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Non-technical entrepreneur:

These entrepreneurs are not concerned with the technical aspects of the product in which they deal. They are mainly concerned with developing alternative marketing and distribution strategies to promote their business. He is the promoter and seller of new industrial units Dress designer

The name Vera Wang is synonymous with weddings and bridal wear. Her story began in 1989, when her impending marriage prompted her to search for a suitable wedding gown. Wang's association with the fashion world included 17 years with Vogue and 2 years as a design director for Ralph Lauren.Vera Wang was born in New York in 1949, to Chinese parents who had fled the Communist revolution. She had originally dreamed of being an Olympic figure skater, but when she did not make the team in 1968, she went to the Sorbonne, in Paris and to Sarah Lawrence College in the USA, to study. She has a BA in Liberal Arts. Vera Wang Vera Wang Fashions Vera Wang once worked with Ralph LAUREN for 2 years. In 1990, she opened her own house on Madison Avenue, New York, designing bridal wear and evening gowns. In 1994, she started her own label. Her clientele list is very long, especially for Oscar night. She has made wedding dresses for numerous celebrities including Mariah Carey for her wedding to Tommy Mottola in 1993. Cate Blanchett picked up her Golden Globe for "Elizabeth" in a beaded black Wang dress. Uma Thurman, Posh Spice, Alicia Silverstone, and Sharon Stone and Elisabeth Shue are all her loyal clients.

AdsKaro: Complete Advertising Solutions Founded by two b-school grads and a college dropout, AdsKaro has grown from the 3 founders to a 53 member strong team in less than 2 years. AdsKaro was founded on February 14th 2010 with an aim to provide complete advertising solutions.

Founders

Mohan and Murali Agarwal, both MBA holders from S.P.Jain Center of Management have specialized in the field of Finance and Marketing respectively. Mohan takes care of most of the critical decisions of the company and Murali handles the marketing and operations.

While Ashish Agarwal, the street smart college dropout specializes in handling new product lines relating to eCommerce, SEO and related operations. The Agarwal trio stumbled upon the idea of starting AdsKaro at a family gathering and thats when founding stone was laid.

Services provided

Starting with Basic SMS and Web Solutions, AdsKaro diversified into other Print and Electronic Advertisement solutions. Currently AdsKaro provides a variety of solution ranging from E- Commerce Solutions to SMS to Transit advertising.

Many a times, SMEs face difficulties in selecting the right source of advertising and deciding the right budget. AdsKaro helps SMEs to evaluate the right opportunities and hence advertise accordingly.

Clients

We have clients ranging from best of the business houses in India to the small startups. Clients belong to almost all industry verticals but retail industry leads the pack for us, Ashish tells us.

Some of our Big clients are Reliance Trends, Reliance AutoZone, Timex, Tata Steel, MegaMart, Bajaj Allianz Insurance, Zoom Television and Club Mahindra, adds Ashish.

How does AdsKaro advertise itself?

We strongly believe in online advertisement solutions (Google, yahoo, FaceBook, Rediff etc) apart from the traditional media which helps for a lot of new customer acquisitions. We approach a lot of startups for the entire web solutions and then word of mouth references works the best for our services, informed Murali.

AdsKaro believes the Advertising Industry to grow faster than other industries and in this competitive environment, it considers its online portal selling advertisement solutions to be a huge value addition to small and medium business.

AdsKaro has two pricing models for their customers; Cost plus Profit Model and Commission on Sales Model.

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