Founded in 1884

Founded in 1884, Piaggio & C. s.p.a is today one of the leading manufacturers of 2-wheeler and small commercial vehicles in the world. With its registered office in Pontedera (Pisa), Piaggio & C. s.p.a. is the market leader in Europe and has expanded its operations to 24 countries, including a major presence in Asian markets. The product range includes scooters, mopeds and motorcycles starting from 50 to 1,200cc under the Piaggio, Vespa, Gilera, Aprilia, Moto Guzzi, Derbi and Scarabeo brands. The 3 and 4wheeled light transportation vehicles are marketed under the Ape, Porter and Quargo brands. Piaggio Vehicles Private Limited (PVPL), the pioneer of 3-wheeler goods transportation in India, is today the no. 1 in its class. By setting global standards in vehicle performance and customer service, it has revolutionized the 3 wheeler cargo segment in India. Today the company offers a range of passenger and cargo vehicles for many customized applications. PVPL is a 100% subsidiary of Piaggio & C. s.p.a. of Italy, the inventor of 3-wheelers. PVPL commenced its Indian operations in the year 1999 with the launch of the brand ap which was an instant success and has grown from strength to strength over the years. Its superior product features and benefits coupled with world class customer service has earned ap a loyal & growing customer base. ap is firmly established in the hearts and minds of customers as a dependable brand that helps them maximize their business earnings. ap vehicles are engineered for higher fuel efficiency, rugged performance and outstanding load carrying capability. Living up to Piaggios core philosophy, all PVPL vehicles conform to the most stringent emission norms. With an aggregate market share of 41% in the 3w industry and 64% in the 3w cargo segment in 2010, PVPL has firmly established its position as an undisputed leader in the 3w domestic market. This impressive growth trajectory would not be possible without PVPLs advanced R&D center, modern manufacturing unit and stellar network. In the past 10 years, over 1 million Indian transporters have trusted ap for total dependability, reliability and profitability. Today, over 300,000 tonnes of cargo is transported daily across the country on the ap. Piaggio India has successfully introduced state-of-the-art products with world class technology in India. Its reputation is built on its efficient network of over 804 touch points across India, providing world class Customer Care. Piaggio India has also entered the sub-1-tonne 4w cargo segment recently with the launch of aptruk and aptruk plus. These products are gaining good acceptability in the market due to their great look, comfort, higher mileage, loadability and lower maintenance cost. Honoured as The Commercial Vehicle Manufacturer of the Year 2008 by NDTV Profit & Car & Bike India, and awarded the LCV Truck of the Year 2010 (payload 1 tonne and above category) by Apollo CV for ap truk plus, PVPL continues its inspired journey

to engineer and produce world class vehicles that ensure a better livelihood and quality of life for millions across India.

Being responsible. Being social.

As the famous adage goes, `with great power comes great responsibility. It is our belief that in this New World Economy, Corporates must adopt inclusive policies that will help reduce the gap between the stronger and the weaker sections of the society. With this in mind, PVPL has and continues to be an agent of social and cultural improvement. In order to improve and facilitate public hygiene, PVPL has donated ap 3-wheeler Special Purpose Vehicles for Garbage Collection & Transportation. With a view to encourage greater participation from students as well as institutions, some of our initiatives in this realm are:

PVPL sponsored the National Level Science Exhibition, organized by Vidya Pratisthan, Vidya Nagari, MIDC, Baramati, attracted illustrious visitors such as the then Hon. President of India, Mr. APJ Abdul Kalam. PVPL has sponsored the Interschool Science Quiz Competition, an event organized by Vidya Pratisthans D. Ed College (English & Marathi medium), MIDC, Baramati. PVPL has donated Personal Computers to schools at Baramati.

