Chris Hladczuk
@chrishlad
| read all 40,000 words from
Jeff Bezos' Amazon shareholder
letters.
Here are 9 lessons worth your
time:
9:34 AM - Mar 27, 2022 - Twitter Web App
11.8k Likes 3k Retweets 172 RepliesChris Hladezuk
@chrishlad
How to Make Decisions:
Is it a one-way or two-way
door?
One-way = can't reverse so
make them slowly and carefully
Two-way = reversible so make
them fast
Most big companies die by using
the slow one-way door process
for a two-way decision.
(2015)
9:34 AM - Mar 27, 2022 - Twitter Web App.Chris Hladczuk
@chrishlad
Wake Up Terrified
Don't be terrified of the
competition.
Be terrified of customers.
You can expect customer loyalty
right until the moment someone
else offers a better service.
(1998)
9:34 AM - Mar 27, 2022 - Twitter Web AppChris Hladezuk
@chrishlad
How to Hire:
1) Will you admire this person?
2) Will this person raise the
average level of effectiveness of
the group they're entering?
3) Along what dimension might
this person be a superstar?
(1998)
9:34 AM - Mar 27, 2022 - Twitter Web AppChris Hladczuk
@chrishlad
Failure is Not Optional
Failure comes with invention.
So it’s necessary.
“We understand that and
believe in failing
early and iterating until we get it
right."
Run experiments to fail small
and double-down on what
works.
(2013)
9:34 AM - Mar 27, 2022 - Twitter Web App.Chris Hladczuk
@chrishlad
High Standards are Contagious
Bring a new person to a high
standards team and they quickly
adapt.
The opposite is also true.
The longer low standards
survive, the deeper the
infection.
(2017)
9:34 AM - Mar 27, 2022 - Twitter Web AppChris Hladezuk
@chrishlad
"How will you do electronic
book signings?
We won't."
When Bezos starts selling books
online he never tried to copy a
physical bookstore.
He found what the new medium
could do that the old couldn't.
Avoid copying the past when
creating the future.
(2007)
9:34 AM - Mar 27, 2022 - Twitter Web App.Chris Hladczuk
@chrishlad
Seek Debate
Most decisions are based on
data.
They are easy.
But the most important
decisions require judgment.
They are debated and
controversial.
So any company that wants to
innovate must embrace debate
or die.
(2005)
9:34 AM - Mar 27, 2022 - Twitter Web AppChris Hladczuk
@chrishlad
Disagree and Commit
If you have conviction with no
consensus:
"Look, | know we disagree on
this but will you gamble with me
on it? Disagree and commit?"
This gets you to Yes.
You now avoid decisions made
by exhaustion.
And keep velocity high in a big
company.
(2016)
9:34 AM - Mar 27, 2022 - Twitter Web AppChris Hladczuk
@chrishlad
Life's Universal Law
"If you want to be successful in
business or life, you have to
create more than you
consume."
Your goal is to create value for
anyone you interact with.
Let the universe do the rest.
(2020)
9:34 AM - Mar 27, 2022 - Twitter Web App