Pendidi No.

Jenis
No Usia kan DevisiMasa Kerja Kelengkapan P
Kelamin No.
terakhir X1.1 X1.2 X2.1
1 1 1 1 1 1 1 4 5 4
2 1 1 1 1 1 3 5 4 4
3 2 1 1 2 2 3 4 5 4
4 1 1 2 1 1 4 4 5 4
5 1 2 1 2 2 5 4 5 4
6 2 1 2 2 1 6 5 5 4
7 1 1 2 1 1 7 4 5 4
8 1 1 1 2 2 8 4 5 4
9 1 2 2 1 1 9 4 4 4
10 2 2 2 2 1 10 5 4 3
11 1 1 1 2 1 11 4 5 4
12 2 1 2 1 2 13 4 5 4
13 2 1 2 2 1 13 5 5 4
14 2 2 1 3 1 14 5 4 4
15 1 1 2 3 2 15 4 5 4
16 1 1 2 1 2 16 5 5 4
17 2 3 2 1 1 17 5 5 4
18 1 1 1 2 2 18 4 5 4
19 1 2 1 3 1 19 4 5 4
20 1 1 1 3 2 30 3 5 4
21 1 1 2 3 1 31 3 4 4
22 1 1 1 2 2 33 3 4 3
23 1 2 1 2 1 33 5 5 3
24 2 1 2 2 1 34 4 5 4
25 1 2 1 3 2 35 3 4 4
26 1 1 1 3 1 36 3 4 4
27 1 2 2 3 2 37 3 4 3
28 1 1 1 1 2 38 3 3 5
29 1 2 2 2 1 39 5 5 4
30 1 1 1 1 1 30 4 4 3
31 1 1 1 2 2 31 4 4 4
32 1 1 1 1 1 33 4 4 4
33 2 2 1 2 2 33 5 5 4
34 1 3 1 2 1 34 3 3 4
35 2 2 1 2 1 35 4 4 4
13 2 1 2 2 1 36 3 4 4
14 2 2 1 3 1 37 5 4 4
15 1 1 2 3 2 38 5 5 5
16 1 1 2 1 2 39 4 4 4
17 2 3 2 1 1 40 3 4 4
18 1 1 1 2 2 41 4 4 4
19 1 2 1 3 1 43 4 4 4
20 1 1 1 3 2 43 4 3 4
21 1 1 2 3 1 44 5 5 5
22 1 1 1 2 2 45 5 5 5
23 1 2 1 2 1 46 5 4 4
24 2 1 2 2 1 47 4 4 4
25 1 2 1 3 2 48 4 4 4
26 1 1 1 3 1 49 3 3 3
27 1 2 2 3 2 50 4 5 5
 Kelengkapan Produk Harga
X2.2 X3.1 X3.2 X4.1 X4.2 X1 X2.11 X2.12 X2.21 X2.22
4 4 4 5 4 34 5 4 5 5
4 5 4 4 4 34 3 5 4 5
5 5 4 4 4 35 5 4 5 5
5 5 4 4 3 34 5 4 5 5
4 5 3 4 3 32 5 4 5 5
3 4 4 4 4 33 3 5 4 5
5 4 4 4 4 34 5 4 5 5
4 4 4 4 3 32 5 4 5 5
4 5 5 5 5 36 4 5 4 5
4 4 4 5 5 34 4 5 5 5
5 4 4 5 4 35 5 4 5 5
3 5 5 4 4 34 5 4 5 5
4 4 4 4 4 34 5 4 3 3
3 4 4 4 5 33 5 4 5 5
5 5 4 4 4 35 5 5 4 4
5 4 3 4 3 33 4 4 4 4
4 5 5 4 4 36 3 3 4 4
3 5 5 4 3 33 3 3 5 5
4 5 4 5 5 36 3 3 3 3
4 4 4 5 5 34 4 4 4 4
4 4 4 5 4 32 3 3 3 4
5 3 3 4 4 29 3 3 5 5
4 4 4 4 4 33 5 3 5 5
4 4 3 4 4 32 3 3 4 3
4 5 5 4 4 33 3 3 3 4
4 5 5 4 4 33 4 4 4 4
3 4 4 4 4 29 5 4 4 4
3 3 4 3 3 27 4 4 4 4
4 3 4 3 3 31 5 4 5 5
3 3 5 5 3 30 3 4 4 4