As a move to promote disciplined driving, PVPL has sponsored one of the Traffic Signals at Baramati. PVPL has also sponsored the Baton Rally at Baramati for Commonwealth Youth Games. Employee Welfare In order to uplift the living standard, health and welfare of workers in factory, We do a lot of social activities like :

School Uniform distribution to kids of workers. Book distribution to their children. Career counseling Blood donation camp Health check up camps

Strong National Presence

In a span of just 10 years, PVPL has spread its wings all over India. The phenomenal growth in our vehicle sales is substantially linked to and well-supported by our robust infrastructure. The company employs over 2100 people and is acknowledged as the pace setter in technologically advanced and highly dependable transportation solutions. Our sprawling Manufacturing Unit at Baramati, Maharashtra is working to capacity producing small commercial vehicles for India and select international markets. It rolls

out 834 vehicles every day. The state-of-the-art Plant is supported by the R&D Centre, recognized by the Govt. of India. The corporate office in Pune coordinates smooth functioning of all the units. A chain of 10 regional & 14 area offices strategically located in select cities helps cover each state better. The Regional Offices facilitate macro control over the markets. PVPL interfaces with its customers through a vast distribution network of 804 touch points. Take a sneak preview of our state-of-the-art infrastructure in India.

Customer Contact Program

Long lasting relations. Long lasting ap Forming relationships is only the first step. Strengthening and maintaining a relationship is far more crucial. At Piaggio India, we understand this better than anyone else in the business. This is why we make conscious efforts to build long-lasting relationships with our customers across the country. We have introduced a number of initiatives that bring our customers extra benefits.

Service Camps

We want those customers whose vehicles are out of warranty to feel assured that their vehicles will continue to function at optimal levels. Hence this initiative is called ap Nidaan. Our company officials check these vehicles to ensure that problems are pre-empted or fixed before they intensify.
CRM

This unique and powerful scheme was launched by PVPL in the year 2008. This is a referral program, wherein an ap customer or PVPL associate is allowed to refer a friend/ relative/ potential customer. As

soon as the reference gets converted into sale, the referrer is rewarded with a substantial cash benefit. Similarly, he can build multiple chains of referrals and earn cash incentives for every successful referral.

Working @ Piaggio
In order to focus on creating and nurturing a healthy yet competitive work culture in the company, we focus on the following key factors: Values Values are the beginning of culture these are the basic principles on which you are unwilling to compromise. These values must be clearly articulated. The following core values and beliefs should guide all of us and get woven into the very fabric of our culture: Integrity: To be ethical, sincere and open in all our transactions and maintain high professional standards. Respect: It means open interaction between the various levels of responsibilities everyone is treated with respect and dignity. It should be the core belief that every individual is vital to the success of the Company. Team work: It means that no one could do it alone. You have to practice the philosophy of interdependence. Communication: It is essential at all levels of the company. This means communication in both directions dialogue. It means listening as well as talking. Excellence: It means that we should always strive for improvement never be satisfied. It means that we dont get complacent. We must always strive to get better and to be the best that we can be. We should not be afraid of change and, in fact, should embrace change proactively. Accountability: It means that each person must be responsible for his or her personal actions. Each one is expected to perform at an acceptable level. Trust: It is the basis of all relationships. Foster win-win relationships of openness and trust with suppliers, customers, fellow employees, the community and other partners in business to maximize potential for growth. Professional Growth At Piaggio India we challenge teams by setting interesting work tasks and inspiring them by putting them under the tutelage of highly skilled team mates. We ensure support for every

individual with internal career moves and professional training programs to enhance personal and professional skill sets. Quality Culture At PVPL we firmly believe in inculcating quality in the overall system of the organization which leads to a positive internal environment & creation of delighted internal customers. This is achieved through regular & rigorous training and by following the best benchmarked practices industry wide. Coming on Board (Induction and Introduction to Piaggio Company) When you join, youll be introduced to the company, its processes, tools as well as procedures; and youll be personally guided along the way. In fact, even while youre in the process of induction, youll be assigned a dedicated buddy DOST (Dedicated On-boarding Support & Training) from the company to help you through the process. Customer Centricity PVPL practices high customer centricity both internal & external. Good internal customer service begins with good morale which in turn results in high productivity & positive culture. To create this positive internal customer service all departments work together cooperatively, agree on processes & procedures, work towards commonly set goals & deliver high quality products & services to the external customer. Innovation For us, innovation means bright and committed people working together on new and exciting projects. It means trying to find new and better ways of doing things while enjoying a career with extraordinary opportunities and enormous potential. After all, only a goal-oriented, enthusiastic and dynamic