Professional Documents
Culture Documents
February 2012
Net Revenues represents Revenues less Service Costs (costs of procuring the relevant services for sale to customers,
including procurement costs paid to hotel and package suppliers for the acquisition of hotel rooms, sightseeing costs, local transport costs and on occasion the cost of air tickets when the company pre-purchases air ticket inventory in order to enjoy special negotiated rates and revenues)
Net Revenue Margins is defined as Net Revenues as a percentage of Gross Bookings, and represents commissions,
fees, incentive payments and other amounts earned in our business. We follow net revenue margin trends closely across our various lines of business to gain insight into the profitability of our various businesses.
Business Overview
114
12 11.3
100
8
547 MM people
54
4.4 4 2.4 2.3 4.4
50 31
160 MM people 267 MM people
121*
12 million broadband connections growing to over 160 million households by 2014 (TRAI Plan)
350 million 3G connections by 2015, up from 140 million in 2011 (Wireless Intelligence)
20
19,922
6,000
17,652 15,808
5,524
16,000
4,500
4,362
3,342 3,000
8,000
1,500
In Service
121 100 64 12 49 39 19 404
Carlson Hotels: 100 total hotels planned by 2015 Ambitious 2015 plan
ITC : looking to double its room inventory to 16,000 plus rooms, or 40 properties
15
France (392) UK (801) USA (607) Italy (403) Egypt (773) China (434) Hong Kong (297) Malaysia (916)
11.5 10
6.2 5
Singapore (941)
0 2004
Source: Euromonitor, 2010
2009
2014
(UNWTO)
10
Market Leader in Indias OTA Industry #1 in Gross Bookings in Total Gross Bookings
Others 10%
Most visited online travel website in India Single largest seller of air tickets for all Indian Full Service & Low Cost Carriers
Cleartrip 18%
48%
Yatra 24%
Largest producer of online room bookings for many hotel chains in India Largest domestic e-commerce company with over 4.0 million monthly unique visitors
(December 2011 comScore)
11
Operational Excellence
Web analytics to manage site traffic & enhance conversion rates Continuous monitoring of key metrics i.e. conversions, first call resolutions, customer satisfaction Web infrastructure 24x7 alert systems
12
Air Ticketing
Domestic Flights (within India) International Flights (inbound & outbound to/from India)
Emerging Segments 4%
Emerging Segments
Travel Insurance Rail Ticketing Bus Ticketing Car Hire Website Advertising
Single Largest Air Ticketing Agent for All Domestic Full & Low Cost Carriers in India
14
5% 8%
30% 18%
39%
Increasing Choice & Selection to Capture Growth Trend in Online Hotel Bookings
15
Destination Inspiration
More choices in holiday packages versus online competitors Greatest proportion of non air net revenue in the Indian OTA industry
17
Sarovar Hotels On a year round basis MakeMyTrip is now our single largest online producer exceeding Expedia in productivity...a challenge that they had willingly accepted - Pradeep Kalra, SVP Sales & Marketing (Sarovar Hotels)
Lemon Tree Hotels Today MakeMyTrip is our largest OTA seller for Lemon Tree hotels and we are committed to strengthening this partnership going forward. -Rahul Pandit, President & COO (Lemon Tree Hotels)
LaLit Suri Hospitality Group MakeMyTrip is our largest OTA seller for The Lalit Hotels in India. With new hotels being added to our portfolio, we are confident that our partnership will be fruitful and productive for both of us. -Kamal Kishore Corporate Head - Revenue Management & Channel Distribution | The LaLiT Suri Hospitality Group
Keys Hotels MakeMyTrip is the largest OTA for Keys Hotels in India and we are consistently growing in our association as higher numbers are flowing in from MMYT and as we continue opening new hotels across India. Their productivity has been consistent and timely for us to be able to plan our yields better and at the same time MMYT has given us a brilliant platform to showcase our unique hotels portfolio. Jai Motihar - Corporate Head-Revenue Management
Fortune Hotels We are committed to strengthening our partnership with MakeMyTrip as they are our largest OTA seller of hotel rooms for Fortune. Geetika Bahri | Asst. Revenue Manager | Fortune Park Hotels Ltd.
Largest Online Producer of Room Bookings for Most Hotel Chains in India
18
19
Ahmedabad Indore Kolkata Rajkot Vadodra Sur Nagpur at Nasik MumbaiPune Hyderabad Goa Bangalore Chennai
11,000+ Affiliate Travel Agents in 700+ cities; B2B and B2C Services
20
21
Web-enabled centralized booking system Scalable search and caching, Comprehensive results, Quick response time Enhanced Security by Visa payment gateway for online transactions Integrated B2B, B2C and Mobile platforms
22
23
Financial Overview
66 2.6
40
40 1.2 8
648
30 626 20 25 0.7 6 17 2 19 31 48 48
Air Ticketing
Note: 1. Net Revenues represent Revenues Less Service Cost
Emerging Segments
25
Gross Bookings
(in $ million)
50 61.7% YoY
Net Revenue
(in $ million)
7 81.1% YoY 5.3 5 31.2
120 110.9
45.3
45
44.0 6 5.9
40
100
35
80
73.3
74.2
30
28.2
27.2
3.8
25
51.2
20 17.4
10
20
5
0 Q1 Q2 Q3 Q4 Q1 Q2 Q3
0 Q1 Q2 Q3 Q4 Q1 Q2 Q3
0 Q1 Q2 Q3 Q4 Q1 Q2 Q3
FY2011
FY2012
FY2011
FY2012
FY2011
FY2012
Note 1: Fiscal years refer to year ending March 31 (fiscal) Note 2: Hotels & Packages results include acquisition of Luxury Tours & Travel
Air Travel
8%
7.6% 7.4% 7.7%
7.1%
7.2%
7%
6%
6%
FY2008 FY2009 FY2010 FY2011 9 mo. YTD FY12
4%
12.5%
2%
12%
8.9%
11.5% 10.6%
9%
0% FY2008 FY2009 FY2010 FY2011 9 mo. YTD FY2012
6%
FY2008 FY2009 FY2010 FY2011 9 mo. YTD FY2012
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190%
FY2009
FY2010
FY2011
150%
74.0%
135%
34.9% 100% 47.0% 44.6% 24.0%
5 $0.8 0
$4.6
94%
89%
20.4%
(5)
1.9%
7.5%
12.4%
50%
30.6% 49.3% 37.1% 24.3% 19.7% 18.0% FY2009 15.3% FY2010 SG&A
30.0%
(10) -$10.2
22.7% 16.2%
(15) -$16.0
Personnel Costs
Note: 1. All figures as a % of Net Revenues; Costs exclude stock based compensation charges
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Outlook
FY2012 guidance: Revenue less service cost range of $86 - $88 MM Continue to invest in technology to enhance user experience Incremental CapEx of US$5 US$6 MM during FY2012 Complete upgrade of website (Hotel 3.0) New mid-office system for non air business Long term net revenue margin and operating margin outlook intact Air Net Revenue Margin: 6.0% - 6.5% Hotels & Packaging Margin: 14.0% - 15.0% Adjusted Operating Margin: 25% - 30%
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