5 3 4 3 3 30 5 5 4 4
4 3 4 3 5 31 4 5 5 5
4 3 5 4 4 34 3 3 3 4
4 3 4 4 3 28 3 3 3 3
4 4 4 4 4 32 4 4 3 4
3 4 4 4 4 30 3 4 3 4
3 4 4 4 4 32 4 3 3 4
5 5 4 5 5 39 5 5 5 5
3 5 4 3 5 32 3 3 3 4
3 4 3 4 4 29 4 4 3 4
4 3 4 4 4 31 4 5 5 5
5 5 5 4 4 35 3 4 4 4
5 5 5 4 4 34 5 5 4 5
5 4 4 5 3 36 5 5 5 5
4 4 4 4 3 34 5 4 4 4
4 4 4 4 3 32 5 5 5 5
5 4 4 4 3 32 5 5 5 5
5 5 4 5 3 34 5 5 5 5
4 5 4 4 3 29 5 4 4 4
3 4 4 4 3 32 5 5 5 5
1636
Harga Pembelian Ulang
X2.31 X2.32 X2.41 X2.42 X3 Y1 Y2 Y3 Y4 Y
5 5 4 4 37 4 5 4 4 17
4 4 4 4 33 5 4 4 4 17
4 5 4 4 36 4 5 4 4 17
4 5 4 4 36 4 5 4 4 17
5 5 4 4 37 4 5 4 4 17
4 5 4 4 34 5 5 4 4 18
4 5 4 4 36 4 5 4 4 17
4 5 4 4 36 4 5 4 4 17
4 4 4 5 35 4 4 4 5 17
4 4 3 4 34 5 4 3 4 16
5 5 4 4 37 4 5 4 4 17
5 5 4 4 37 4 5 4 4 17
3 3 4 4 29 4 4 4 4 16
3 3 4 4 33 4 4 4 4 16
3 3 3 3 30 3 4 3 3 13
3 3 4 4 30 4 4 4 4 16
5 3 3 3 28 5 3 3 3 14
4 4 3 3 30 3 3 3 3 12
3 3 3 3 24 3 3 3 3 12
4 5 3 3 31 4 3 3 3 13
4 4 3 3 27 3 3 3 3 12
4 4 3 3 30 3 3 3 3 12
4 4 3 3 32 4 3 3 3 13
3 4 3 3 26 3 3 3 3 12
3 3 3 3 25 3 3 3 3 12
4 3 3 3 29 5 5 3 3 16
3 3 4 4 31 4 4 4 4 16
3 3 3 3 28 3 3 3 3 12
5 5 5 5 39 4 4 5 5 18
3 4 4 4 30 4 4 4 4 16
3 3 4 4 32 4 4 4 4 16
4 4 4 4 35 4 4 4 4 16
3 3 4 4 27 4 3 4 4 15
4 3 3 4 26 3 3 3 4 13
4 4 3 3 29 4 4 3 3 14
4 3 3 4 28 3 3 3 4 13
4 3 3 4 28 4 3 3 4 14
5 5 5 5 40 5 5 5 5 20
4 3 4 4 28 4 3 4 4 15
4 3 3 4 29 3 3 3 4 13
5 4 4 4 36 4 4 4 4 16
4 4 3 4 30 4 4 3 4 15
5 4 4 4 36 4 4 4 4 16
5 5 4 5 39 5 5 4 5 19
4 4 5 5 35 5 4 5 5 19
5 4 4 5 38 5 4 4 5 18
5 4 4 5 38 5 4 4 5 18
4 4 4 4 36 5 5 4 5 19
4 3 3 3 30 4 4 5 5 18
5 4 3 3 35 5 5 4 5 19
1615 781
17
X1.1
X1.2
X2.1
X2.2
X3.1
X3.2
X4.1
X4.2
X1
X2.11
X2.12
X2.21
X2.22
X2.31
X2.32
X2.41
X2.42
X3
Y1
Y2
Y3
Y4
Y
 MARKETING MIX (X1)
Frekuensi jawaban Responden (f) Presentase (%)
INDIKATOR
Item/Butir STS (1) TS (2) KS (3) S (4) SS (5) Rata-Rata
f % f % f % f % f % (Mean)

