Questionnaire I am currently involved in making a music magazine that focuses on chart/pop music.

My target audience are females aged 14-25 who are interested in chart/pop music. I would very grateful if you could answer the following questions about chart/pop music and music magazines by selecting/ticking the answers that apply.

1. Are you: Female aged 14-25 and interested in chart/pop music? (Circle Yes/No) 2. What chart/pop music/artists/bands do you currently listen to?: 3. What attracts you to chart/pop music?: The lyrics of the songs The instruments and vocals used The image of the chart/pop genre The artists/bands Other (specify below) 4. How much would you be willing to pay for a music magazine? (Please circle) Nothing Less than 1 1-2 2-3 3-4 More than 4

5. Do you currently buy/read any music magazines? YES (If yes, please specify below and go on to answer question 6) .. NO (If no, please go on to answer question 7)

6. What do you like about this magazine? . 7. Why dont you currently buy or read any music magazines? (Tick the answers that apply) I dont really know much about them They dont interest me They dont seem to be aimed at people like me

Theyre too expensive I dont read/buy any magazines Other reasons (please specify)

8. What would encourage you to buy a music magazine? (Please circle) Free gifts Competitions (win CDs, tickets etc.) Exclusive news and interviews Dates of oncoming gigs Cheap price Other (please specify)

9. Which of the following three magazines do you find the most eye-catching/appealing? (please tick/circle)

Please give your reason why: ... 10. Which of the following images would you like to see on the front of this music magazine? For each one could you please tell me how strongly you agree (5 is top score) or disagree (0 is bottom score) Preferred images/photographs of the cover for the magazine Several images One main image of key artist/band Musical instruments/props Bright colours Darker colours Other (please specify) 0 1 2 3 4 5

11. What contents would you like to see in this chart/pop magazine? To what extent do you agree or disagree that the following would be good content for the music magazine. Examples of appropriate content General information about the music scene Information about particular bands/artists Gossip Latest news Fashion Other (please specify) 0 1 2 3

12. What would you like to see in a double page spread article that would feature in this magazine? For each one could you please tell me how strongly you agree (5 is the top score) or disagree (0 is the bottom score) 0 Interview with artist/band about the pop/chart scene General article about the main pop/chart developments Musical instruments/props Bright colours Darker colours Other (please specify) 13. What specific images/photographs associated with pop/chart music would you like to see on the front cover and would attract you to the music magazine? .. 1 2 3 4 5