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KENYA FA 2023 28pags-Vok OnlineQR-5
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KENYA
Of Unlimited
“We have agreed that we need to increase the
contribution of manufacturing to GDP from 7.5%
to 20% by 2030. That is a threefold increase
in growth, which is very ambitious,” states
Possibilities
Anthony G. Mwangi, CEO of the Kenya Association
of Manufacturers. As a country where only a
small portion of the population earns enough
to afford a mortgage, Kenya is also working to
curb the issue of housing deficits. “We want to
K
enya is vying to rise to the ranks of middle- build fantastic world-class housing estates at
income countries with a fervent drive to affordable pricing. If you look at Vision 2030,
provide its citizens with a high quality of life. current and previous governments have been
As a land of endless opportunities, one of the working on infrastructure. It means that people
main advantages Kenya enjoys is its strategic can live a bit farther and get quality housing,”
location in East Africa, serving as a gateway to notes Andrew Muthee, CEO of AMG Realtors. Given
the African market with a population of over 1.4 that there is a growing trend for urbanization and
billion people. The African Continental Free Trade a demand for housing, there’s a vast potential
Agreement (AfCFTA) ensures that Kenya is now for the real estate industry to thrive in the
www.penresa.com / info@penresa.com better positioned than ever to take advantage of Kenyan market. “We have a good relationship
the vast opportunities that the African market with Kenya. We know that the country is the
This report is sponsored and produced by Penresa
has to offer. In addition, East Africa is also the best place for investment. It is the economic
and did not involve the reporting and editing staff of fastest-growing region on the continent. “With, heart of Africa,” notes Gong Yuxian, General
any third party. the DRC joining the East African community, the Manager of Avic International Real Estate Kenya.
market is sizable and new opportunities arise. Kenya is as much an economic hub as it is a
Kenya may not prosper and grow further by tourist destination. Signaling a gradual recovery
just sitting in Kenya, so many companies are from the pandemic-induced slump, the country’s
now looking into the neighboring markets,” says hospitality industry is slowly gaining strength as
Manoj Shah, Owner of Osho Chemical Industries. tourist arrivals surge. “We believe that Kenya is
Kenya’s President, H.E. Dr. William Ruto, is going to take off again, and it is the prime place
keen on attracting Foreign Direct Investment to be in Africa for hospitality at the moment,” says
by enacting business-friendly policies. As Bruce Potter, General Manager of Fairview Nairobi.
part of his manifesto, Kenya Kwanza Plan, the Kenya’s development is supported by its progress
President focuses on five pillars of the economy, in its energy sector, which has a dual objective of
including agriculture, Micro Small, and Medium providing affordable and dependable power to all
Enterprises (MSME), affordable housing, and driving Kenya’s shift towards a low-carbon
healthcare, and the digital economy. “We intend economy. “We are looking at the energy transition
to give comfort to investors through credible for the future because our company’s target is to
and effective institutions and reactivate our reach full decarbonization by 2050. Based on this
dormant Central Depository investor accounts,” target, ENI Kenya and Kenya have found a way to
the President confirms. work together because Kenya also plans to have
Kenya boasts a dynamic and thriving a 32% reduction of its greenhouse gas emissions
private sector, driving economic growth and by 2030,” notes Enrico Tavolini, Managing Director
employment. “Kenya is privileged to be a private of ENI Kenya. As the country continues its journey
sector-led economy. The Kenya Private Sector towards becoming a middle-income nation, its
Alliance (KEPSA) plays a big role in ensuring the boundless potential and endless possibilities
interlock between the private sector, government, wait to be tapped by potential investors.
JUNE / JULY 2023 • FORBES AFRICA | 3
Minister’s Roundtable
KENYA - Creator Of Opportunity
A Banking Industry
That Embraces Innovation
Kenya is building a robust and financially inclusive
banking sector that strives to ensure equal access
to financial opportunities for all.
A
t the dawn of independence from colonial rule and on the the industry, such as mobile apps, make it even more
path of forging a strong nation, Kenya established its first difficult for them to access banking services. We identify
fully locally owned banks in the 1960s. Since this pivotal people with special needs, and then try to support the
moment in the country’s history, the banks have continued banking sector to provide specially designed solutions
to focus on Kenya’s monetary policy, financial stability, to their needs, such as with the use of sign languages,”
and innovative banking services. M-PESA, a mobile phone- states Olaka, reflecting that the association is committed
based payment system, is one of these efforts that has to narrowing the gap between the needs of consumers and
gained notable recognition. “Kenyan banks are very well the services provided by the banking industry.
positioned to support the country’s economic growth, as Kenyan banks are committed to the continued
they are well capitalized, have adequate liquidity, and the advancement of the financial sector with an emphasis
asset quality is going up because the nonperforming loan on affordability and innovation. Olaka affirms, “The
portfolio is standing down,” says Habil Olaka, CEO of the critical thing will be to ensure that we continuously keep
Kenya Bankers Association. “Kenyan banks are way above innovating to get products out there to meet the needs of
the regulatory requirements in terms of capital adequacy. If the consumer.”