PRODUK X1.1 0 0.00% 0 0.00% 11 22% 24 48% 15 30% 4.08

(X1)
X1.2 0 0.00% 0 0.00% 4 8% 22 44% 24 48% 4.40

HARGA X2.1 0 0.00% 0 0.00% 4 8% 40 80% 6 12% 4.04

(X2)
X2.2 0 0.00% 0 0.00% 10 20% 25 50% 15 30% 4.10
X3.1 0 0.00% 0 0.00% 7 14% 24 48% 19 38% 4.24
X3.2 0 0.00% 0 0.00% 4 8% 36 72% 10 20% 4.12
X4.1 1 0.00% 1 0.00% 6 12% 36 72% 8 16% 4.10
Rata-Rata x4.2 2 0.00% 2 0.00% 25 50% 18 36% 7 14% 3.76
Variabel
4.10
(MARKETIN
GMIX)

MINAT BELI (Y)

Frekuensi jawaban Responden (f) Presentase (%)
INDIKATOR
Item/Butir STS (1) TS (2) KS (3) S (4) SS (5) Rata-Rata
f % F % f % f % f % (Mean)

X2.11 0 0.00% 0 0.00% 15 30% 11 22% 24 48% 4.18

X2.12 0 0.00% 0 0.00% 12 24% 23 46% 15 30% 4.06
MINAT X2.21 0 0.00% 0 0.00% 11 22% 17 34% 22 44% 4.22
REFERENSI
AL (Y2) X2.22 0 0.00% 0 0.00% 4 8% 20 40% 26 52% 4.44
X2.31 0 0.00% 0 0.00% 12 24% 25 50% 13 26% 4.02
X2.32 0 0.00% 0 0.00% 18 36% 19 38% 13 26% 3.90
MINAY X2.41 0 0.00% 0.00% 21 42% 26 52% 3 6% 3.64
PREFEREN
SIAL (Y3)
Rata-Rata X2.42 0 0.00% 0 0.00% 15 30% 28 56% 7 14% 3.84
Variabel
4.04
(MINATBEL
I)

MINAT BELI (Y)

Frekuensi jawaban Responden (f) Presentase (%)
INDIKATOR
Item/Butir STS (1) TS (2) KS (3) S (4) SS (5) Rata-Rata
f % F % f % f % f % (Mean)

Y1 0 0.00% 0 0.00% 11 22% 27 54% 12 24% 4.02

MINAT
Y2 0 0.00% 0 0.00% 16 32% 20 40% 14 28% 3.96
REFERENSI Y3 0 0.00% 0 0.00% 19 38% 27 54% 4 8% 3.70
AL (Y2)
Rata-Rata Y4 0 0.00% 0 0.00% 13 26% 27 54% 10 20% 3.94
Variabel
3.91
(MINATBEL
I)
 X1.1
n score mean X1.2
50 204 X2.1
50 220 4.40 X2.2
50 202 4.04 X3.1
50 205 4.10 X3.2
50 212 4.24 X1
50 206 4.12 X2.11
50 205 4.10
50 188 3.76
0 0 #DIV/0! X2.12
0 0 #DIV/0! X2.21
0 0 #DIV/0! X2.22
0 0 #DIV/0! X2.31
0 #VALUE! #VALUE! X2.32
0 #VALUE! #VALUE! X2.41
0 #VALUE! #VALUE! X2.42
50 209 4.18 X3
50 203 4.06 Y1
50 211 4.22 Y2
50 222 4.44 Y3
50 201 4.02 Y4
50 195 3.90 Y
50 182 3.64
50 192 3.84
0 0 #DIV/0!
0 0 #DIV/0!
0 0 #DIV/0!
0 0 #DIV/0!
0 #VALUE! #VALUE!
0 #VALUE! #VALUE!
0 #VALUE! #VALUE!
50 201 4.02
50 198 3.96
50 185 3.70
50 197 3.94
0
0
 1 2 3 4 5

SEGMENTASI (X1)
Frekuensi jawaban Responden (f) Presentase (%)
STS (1) TS (2) KS (3)
Item/
VARIABEL INDIKATOR Butir 1 % 2 % 3 %

X1.11 0 0.00% 0 0.00% 14 40%

Geografik X1.12 0 0.00% 0 0.00% 7 20%

X1.21 0 0.00% 0 0.00% 12 34%

Demografi X1.22 0 0.00% 0 0.00% 6 17%

X1.31 0 0.00% 0 0.00% 15 43%

SEGMENTASI (X1) Physocografic X1.32 0 0.00% 0 0.00% 12 34%

X2.11 0 0.00% 0 0.00% 12 34%
Reponsif X2.12 0 0.00% 0 0.00% 15 43%
X2.21 0 0.00% 0 0.00% 5 14%
Potensi Penjualan X2.22 0 0.00% 0 0.00% 15 43%
X2.31 0 0.00% 0 0.00% 13 37%
Potensi yang memadai X2.32 0 0.00% 0 0.00% 6 17%
X2.41 0 0.00% 0 0.00% 9 26%
TARGETING (X2) Jangkauan Media X2.42 0 0.00% 0 0.00% 12 34%
X3.11 0 0.00% 0 0.00% 12 34%

