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Franchise Proposal

The document discusses a modern fruit tea drink called Menantea that has become a trend among young people in Indonesia. Menantea modernizes the way of enjoying fruit tea drinks with a variety of fresh flavors that cater to the tastes of the Indonesian people. They use the most advanced technology in their franchise operational system to be the best in the industry.
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0% found this document useful (0 votes)
49 views14 pages

Franchise Proposal

The document discusses a modern fruit tea drink called Menantea that has become a trend among young people in Indonesia. Menantea modernizes the way of enjoying fruit tea drinks with a variety of fresh flavors that cater to the tastes of the Indonesian people. They use the most advanced technology in their franchise operational system to be the best in the industry.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

202

From 2020 to 2021, it happened


improvement of a sufficient healthy lifestyle
significant among Indonesian youth
even the world.

Currently, the public has started to feel weary of the choices.

milk coffee drinks available in the market


need another refreshing drink alternative and
delicious but not harmful to stomach health.
sight
Memorization of how to enjoy
fruit tea drink.

Mission
Presenting fruit tea drinks in a modern style.

2. Using the most advanced technology in


operational system in the F&B franchise industry.

3. Present in all regions of Indonesia and the world.


Subscribers
Youtube
6,24 M

Followers
Instagram

4.3M
Followers
TikTok

2.1M

As one of the founders of Menantea, Jerome Polin


as a Public Figure who is already known by
the youth in Indonesia. Jerome will
to encourage the marketing aspect of Menantea to become

Top of MindIndonesian youth in


choosing modern fruit tea drinks. We have
adjusting the flavor of modern fruit tea
according to the tongue of the Indonesian people,

so that all groups, both young


whether young or old can enjoy vacation

the Menantea.

Jerome Polin
Jerome Polin
4 APRIL
30 MARCH CREATION OF
@MENANTEA.TOKO 6 APRIL

906k 56k followers 147k followers


5.2k 1.6k comments 14k comments
57k likes 69k likes 112k likes

500k likes 19k comments


?
A brand that has gone viral before the store.
the first opening.

Enjoy fusion tea drinks that


packed in a modern way.

Unique products and concepts


to become an attraction for consumers.

A variety of tea leaf options.

Having potato snacks and


savory chicken popcorn.

Advanced operational system


and easy to run.

The selling price is affordable.


The MOST ADVANCED and ONE-AND-ONLY Technology
in the F&B Franchise Industry

01
Low Stock Alert System
03
Seamless Supply Chain Management
When stock in the store is running low, it will
Mitra orders all the raw materials
there is a notification to the manager / store PIC. using integrated applications.

04
Online Module & Training for Guidance

Operational, financial report module


inventory, dll. Also online training
will be provided regularly.

02
Quality Control with Technology

The center helps monitor quality control.


partner ownership using advanced technology.
signature SERIES fruit TEA SERIES

23K
23K 23K
23K 28K 28K
25K
25K

Fresh Oolong Prinia Apple Refresh Fruit


Peach Jelly Tea Orange Lychee Kerinci Tea Green Tea

Integral MatemaTEAka Mantappu Tea IRRATIONAL SERIES


Royal honey milk tea boba Fruity fruitea: mix fruits tea Prinia orange lychee tea
with cheese cloud

PURE TEA SERIES


28K 28K
25K
25K

15K 15K
15K 18K
Seasalt Rose Menantea Jasmine
Matcha Latte Sunset Royal Crumble

TOPPINGS
Pure Oolong Prinia Pure Tea Oolong Tea
w/Cheese Cloud
4K
4K 4K 7K 4K 7K 4K
MILK TEA SERIES

Grass Mango Popping Honey Cheese Menantea


18K 18K
25K Jelly Pudding Boba Lychee Boba Cloud Jelly

snack

Oolong Milk Tea Vanilla Milk Tea Rose Milk Tea Oolong Brulee
Sauce Option
25K
25K 28K
25K
Honey Mustard
Potato and Spicy Huha
Chicken Say Cheese
Oreo Milk Tea Nutealla
Outlet
Booth Type

Type of RUKO
IDR 125,000,000
IDR 100,000,000
*specifically for the first 10 branches!

