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ONLINE MARKETING
Joe Smith
Acme Consulting Group
joes-website.com
555-123-4567
Online Marketing for Small Business Owners
2 • ONLINE MARKETING REPORT Brought to you by: Joe Smith 555-123-4567 joes-website.com
Online Marketing for Small Business Owners
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3 • ONLINE MARKETING REPORT Brought to you by: Joe Smith 555-123-4567 joes-website.com
Online Marketing for Small Business Owners
LOREM IPSUM!
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1. Clearly answer the W5H questions. Your 4. Do a competitive analysis. What are your
website needs to answers the common competitors doing? Note what you like and
questions your potential customers may have. dislike about other sites and brainstorm how
This information must be easily accessible, you can make your own site better.
clear, and concise. After all, this is what makes
your business unique! 5. Get social. Get your site in front of more eyes
by getting active on Facebook and Twitter. If
★ Who are you? Who is your product or others like it, they may send it to their friends.
service for?
★ What products or services do you offer?
An effective website is the hub of
★ Why are you better than your competition? your online presence.
★ When are you open for business?
Make it easy for your customers to find you and
★ Where can your customers go to find you?
position yourself as the hot spot or go-to expert in
★ How can you help your customers?
your market.
4 • ONLINE MARKETING REPORT Brought to you by: Joe Smith 555-123-4567 joes-website.com
Online Marketing for Small Business Owners
and ask for a link on their website. if you have a vegetarian restaurant, reach out
to farmers markets and vegetarian societies
5 • ONLINE MARKETING REPORT Brought to you by: Joe Smith 555-123-4567 joes-website.com
Online Marketing for Small Business Owners
6 • ONLINE MARKETING REPORT Brought to you by: Joe Smith 555-123-4567 joes-website.com
Online Marketing for Small Business Owners
LOREM IPSUM
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7 • ONLINE MARKETING REPORT Brought to you by: Joe Smith 555-123-4567 joes-website.com