Menurut Atribut X3.12 0 0.00% 0 0.00% 12 34%

X3.21 0 0.00% 0 0.00% 10 29%

Menurut Pemakai X3.22 0 0.00% 0 0.00% 9 26%

X3.31 0 0.00% 0 0.00% 15 43%

Menurut Pesaing X3.32 0 0.00% 0 0.00% 11 31%

X3.41 0 0.00% 0 0.00% 9 26%

POSITIONING (X3) Menurut Harga dan Kualitas X3.42 0 0.00% 0 0.00% 12 34%

Y1.11 0 0.00% 0 0.00% 9 26%

Y1.12 0 0.00% 0 0.00% 12 34%
Kondisi Dan kemampuan PenjualY1.13 0 0.00% 0 0.00% 15 43%
Y1.21 0 0.00% 0 0.00% 13 37%
Y1.22 0 0.00% 0 0.00% 6 17%
PENJUALAN (Y) Kondisi Pasar
PENJUALAN (Y) Kondisi Pasar Y1.23 0 0.00% 0 0.00% 9 26%
 SEGMENTASI (X1)
n Responden (f) Presentase (%)
S (4) SS (5)
4 % 5 % N SKOR MEAN TCR KATEGORI INDIKATOR

20 57% 1 3% 35 127 3.63 72.57

13 37% 15 43% 35 148 4.23 84.57 Geografik

19 54% 4 11% 35 132 3.77 75.43

19 54% 10 29% 35 144 4.11 82.29 Demografi

19 54% 1 3% 35 126 3.60 72.00

21 60% 2 6% 35 130 3.71 74.29 Physocografic

13 37% 10 29% 35 138 3.94 78.86
19 54% 1 3% 35 126 3.60 72.00
11 31% 19 54% 35 154 4.40 88.00
19 54% 1 3% 35 126 3.60 72.00
20 57% 2 6% 35 129 3.69 73.71
22 63% 7 20% 35 141 4.03 80.57
21 60% 5 14% 35 136 3.89 77.71
13 37% 10 29% 35 138 3.94 78.86
19 54% 4 11% 35 132 3.77 75.43 INDIKATOR

14 40% 9 26% 35 137 3.91 78.29

23 66% 2 6% 35 132 3.77 75.43 Reponsif

21 60% 5 14% 35 136 3.89 77.71

19 54% 1 3% 35 126 3.60 72.00 Potensi Penjualan

15 43% 9 26% 35 138 3.94 78.86

21 60% 5 14% 35 136 3.89 77.71 Potensi yang memadai

13 37% 10 29% 35 138 3.94 78.86

21 60% 5 14% 35 136 3.89 77.71 Jangkauan Media

13 37% 10 29% 35 138 3.94 78.86
19 54% 1 3% 35 126 3.60 72.00
20 57% 2 6% 35 129 3.69 73.71
22 63% 7 20% 35 141 4.03 80.57

INDIKATOR
21 60% 5 14% 35 136 3.89 77.71
Err:522 Err:522 Err:522
INDIKATOR

Menurut Atribut

Menurut Pemakai

Menurut Pesaing

Menurut Harga dan Kualitas

INDIKATOR

Kondisi Dan kemampuan Penjual

Kondisi Pasar
 SEGMENTASI (X1)
Frekuensi jawaban Responden (f) Presentase (%)
STS (1) TS (2) KS (3) S (4) SS (5)
Item/Butir 1 % 2 % 3 % 4 % 5 % N SKOR MEAN
(X1.11)Memiliki cabang
dibeberapa daerah 0 0.00% 0 0.00% 14 40% 20 57% 1 3% 35 127 3.63
(X1.12) Mengelompokkan
berdasarkan tempat tinggal 0 0.00% 0 0.00% 7 20% 13 37% 15 43% 35 148 4.23

(X1.21) Memiliki cabang disekitar

pusat keramaian lebih efektif 0 0.00% 0 0.00% 12 34% 19 54% 4 11% 35 132 3.77

(X1.22) Mengelompokkan
konsumen berdasarkan pekerjaan 0 0.00% 0 0.00% 6 17% 19 54% 10 29% 35 144 4.11