MACHINE AND
IDR 50,000,000
EQUIPMENT

Business Calculationstandard type


Sales Optimistic Normal Conservative
Average Selling Price 25,000 25,000 25,000
Sales target of Ha ian 130 105 85
Total Daily Sales 3,250,000 2,625,000 2,125,000
Total Monthly Sales (30 days) 97,500,000 78,750,000 63,750,000
HPP (45%) 43,875,000 35,437,500 28,687,500
Gross Margin 53,625,000 43,312,500 35,062,500

Cost Optimistic Normal Conservative


Ka yawan 7,500,000 7,500,000 7,500,000
Bonus Kawai (1%) 975,000 787.500 637.500
Service 5,000,000 5,000,000 5,000,000
Royalty (5%) 4,875,000 3,937,500 3,187,500
Operational (5%) 4,875,000 3,937,500 3,187,500
TotalCost 23,225,000 21,162,500 19,512,500
Profit / Loss 30,400,000 22,150,000 15,550,000
Payback Period (in months) 5.8 7.9 11.3

Business Calculationautopilot type


Menantea License (Machinery & Equipment) Rp 175,000,000

Sales Optimistic Normal Conservative


Average Selling Price 25,000 25,000 25,000
Sales target of Ha ian 130 105 85
Total Daily Sales 3,250,000 2,625,000 2,125,000
Total Monthly Sales (30 Days) 97,500,000 78,750,000 63,750,000
HPP (45%) 43,875,000 35,437,500 28,687,500
Gross Margin 53,625,000 43,312,500 35,062,500

Cost
Noble 7,500,000 7,500,000 7,500,000
Bonus Ka yawan (1%) 990,000 787,500 637.500
Royalty (0%) 0 0 0
Operational (5%) 4,875,000 3,937,500 3,187,500
TotalCost 13,350,000 12,225,000 11,325,000
Profit / Loss 40,275,000 31,087,000 23,737,000
Profit Sharing (50%) 20,137,500 15,543,750 11,868,750

Service (Investor burden) 5,000,000 5,000,000 5,000,000


Good Investor 15,137,500 10,543,750 6,868,750
Payback Period (in months) 11.56 16.6 25.48
Start
1. Filling 2. 3.
Approval Agreement
to formulate location (photo and partnership
partnership google maps Menantea
Menantea

6. 5. 4.
Payment
Down Payment
Renovation 30% discount
commitment fee
outlet 20% of the total
total license
license

7. 8. 9.
Staging
50% payment machine, raw materials,
Grand opening
total license outlet
and training

Finish
MENANTEA is a brand resulting from the collaboration of five famous individuals.

3 of them are Hendy Setiono, the founder of BabaRafi Enterprise who


also successfully built various viral brands Cakekinian together
Arief Muhammad, Let's go fishing with Rachel Vennya,
Nyapii with Edho Zell, etc.
Sylvia Surya is the founder of Kopisoe with a total of more than
200 branches across Indonesia and Bisma Adi Putra a Food & Beverage
Consultant who has handled more than 200 F&B outlets in
Indonesia, and 2 others are siblings Jerome Polin and
Jehian Sijabat, a public figure idolized by young people
Indonesia and very close to its followers on social media.

Together, they want to revolutionize the way to enjoy fruit tea.


modern, armed with years of experience and skills in F&B
that has handled hundreds of branches,
of course the brand MENANTEA is also developed with a system
the tested one who will become the next success story.
e
HOTLINE 1 (jabodetabek)
JUDA 0817 9172 709

HOTLINE 2 (Java island)


ANNISA 0812 8126 8640

HOTLINE 3 (outside of Java island & master franchise)


menanteaindonesia@gmail.com

HEAD OFFICE
The HTower, 18th Floor
Jl. H. R. Rasuna Said No.Kav. 20, RT 1/RW 5,
Kuningan, South Jakarta City 12940
@menantea.toko

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