SPEEDIT
FAST, RELIABLE, SPEDIT.
REVOLUTIONIZING ESSENTIAL DELIVERIES IN TIER 2 & 3 CITIES
Description
Vision
"To be the most trusted and convenient delivery platform in small cities,
providing fast and reliable access to daily essentials, fostering a future
where convenience is accessible to everyone, everywhere."
Mission
"Speedit’s mission is to empower small cities with ultra-fast delivery of
essential products, using smart logistics, localized solutions, and
technology-driven efficiency to make life simpler, faster, and more
sustainable for our customers."
Founder(s)
Founder : Dr. Roop Ranjan
An experienced professional, Tech enthusiast with a
proven track record of almost 20 years in Academics,
Research and Industry and technology.
Co-Dounder : Mr. Ankur Kumar
Passionate about leveraging advanced
hydrological modeling and academic leadership
to address critical challenges in water resources
management having good experience in
innovation, startups and technologies.
Problem Statement
The Problem: Convenience Gap in Small Cities
Small cities often lack the convenience of fast and reliable delivery
services.
Traditional stores have limited stock and inefficient supply chains.
Rising demand for quick essentials but underserved by existing solutions.
Our Solution
Ultra-Fast Delivery for Small Cities
A hyper-local delivery service with 15-30 minute delivery for essential
products like groceries, household items, and personal care.
Micro-warehousing strategy: Small but strategically located inventory hubs
around neighborhoods, ensuring quick delivery.
Optimized for small cities: Fewer SKUs but higher turnover of key essential
items.
.
Market Opportunity
Targeting a $50B Opportunity in Tier 2 & 3 Cities
Urbanization is increasing in smaller cities with a growing middle class.
These cities are underserved by current e-commerce players like BigBasket,
Grofers, and Zepto.
Increasing penetration of smartphones and digital payments enables
faster adoption of online services.
Financial Planning
Business Model and Financial Forecast
Revenue Model:
Product Sales Margin: Margin on every product sold (~20-30%).
Delivery Fees: Small delivery fees (~₹10-20) for orders below a certain amount.
Subscription Model: Premium membership for unlimited free deliveries.
Year 1 Financial Forecast:
Initial Investment: ₹10 crore (Warehousing, Tech Stack, Marketing)
Monthly Operational Cost: ₹50 lakhs (Delivery personnel, logistics, warehouse rent)
Revenue: ₹15 crore (1st year estimate based on 5,000 orders/day)
Break-Even Point: End of Year 2, with scaling to more cities.
Customer Reach Strategy
How We'll Acquire and Retain Customers
Phase 1: Digital Marketing:
Use localized campaigns via social media (Instagram, WhatsApp, Facebook) and Google Ads targeting
small city audiences.
Referral Program: Customers get discounts for bringing in friends/family.
First Order Free: Attract users with no-delivery-fee first orders.
Phase 2: Offline Initiatives:
Collaborate with local influencers and community events.
Launch door-to-door campaigns and distribute leaflets in targeted areas.
Customer Retention:
Offer subscription-based services (e.g., unlimited free deliveries).
Regular discounts and rewards to keep customers coming back.
Technologies Driving Growth
Tech Stack and Logistics
AI-Powered Demand Forecasting: Helps predict the most purchased
products, so we maintain just the right inventory in micro-warehouses.
Route Optimization Algorithms: Uses real-time traffic data to find the
quickest and most efficient delivery routes.
Inventory Management Systems: Connected across all micro-warehouses
for real-time tracking of stock.
Customer Experience: A seamless, easy-to-use app with features like real-
time order tracking and quick reordering.
Scalability and Expansion
Future Roadmap and Scaling
Year 1: Launch in 10 small cities across 2 states.
Year 2: Expand to 30 cities across 5 states.
Year 3: Nationwide presence in 100 small cities, focusing on the under-
served tier 2 and tier 3 markets.
Technology Scalability: Centralized backend system easily expands as we
grow.
Financial Forecast & Projections
Revenue Projections and Profitability Timeline
Year 1: ₹15 crore revenue, ₹8 crore operational cost.
Year 2: ₹35 crore revenue, ₹16 crore operational cost.
Year 3: ₹75 crore revenue, ₹30 crore operational cost, reaching
profitability.
Gross Margin: Steady growth due to economies of scale and improved
demand forecasting.
Competitive Landscape
Where We Stand
Zepto, Dunzo, and Blinkit: Focus on large metro cities.
Our Advantage: First-mover in small cities with hyper-local, fast delivery
services that fill a crucial convenience gap.
Call to Action
Join Us in Transforming Convenience for Small Cities
With your support, we will revolutionize how small cities shop for essentials.
Let's make ultra-fast delivery the norm everywhere!