(X1.31) Mengelompokkan
Konsumennya berdasarkan Minat 0 0.00% 0 0.00% 15 43% 19 54% 1 3% 35 126 3.60
(X1.32) Persepsi konsumen
sangat baik terhadap produk 0 0.00% 0 0.00% 12 34% 21 60% 2 6% 35 130 3.71
RATA-RATA TCR
RATA-RATA VARIABEL SEGMENTASI (X1) 3.84

TARGETING (X2)
Frekuensi jawaban Responden (f) Presentase (%)
STS (1) TS (2) KS (3) S (4) SS (5)
Item/Butir 1 % 2 % 3 % 4 % 5 % N SKOR MEAN

(X2.11) Sasaran pasarnya jelas 0 0.00% 0 0.00% 12 34% 13 37% 10 29% 35 138 3.94
(X2.12) Tahu kebutuhan
konsumen 0 0.00% 0 0.00% 15 43% 19 54% 1 3% 35 126 3.60
(X2.21) Banyaknya produk yang
ditawarkan 0 0.00% 0 0.00% 5 14% 11 31% 19 54% 35 154 4.40
(X2.22) Banyak konsumen yang
datang 0 0.00% 0 0.00% 15 43% 19 54% 1 3% 35 126 3.60
(X2.31) Penjualan tiap bulan
meningkat. 0 0.00% 0 0.00% 13 37% 20 57% 2 6% 35 129 3.69

(X2.32) Target bulanan terpenuhi 0 0.00% 0 0.00% 6 17% 22 63% 7 20% 35 141 4.03
(X2.41) Promosi Produknya
melalui sosial media. 0 0.00% 0 0.00% 9 26% 21 60% 5 14% 35 136 3.89

(X2.42) FB, WA, dan IG efektif

dalam memasarkan produk. 0 0.00% 0 0.00% 12 34% 13 37% 10 29% 35 138 3.94
RATA-RATA TCR
RATA-RATA VARIABEL TARGETING (X2) 3.89

POSITIONING (X3)
 Frekuensi jawaban Responden (f) Presentase (%)
STS (1) TS (2) KS (3) S (4) SS (5)
Item/Butir 1 % 2 % 3 % 4 % 5 % N SKOR MEAN
(X3.11) Nama perusahaan telah
terkenal 0 0.00% 0 0.00% 12 34% 19 54% 4 11% 35 132 3.77
X3.12) Pembayaran bisa dengan
Non tunai 0 0.00% 0 0.00% 12 34% 14 40% 9 26% 35 137 3.91

X3.21) Konsumen banyak

merupakan Karyawan kantoran 0 0.00% 0 0.00% 10 29% 23 66% 2 6% 35 132 3.77
X3.22) Konsumen banyak dari
kalangan mahasiswa 0 0.00% 0 0.00% 9 26% 21 60% 5 14% 35 136 3.89

(X3.31) Makanan yang dijual

sangat lengkap di bandingkan
Pesaing. 0 0.00% 0 0.00% 15 43% 19 54% 1 3% 35 126 3.60

(X3.32) Makanan yang dijual

sangat Murah di bandingkan
pesain. 0 0.00% 0 0.00% 11 31% 15 43% 9 26% 35 138 3.94
X3.41) Harga terjangkau 0 0.00% 0 0.00% 9 26% 21 60% 5 14% 35 136 3.89
X3.42) Makanan yang dijual
berkualitas 0 0.00% 0 0.00% 12 34% 13 37% 10 29% 35 138 3.94
RATA-RATA TCR
RATA-RATA VARIABEL POSITIONING (X3) 3.84
PENJUALAN (Y)
Frekuensi jawaban Responden (f) Presentase (%)
STS (1) TS (2) KS (3) S (4) SS (5)
Item/Butir 1 % 2 % 3 % 4 % 5 % N SKOR MEAN
(Y1.11) Penawaran promosi 0 0.00% 0 0.00% 9 26% 21 60% 5 14% 35 136 3.89

(Y1.12) Bekerja Sama dengan

transportasi online yang
memudahkan 0 0.00% 0 0.00% 12 34% 13 37% 10 29% 35 138 3.94
Y1.13) Lokasi di tiap Cabang
sangat strategis. 0 0.00% 0 0.00% 15 43% 19 54% 1 3% 35 126 3.60
(Y1.21) Banyak Jenis makanan
yang di tawarkan. 0 0.00% 0 0.00% 13 37% 20 57% 2 6% 35 129 3.69

