Key Points: . Supply and demand are fundamental concepts in economics that determine the prices of goods and services in a market economy. . The law of demand states that, ceteris paribus, as the price of a good or service increases, the quantity demanded decreases, and vice versa. . The law of supply states that, ceteris paribus, as the price of a good or service increases, the quantity supplied increases, and vice versa. . Equilibrium in the market occurs when the quantity demanded equals the quantity supplied, resulting in an equilibrium price and quantity. . Shifts in the demand or supply curve can lead to changes in equilibrium price and quantity, illustrating the dynamic nature of markets. 5 4 3 2 1