you look at the total as a proportion of the weighted assets, Some of Kenya’s well-recognized banks, such as NCBA,
the regulation requires them to have 14.5%, whereas banks are forging partnerships with other firms to create a more
are operating around 19.5%.” robust financial ecosystem. “NCBA was created in 2019
out of a merger of two banks called NIC and CBA. Mobile
“We have continued to grow in lending was launched by a partnership between Safaricom
and CBA,” says John Gachora, Group Managing Director &
profitability; our liquidity levels CEO of NCBA Group. Kenya’s investor-friendly regulatory
are showing an average close to framework is positioning the country as a conducive place
50% across the banking sector.” to launch businesses with less bureaucratic processes that
John Gachora, often stifle progress. “The regulatory environment in Kenya
Group Managing Director is a lot more flexible than it is in other countries where it’s
more challenging. Numerous companies that are looking to
and CEO of NCBA establish or grow their presence in Africa are either doing it
in Kenya or increasing their investment in Kenya,” states
Characterized by strong growth, Kenya’s banking industry Martin Mugambi, CEO of Citi Bank.
has a diverse range of financial institutions, enhancing For those who seek to tap into the banking sector’s
access to credit, encouraging competition, and minimizing potential, Kenya presents vast opportunities. Kerry-Ann
financial risks. Operating as an advocacy group within Makatiani, CEO of C&R Group states, “We are looking at how
this environment, the Kenya Bankers Association ensures to increase local participation in the market and investor
that policies designed nationally can provide strategic relations. There’s another company that we are setting up
advantages to the banking industry. “We have expanded which operates mainly in the fintech space with the aim
our role to focus on advocacy, where we engage with policy of increasing knowledge, awareness, and participation in
stakeholders to ensure that we influence the evolution the capital markets.” Ezekiel Macharia, Managing Director
of the policy environment so that it evolves in a way of Kenbright explains, “In the insurance sector, the window
that is conducive for our members to play their financial of opportunity is closing because the number of available
intermediation,” explains Olaka. insurers for sale is dwindling. However, there is still a small
The association takes a proactive approach to promoting window left on the risk-based supervision or risk-based
financial inclusion by ensuring that people with disabilities capital, which requires insurance locally to increase their
have equal access to banking services and facilities. capital.” Embracing innovation and providing a myriad
“People living with disabilities generally have challenges of services, Kenya’s banking sector is poised to deliver
accessing banking services. Some of the innovations in rewarding returns for investors.
6 | FORBES AFRICA • JUNE / JULY 2023
Middle East Bank Kenya Ltd (MEB)
The Best Banking Solutions For Business
Kenya is undergoing a widespread digital management, digital skills, and driving digital
transformation. It is one of the leading countries innovation for entrepreneurship.
in Africa in terms of its advancement in the Similarly, the great improvements in submarine
development of ICT infrastructure, and increased and inland connectivity are playing an integral
accessibility to internet services and digital role in data center growth in the region. For
services. Often dubbed Africa’s “Silicon Savannah,” example, 2Africa, the longest subsea cable, will
Kenya is the de facto ICT hub of East Africa, with connect Kenya with other nations, including South
a technology sector that has become a notable Africa, India, the United Arab Emirates, the United
source of economic development and job creation. Kingdom, Oman, and more.
Africa’s
KENYA - Creator Of Opportunity
Technological
Powerhouse
The crucial role of the ICT sector in driving
growth and prosperity in Kenya.
As Kenya works towards achieving its development goals, the digital
superhighway and creative economy have emerged as fundamental
pillars in H.E. President William Ruto’s Kenya Kwanza Manifesto,
supported by a Sh40 billion commitment to empowering progress.
Experts in the field recognize the potential of the ICT sector in
Kenya. Sally Kimeu, Country Leader at Cisco Systems Kenya says,
“As one of the most connected nations in Africa, the government is
listening to what the country needs. The ICT sector is poised to play a
crucial role in economic development.”
The digital superhighway is critical not only for the growth of
Kenya’s ICT sector, but also for other pillars of Kenya’s development,
such as health, agriculture, and finance. The government’s
emphasis on ICT as a top priority in Kenya’s Vision 2030 plan
highlights the importance of the digital superhighway in the
country’s development agenda.
One of the driving forces behind Kenya’s data center boom is the
growing demand from SMEs and the rising internet penetration
rate, with Nairobi and Mombasa emerging as hubs for technological
expansion. The nation is known as the ‘Silicon Savannah’, drawing
many multinational companies, such as Microsoft, Google, and
Huawei. “The government has created an environment to attract
these big companies, and once they come, the local industry starts
to prosper,” says David Murimi, Chief Executive at Cloudoon Inc.
Kenya’s data center market is expected to generate more than
US$100 million in revenue by the end of 2027, owing to Kenya’s
rapidly growing data center facilities, with an expected compound
annual growth rate (CAGR) of 21.6% from 2022 to 2027.
With an internet penetration rate of 96%, Kenya is positioned to
become a true technological powerhouse. “Kenya is the next frontier
to service the larger East African community,” says Ranaf Makhani,
CEO of Riana Group.
Kenya is well on its way to realizing President Ruto’s Kenya Kwanza
Manifesto and achieving its development goals, leading the way in
technological advancements and progress in Africa and beyond.
Kenya is emerging as an internet access success story, with a bright
future ahead in driving economic development and innovation.
The Land
Maxwell Okello, CEO of the American
Chamber of Commerce Kenya: “The
KENYA - Creator Of Opportunity