(Y1.22) Banyak nya pengunjung

yang datang membeli. 0 0.00% 0 0.00% 6 17% 22 63% 7 20% 35 141 4.03

(Y1.23) Harga Makanan sesuai

dengan daya beli konsumen 0 0.00% 0 0.00% 9 26% 21 60% 5 14% 35 136 3.89
RATA-RATA TCR
RATA-RATA VARIABEL Y 3.84
 FAKTOR BUDAYA (X1)
Frekuensi jawaban Responden (f) Presentase (%)
STS (1) TS (2) N (3) S (4) SS (5)
TCR Item/Butir f % F % f % f % f %

72.57 X1.1 0 0.00% 0 0.00% 15 15% 66 66% 19 19%

84.57 X1.2 0 0.00% 0 0.00% 0 0% 84 84% 16 16%

75.43 X1.3 0 0.00% 0 0.00% 0 0% 74 74% 26 26%

82.29 X1.4 0 0.00% 0 0.00% 2 2% 70 70% 28 28%

72.00 X1.5 0 0.00% 0 0.00% 23 23% 73 73% 4 4%

74.29
76.86

FAKTOR SOSIAL (X2)

Frekuensi jawaban Responden (f) Presentase (%)
STS (1) TS (2) KS (3) S (4) SS (5)
Item/
TCR Butir f % F % f % f % f %

78.86 X2.1 0 0.00% 0 0.00% 31 31% 76 76% 11 11%

72.00 X2.2 0 0.00% 0 0.00% 17 17% 68 68% 25 25%

88.00 X2.3 0 0.00% 0 0.00% 13 13% 80 80% 25 25%

72.00 X2.4 0 0.00% 0 0.00% 24 24% 57 57% 19 19%

73.71 X2.5 0 0.00% 0 0.00% 14 14% 68 68% 18 18%

80.57

77.71

78.86
77.71

FAKTOR PSIKOLOGOIS (X3)

 Frekuensi jawaban Responden (f) Presentase (%)
STS (1) TS (2) KS (3) S (4) SS (5)
Item/
TCR Butir f % F % f % f % f %

75.43 X3.1 0 0.00% 0 0.00% 31 31% 65 65% 11 11%

78.29 X3.2 0 0.00% 0 0.00% 17 17% 68 68% 25 25%

75.43 X3.3 0 0.00% 0 0.00% 13 13% 80 80% 25 25%

77.71 X3.4 0 0.00% 0 0.00% 27 27% 66 66% 7 7%

72.00 X3.5 0 0.00% 0 0.00% 28 28% 68 68% 4 4%

78.86
77.71

78.86
76.79

PENINGKATAN NASABAH (Y)

Frekuensi jawaban Responden (f) Presentase (%)
TCR STS (1) TS (2) KS (3) S (4) SS (5)
Item/
77.71 Butir f % F % f % f % f %

78.86 Y.1 0 0.00% 0 0.00% 23 23% 74 74% 3 3%

72.00 Y.2 0 0.00% 0 0.00% 20 20% 77 77% 3 3%

73.71 Y.3 0 0.00% 0 0.00% 16 16% 59 59% 2 2%

80.57 Y.4 0 0.00% 0 0.00% 0 0% 74 74% 26 26%

77.71 Y.5 0 0.00% 0 0.00% 20 20% 78 78% 2 2%

76.76 Y.6 0 0.00% 0 0.00% 25 #DIV/0! 75 #DIV/0! 0 #DIV/0!
 100
100

MEAN n skor

4.04 100 404

4.16 100 416

4.26 100 426

4.26 100 426

3.81 100 381

100
100
100
100
100
100
100
100
100
MEAN 100

4.52 100 452

4.48 100 448

4.84 100 484

3.95 100 395

4.04 100 404

100

100

100
100
100
100
100
 100
100
MEAN 100

4.08 100 408

4.48 100 448

4.84 100 484

3.8 100 380

3.76 100 376

100
100

100
100
100
100
100
100
100
MEAN 100

3.8 100 380

3.83 100 383

2.94 100 294

4.26 100 426

3.82 100 382

3.75 100 375
Variabel dan Koefisien Batas
Minimal Keterangan
Indikator Korelasi
Correlasi
KELENGKAPAN PRODUK (X1)
X1.11 0.597 0:30 Valid
X1.12 0.535 0:30 Valid
X1.21 0.509 0:30 Valid
X1.22 0.321 0:30 Valid
X1.31 0.588 0:30 Valid
X1.32 0.396 0:30 Valid
X1.41 0.607 1:30 Valid
X1.42 0.308 2:30 Valid
HARGA (X2)
X2.11 0.712 0:30 Valid
X2.12 0.676 0:30 Valid
X2.21 0.808 0:30 Valid
X2.22 0.824 0:30 Valid
X2.31 0.677 0:30 Valid
X2.32 0.747 0:30 Valid
X2.41 0.701 0:30 Valid
X2.42 0.659 0:30 Valid
PEMBELIAN ULANG (Y)
Y1 0.801 0:30 Valid
Y2 0.814 0:30 Valid
Y3 0.848 0:30 Valid
Y4 0.849 0:30 Valid
PENJUALAN (Y)
X1.1
X1.2
X2.1
X2.2
X3.1
X3.2

