
identify various solutions and management will consider
then critically evaluate each various alternatives before
one. √√ deciding on the best
one. √√
- This process of analyzing a - This process is part of the
situation will help the group/ problem-solving cycle because
team to identify strategies that decisions need to be taken in
will bring about change. √√ each step of the cycle. √√
- Any other relevant answer - Any other relevant answer
related to problem-solving. related to decision making.
Submax (4) Submax (4)
6.6 Conclusion
- It is important to note that many people use the terms problem-
solving and decision-making interchangeably, but they are not the
same. √√
- Thinking creatively makes you a better problem-solver, which has
far-reaching benefits in both your work and personal life. √√
- Brainstorming is very useful, especially during the beginning stages
of a project. √√
- The right mix of space, conditions, stimuli and aesthetics can
enable creativity in many ways. √√
- Any other relevant conclusion related to difference between
problem solving and decision making/advantages of creative
thinking/applying brainstorming/creating an environment that
promotes creative thinking.
Max (2)
[40]
TOTAL SECTION C: 40
GRAND TOTAL: 150