KNOW THE GLOBAL CEOS, BBA PROGRAM, AEC, AGRA

Indra Krishnamurthy Nooyi

Flagship - PepsiCo
Current Position - She is the Chairperson and Chief Executive
Officer of PepsiCo, the second largest food & beverage business in the world (by net revenue).

Honours, Awards & Recognition:

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Padma Bhushan in 2007

Forbes magazine ranked fourth on the 2008 and 2009 list of The World's 100 Most Powerful Women In 2008, elected to the Fellowship of the American Academy of Arts and Sciences. Has been named 2009 CEO of the Year by Global Supply Chain Leaders Group. In 2009, Nooyi was considered one of "The TopGun CEOs" by Brendan Wood International, an advisory agency. In 2010 she was named No.1 on Fortune's list of the "50 Most Powerful Women" and No.6 on Forbes' list of the "World's 100 Most Powerful Women"

Background:
Nooyi joined PepsiCo in 1994 and was named president and CFO in 2001. Nooyi has directed the company's global strategy for more than a decade and led PepsiCo's restructuring, including the 1997 divestiture of its restaurants into Tricon, now known as Yum! Brands. Nooyi also took the lead in the acquisition of Tropicana in 1998, and merger with Quaker Oats Company, which also brought Gatorade to PepsiCo. In 2007 she became the fifth CEO in PepsiCo's 44-year history. According to Business Week, since she started as CFO in 2000, the company's annual revenues have risen 72%, while net profit more than doubled, to $5.6 billion in 2006. She is the only Indian woman to become the Chief Executive Officer of the more $ 25 Billion Multinational, and perhaps the first Indian to reach to this level.

Education:
She has done her graduation from Madras Christian College (MCC) in Chemistry, Physics and Math. On completion of her graduation she went to Indian Institute of Management in Calcutta for doing Masters in Finance and Marketing. Soon after completion of her MBA she joined ABB and then Johnson and Johnson (J&J) in Mumbai. She completed her Masters in Public and Private Management from Yale Yale Management School in US. In US before landing in the Pepsi in 1994, she had worked with Boston Consulting Group and Motorola.

Two Lessons From Indra Nooyis Success:

y y You can be a working mother and climb the corporate ladder while raising kids . You can get ahead in the American corporate environment without sacrificing who you are culturally.
PREPARED BY:DEEPTI VERMA

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KNOW THE GLOBAL CEOS, BBA PROGRAM, AEC, AGRA

Michael S. Dell
Flagship -Dell, Inc.
Current Position - He is an American business magnate and the founder, chairman and chief executive officer of Dell Inc. He is the 44th richest person in the world, with a net worth of US$14.6 Honours, Awards & Recognition:
y y y y y 481st on the Forbes Executive Pay in 2011-2010 37th on the Forbes World's Richest People in 2010 403rd on the Forbes Executive Pay in 2010 Dell - 183rd on the Forbes Global 2000 in 2010-2009 25th on the Forbes World's Richest People in 2009

Background:
While a freshman pre-med student at the University of Texas at Austin, Dell started an informal business putting together and selling upgrade kits for personal computers in room 2713 of the Dobie Center residential building. He then applied for a vendor license to bid on contracts for the State of Texas, winning bids by not having the overhead of a computer store. In January 1984, Dell banked on his conviction that the potential cost savings of a manufacturer selling PCs directly had enormous advantages over the conventional indirect retail channel. In January 1984, Dell registered his company as "PC's Limited". Operating out of a condominium, the business sold between $50,000 and $80,000 in upgraded PCs, kits, and add-on components. In May, Dell incorporated the company as "Dell Computer Corporation" and relocated it to a business center in North Austin. The company employed a few order takers, a few more people to fulfill them, and, as Dell recalled, a manufacturing staff "consisting of three guys with screwdrivers sitting at six-foot tables." The venture's capitalization cost was $1,000. In 1992 at the age of 27, Dell became the youngest CEO to have his company ranked in Fortune magazine's list of the top 500 corporations. In 1996, Dell started selling computers over the Web, the same year his company launched its first servers.

Best Decision:
The best decision that Dell made as CEO was selling his products direct to the consumer, leaving retailers out of the equation. The real key to Dells success was one simple idea that had not yet occur to anyone else in the PC market cut out the middle man. By selling PCs directly to consumers, he was able to undercut the big guns of the industry, gaining market share rapidly and earning himself and his company a reputation as the consumers friend.s

Lessons In Business: Innovating for Success

Dell showed that it is possible to be successful and in a short space of time working with a brand new business model. His non-conformist attitude has allowed the company to become truly innovative in its business models, with unprecedented results and he works on philosophy that keep shaking up your organization until you and your team are working in the best possible way.
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PREPARED BY:DEEPTI VERMA