X1
X2.11
X2.12
X2.21
X2.22
X2.31
X2.32
X2.41
X2.42
X3
Y1
Y2
Y3
Y4
 Pendidi No.
Jenis
No Usia kan DevisiMasa Kerja Kelengkapan P
Kelamin No.
terakhir X1.1 X1.2 X2.1
1 1 1 1 1 1 1 4 5 4
2 1 1 1 1 1 3 5 4 4
3 2 1 1 2 2 3 4 5 4
4 1 1 2 1 1 4 4 5 4
5 1 2 1 2 2 5 4 5 4
6 2 1 2 2 1 6 5 5 4
7 1 1 2 1 1 7 4 5 4
8 1 1 1 2 2 8 4 5 4
9 1 2 2 1 1 9 4 4 4
10 2 2 2 2 1 10 5 4 3
11 1 1 1 2 1 11 4 5 4
12 2 1 2 1 2 13 4 5 4
13 2 1 2 2 1 13 5 5 4
14 2 2 1 3 1 14 5 4 4
15 1 1 2 3 2 15 4 5 4
16 1 1 2 1 2 16 5 5 4
17 2 3 2 1 1 17 5 5 4
18 1 1 1 2 2 18 4 5 4
19 1 2 1 3 1 19 4 5 4
20 1 1 1 3 2 30 3 5 4
21 1 1 2 3 1 31 3 4 4
22 1 1 1 2 2 33 3 4 3
23 1 2 1 2 1 33 5 5 3
24 2 1 2 2 1 34 4 5 4
25 1 2 1 3 2 35 3 4 4
26 1 1 1 3 1 36 3 4 4
27 1 2 2 3 2 37 3 4 5
28 1 1 1 1 2 38 3 3 4
29 1 2 2 2 1 39 5 5 4
30 1 1 1 1 1 30 4 4 4
31 1 1 1 2 2 31 4 4 4
32 1 1 1 1 1 33 4 4 4
33 2 2 1 2 2 33 5 5 5
34 1 3 1 2 1 34 3 3 4
35 2 2 1 2 1 35 4 4 4
13 2 1 2 2 1 36 3 4 4
14 2 2 1 3 1 37 5 4 4
15 1 1 2 3 2 38 5 5 5
16 1 1 2 1 2 39 4 4 4
17 2 3 2 1 1 40 3 4 4
18 1 1 1 2 2 41 4 4 4
19 1 2 1 3 1 43 4 4 4
20 1 1 1 3 2 43 4 3 4
21 1 1 2 3 1 44 5 5 5
22 1 1 1 2 2 45 5 5 5
23 1 2 1 2 1 46 5 4 4
24 2 1 2 2 1 47 4 4 4
25 1 2 1 3 2 48 4 4 4
26 1 1 1 3 1 49 3 3 3
27 1 2 2 3 2 50 4 5 5
 Kelengkapan Produk Harga
X2.2 X3.1 X3.2 X4.1 X4.2 X1 X2.11 X2.12 X2.21 X2.22
4 4 4 5 4 34 5 4 5 5
4 5 4 4 4 34 3 5 4 5
5 5 4 4 4 35 5 4 5 5
5 5 4 4 3 34 5 4 5 5
4 5 3 4 3 32 5 4 5 5
3 4 4 4 4 33 3 5 4 5
5 4 4 4 3 33 5 4 5 5
4 4 4 4 3 32 5 4 5 5
4 5 5 5 5 36 4 5 4 5
4 4 4 4 3 31 4 5 5 5
5 4 4 4 3 33 5 4 5 5
3 5 5 4 3 33 5 4 5 5
4 4 4 4 5 35 5 4 3 3
3 4 4 4 5 33 5 4 5 5
5 5 4 4 4 35 5 5 4 4
5 4 3 4 3 33 4 4 4 4
4 5 5 5 3 36 3 3 4 4
3 5 5 5 3 34 3 3 5 5
4 5 4 4 3 33 3 3 3 3
4 4 4 4 3 31 4 4 4 4
4 4 4 4 4 31 3 3 3 4
5 3 3 3 3 27 3 3 5 5
4 3 4 4 5 33 5 3 5 5
4 4 4 4 4 33 3 3 4 3
