MJMC Thesis

"Emergence of blogging and micro-blogging as a new-age tool for mass communication." Investigating the ways in which the creation of news, marketing methodologies for organisations, and public relations have begun to get influenced by the emergence of online technologies like blogging and micro-blogging. Thesis by Arvind Passey, Department of Journalism & Mass Communication, Drectorate of Correspondence Courses, Punjabi University, Patiala. CC Roll No. 758/09. Univ. Exam Roll No. 6751.