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EDITION 1

ONLINE MARKETING

BROUGHT TO YOU BY:

Joe Smith
Acme Consulting Group
joes-website.com
555-123-4567
Online Marketing for Small Business Owners

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NEED SOMETHING NEWSWORTHY?
Call Joe Smith: 555-123-4567
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2 • ONLINE MARKETING REPORT Brought to you by: Joe Smith 555-123-4567 joes-website.com
Online Marketing for Small Business Owners

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3 • ONLINE MARKETING REPORT Brought to you by: Joe Smith 555-123-4567 joes-website.com
Online Marketing for Small Business Owners

LOREM IPSUM!
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augue, pretium ut consectetur vitae, fringilla ut lacus.

1. Clearly answer the W5H questions. Your 4. Do a competitive analysis. What are your
website needs to answers the common competitors doing? Note what you like and
questions your potential customers may have. dislike about other sites and brainstorm how
This information must be easily accessible, you can make your own site better.
clear, and concise. After all, this is what makes
your business unique! 5. Get social. Get your site in front of more eyes
by getting active on Facebook and Twitter. If
★ Who are you? Who is your product or others like it, they may send it to their friends.
service for?
★ What products or services do you offer?
An effective website is the hub of
★ Why are you better than your competition? your online presence.
★ When are you open for business?
Make it easy for your customers to find you and
★ Where can your customers go to find you?
position yourself as the hot spot or go-to expert in
★ How can you help your customers?
your market.

2. Remember that content is king. Provide content


tailored to your customer’s interests and
explain how your products and services will
benefit them. Share real-life stories from
satisfied customers. And ensure your site is
updated regularly with the latest information.

3. Seek out “back links.” A back link is when a


website links to you. One way to do this is to
leave comments on relevant blogs. Another
strategy is to simply ask for a link! For example,
if you have a vegetarian restaurant, reach out
to farmers markets and vegetarian societies
and ask for a link on their website.

4 • ONLINE MARKETING REPORT Brought to you by: Joe Smith 555-123-4567 joes-website.com
Online Marketing for Small Business Owners

SUBTITLE GOES HERE

Your website needs to answers the questions your


potential customers may have. This information
must be easily accessible, clear, and concise.

1. Remember that content is king. Provide content


tailored to your customer’s interests and SUBTITLE GOES HERE
explain how your products and services will
benefit them. Share real-life stories from
4. Remember that content is king. Provide content
satisfied customers. And ensure your site is
tailored to your customer’s interests and
updated regularly with the latest information.
explain how your products and services will
benefit them.
2. Seek out “back links.” A back link is when a
website links to you. One way to do this is to
5. Seek out “back links.” A back link is when a
leave comments on relevant blogs. Another
website links to you. One way to do this is to
strategy is to simply ask for a link! For example,
leave comments on relevant blogs. Another
if you have a vegetarian restaurant, reach out
to farmers markets and vegetarian societies strategy is to simply ask for a link! For example,

and ask for a link on their website. if you have a vegetarian restaurant, reach out
to farmers markets and vegetarian societies

SUBTITLE GOES HERE


Reach out to farmers markets and vegetarian
societies and ask for a link on their website.
3. Get social. Get your site in front of more eyes
by getting active on Facebook and Twitter. If GET YOUR SITE IN FRONT OF MORE
others like it, they may send it to their friends. EYES.

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★ Who are you? Who is your product or service for? ★ Who are you? Who is your product or service for?
★ What products or services do you offer? ★ What products or services do you offer?
★ Who are you? Who is your product or service for? ★ Who are you? Who is your product or service for?

5 • ONLINE MARKETING REPORT Brought to you by: Joe Smith 555-123-4567 joes-website.com
Online Marketing for Small Business Owners

LOREM IPSUM DOLOR SIT AMET DOLORUS


“Vivamus posuere aliquet convallis. Donec lectus
arcu, rutrum eu vulputate a, vehicula ac nunc ates.
Proin consequat sapien carpus manet cam canval.”

REMEMBER THAT CONTENT IS KING!


SUBTITLE GOES HERE 4. Remember that content is king. Provide content
tailored to your customer’s interests and
explain how your products and services will
Your website needs to answers the questions your benefit them.
potential customers may have. This information
must be easily accessible, clear, and concise. 5. Seek out “back links.” A back link is when a
website links to you. One way to do this is to
1. Remember that content is king. Provide content leave comments on relevant blogs. Another
tailored to your customer’s interests and strategy is to simply ask for a link! For example,
explain how your products and services will if you have a vegetarian restaurant, reach out
benefit them. Share real-life stories from to farmers markets and vegetarian societies
satisfied customers. And ensure your site is
updated regularly with the latest information. SUBTITLE GOES HERE

2. Seek out “back links.” A back link is when a


Reach out to farmers markets and vegetarian
website links to you. One way to do this is to
societies and ask for a link on their website.
leave comments on relevant blogs. Another
strategy is to simply ask for a link! For example,
if you have a vegetarian restaurant, reach out 6. One way to do this is to leave comments on
to farmers markets and vegetarian societies relevant blogs. Another strategy is to simply

and ask for a link on their website. ask for a link!

7. For example, if you have a vegetarian


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restaurant, reach out to farmers markets and
vegetarian societies and ask for a link on their
3. Get social. Get your site in front of more eyes website.
by getting active on Facebook and Twitter. If
others like it, they may send it to their friends.
DOLORUS CONSECETUR POSSUERE.

6 • ONLINE MARKETING REPORT Brought to you by: Joe Smith 555-123-4567 joes-website.com
Online Marketing for Small Business Owners

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DOLORUS
SUBTITLE GOES HERE

Your website needs to answers the questions your


potential customers may have. This information
must be easily accessible, clear, and concise.

1. Remember that content is king. Provide content


tailored to your customer’s interests and 4. Seek out “back links.” A back link is when a
explain how your products and services will website links to you. One way to do this is to
benefit them. Share real-life stories from leave comments on relevant blogs. Another
satisfied customers. And ensure your site is strategy is to simply ask for a link! For example,
updated regularly with the latest information. if you have a vegetarian restaurant.

SUBTITLE GOES HERE


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2. Get social. Get your site in front of more eyes sit amet consectetur
by getting active on Facebook and Twitter. If
others like it, they may send it to their friends.
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3. Remember that content is king. Provide content
tailored to your customer’s interests and
explain how your products and services will
customer.
benefit them.

7 • ONLINE MARKETING REPORT Brought to you by: Joe Smith 555-123-4567 joes-website.com

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