4 3 5 4 4 31 3 3 3 4
4 3 5 4 4 31 4 4 4 4
5 5 4 4 4 34 5 4 4 4
4 3 4 3 3 27 4 4 4 4
4 3 4 3 3 31 5 4 5 5
4 5 5 5 3 34 3 4 4 4
5 4 4 3 3 31 5 5 4 4
4 4 4 3 5 32 4 5 5 5
4 5 5 4 4 37 3 3 3 4
3 4 4 4 3 28 3 3 3 3
4 4 4 4 4 32 4 4 3 4
3 4 4 4 4 30 3 4 3 4
3 4 4 4 4 32 4 3 3 4
5 5 4 5 5 39 5 5 5 5
3 5 4 3 5 32 3 3 3 4
3 4 3 4 4 29 4 4 3 4
4 3 4 4 4 31 4 5 5 5
5 5 5 4 4 35 3 4 4 4
5 5 5 4 4 34 5 5 4 5
5 4 4 5 3 36 5 5 5 5
4 4 4 4 3 34 5 4 4 4
4 4 4 4 3 32 5 5 5 5
5 4 4 4 3 32 5 5 5 5
5 5 4 5 3 34 5 5 5 5
4 5 4 4 3 29 5 4 4 4
3 4 4 4 3 32 5 5 5 5
1633
Harga Pembelian Ulang
X2.31 X2.32 X2.41 X2.42 X3 Y1 Y2 Y3 Y4 Y
5 5 4 4 37 4 5 4 4 17
4 4 4 4 33 5 4 4 4 17
4 5 4 4 36 4 5 4 4 17
4 5 4 4 36 4 5 4 4 17
5 5 4 4 37 4 5 4 4 17
4 5 4 4 34 5 5 4 4 18
4 5 4 4 36 4 5 4 4 17
4 5 4 4 36 4 5 4 4 17
4 4 4 5 35 4 4 4 5 17
4 4 3 4 34 5 4 3 4 16
5 5 4 4 37 4 5 4 4 17
5 5 4 4 37 4 5 4 4 17
3 3 4 4 29 4 4 4 4 16
3 3 4 4 33 4 4 4 4 16
3 3 3 3 30 3 4 3 3 13
3 3 4 4 30 4 4 4 4 16
5 3 3 3 28 5 3 3 3 14
4 4 3 3 30 3 3 3 3 12
3 3 3 3 24 3 3 3 3 12
4 5 3 3 31 4 3 3 3 13
4 4 3 3 27 3 3 3 3 12
4 4 3 3 30 3 3 3 3 12
4 4 3 3 32 4 3 3 3 13
3 4 3 3 26 3 3 3 3 12
3 3 3 3 25 3 3 3 3 12
4 3 3 3 29 5 5 3 3 16
3 3 4 4 31 4 4 4 4 16
3 3 3 3 28 3 3 3 3 12
5 5 5 5 39 4 4 5 5 18
3 4 4 4 30 4 4 4 4 16
3 3 4 4 32 4 4 4 4 16
4 4 4 4 35 4 4 4 4 16
3 3 4 4 27 4 3 4 4 15
4 3 3 4 26 3 3 3 4 13
4 4 3 3 29 4 4 3 3 14
4 3 3 4 28 3 3 3 4 13
4 3 3 4 28 4 3 3 4 14
5 5 5 5 40 5 5 5 5 20
4 3 4 4 28 4 3 4 4 15
4 3 3 4 29 3 3 3 4 13
5 4 4 4 36 4 4 4 4 16
4 4 3 4 30 4 4 3 4 15
5 4 4 4 36 4 4 4 4 16
5 5 4 5 39 5 5 4 5 19
4 4 5 5 35 5 4 5 5 19
5 4 4 5 38 5 4 4 5 18
5 4 4 5 38 5 4 4 5 18
4 4 4 4 36 5 5 4 5 19
4 3 3 3 30 4 4 5 5 18
5 4 3 3 35 5 5 4 5 19
1615 781
17
X1.1
X1.2
X2.1
X2.2
X3.1
X3.2
X4.1
X4.2
X1
X2.11
X2.12
X2.21
X2.22
X2.31
X2.32
X2.41
X2.42
X3
Y1
Y2
Y3
Y4
Y