Professional Documents
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Strategic Management & Business Policy: Thomas L. Wheelen J. David Hunger
Strategic Management & Business Policy: Thomas L. Wheelen J. David Hunger
13TH EDITION
THOMAS L. WHEELEN
J. DAVID HUNGER
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Tangible
Intangible
Capabilities- a corporations ability to exploit
its resources
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Asset endowment
Acquired from someone else
Shared with another business
Built and accumulated within the
company
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Imitability an Advantage
Durability- the rate at which a firms underlying
resources, capabilities, or core competencies
depreciate or become obsolete
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Includes
Who the company serves
What the company provides
How the company makes money
How the company differentiates and sustains
competitive advantage
How the company provides its product/service
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Business models
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Efficiency model
Blockbuster model
Profit multiplier model
Entrepreneurial model
De Facto industry standard model
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Vertical integration
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Primary activities
Inbound logistics
Operations
Outbound logistics
Support activities
Procurement
Technology development
Human resource
management
Firm infrastructure
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2.
3.
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Simple
Functional
Divisional
Strategic Business Units
Conglomerate
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Intranet
Extranet
Web 2.0
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Ronald Heimler
Dowling College- MBA
Georgetown University- BS Business
Administration
Adjunct Professor- LIM College, NY
Adjunct Professor- Long Island
University, NY
Lecturer- California State Polytechnic
University, Pomona, CA
President- Walter Heimler, Inc.
Prentice Hall, Inc. 2012
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