Upper-Intermediate -TV Commercials (D0324) A: A..1.A X(. J/.e. o!AHTuC Xianz`aidegu`aozhelek`ud angg`ensh`. yu`aiyu`an b`ong le. N`ong hanp.

n jiei shanx`.. eir e chanzh. menme li More than ever, I just dont understand commercials these days. Theres simply no connection between the content of the commercial and the product. B: /E.} Jy!AHO. c. J

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6..R@(c..OrA. WI Sh`. ma? Wao juao duangg`ou men odedehoguaodeish me chu`.fangg`ongyuou sh`. angy`.. B.r u x.yen guao, yan d y. ge xiai benshang n`en z`anh` aoha shong de hang, rou meixi`ong x.yen ba x. go ama wao zhe y`.fang tanj`.ng le. Du lao! aot` Really? Actually, I feel like a lot of commercials dont have any creativity. For example, laundry detergent commercials are forever about a child who gets his clothes really dirty, and then the mother uses the laundry detergent to wash them clean, smiling the whole time. Its so cliched! A: /J

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Sh`.a, eyanyuzhuguoxi erqi.die b`ensh.. Ro waosh.hou bay.fun`emez`om.d`awo ong de zh`ang, wama y.ng m` y.d`B`ozh`ongguaod`enr un. ugu`ezhangg`aosh`. hongy`. m.ngbai, wa k`azhao de hei o zu`. p`an n`ong g`uy`. gen l`.ngl` de guanggao, g`en k`u d enban b`ong. Thats true. Plus, its totally unrealistic. If I got my clothes that dirty when I was a child, I would really hear it from my mom. But these type of commercials are actually very easy to understand. The ones I really hate watching are the bizarre ones that are totally incomprehensible. B: O oL..b

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;..P1...`o GI Hou g`aoy` ush`. n`ong kua de ai yeng tan de ne, ji`azhad` guanggao, h`ang y`. ge xianp.n, sh aoxi`ong le yao chenghu azi ji`anmo dua! o y.xi`u wei le. N. shuo ji Even worse though are the commercials that totally exaggerate, as if when you use one little product, your life will suddenly become perfect. Its just so fake! A: !!

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1cOGL.C Meicuom`o,wezu`.tanzh`ong. Wuk` eicu`o yaoy`ezho ji`an guo y. ge kangtangg`age r. le yai, ouxiang guao, n`en ch. ku` laobanjuak.ngxur`ash ede t ouq`. q.n, ji`ang tengzh. le. c 2007 the Online Review and VisitPraxis Language Ltd. Discussion (text version). 2

Exactly! I hate those ones the most too. I saw one commercial for chewing gum where the guy chews a piece of gum, and then his boss gives him a promotion just because of his clean, fresh breath! B: E

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* s. .O.. JeaSS2A J_ L@1aC Ha, zh e zh`a xieizhang shB`o, t` ensh`. baof`e dazi. ugu`ai chuantong de guao we sh`ulien du angg`o youb`ao. B.r u ho guao zh. zhao d.nq.ng pan zhe ji`an. angg`.d`aqai.K`uf Ha! That really is I also cant take For example, a lot Just watching them A: /J taking the consumer for a fool. But the overly traditional commercials either. of commercials just play the love angle. is so annoying.

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..1ycoXOC Sh`. .sh.yaodeguaoji`.n`ongba a, q. zu`ouxi`angg`ush`azh p.ngfe bi`u p.ngf.xi`u nang an x`.jian de b`an de, ya ji`eng r` r en j`.zhu. Yeah, actually the most effective commercials are the ones that turn ordinary details into something extraordinary, instantly making them stick in peoples minds. B: !

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Meicuo, su`ao de guao y`aiyuu sh oy. hangg`ao lan yenghuo, dansh``eng y`ao yenghu .g`aogusho. Exactly, good commercials are based on real life, but are even better than real life. A:E

ie/U@oY p.I Homen liensh`. zh`ohu`u yeng! a,wazhanzheshuab`aot Ha, for all of our talk, were not really doing a thing to help improve the situation at all. Key Vocabulary chu`creativity angy`. M lao aot`cliche EN g`. uy`deliberately a. l`.nglei`artsy8j kua ad`exaggerated . wei anmperfect aa kbreath ouq`. s q.ngx.n fresh Visit the Online Review and Discussion (text version). c 2007 Praxis Language Ltd. 4

G. 2 e U@oY pk shengzh. q.nq.ng laiyuan zh`an zhe shuohu` a b`u yaoteng to be promotedfamilial lovesource, originto stand Supplementary Vocabulary Z G. . U. i. xujia yaogun gongxi`ao f`anl`an w`udao deceitrock and rollefficacyfloodingto mislead aa:u a..H iH x`.ny.weizhen d`aiyanren kex`.n accept sth. as truespokespersoncreditableness c 2007 the Online Review and VisitPraxis Language Ltd. Discussion (text version). 5