McDonalds SCM

GROUP 13
RAG H AV D H A N U KA , S U N I L KU M A R , S A N K E E RT H BO N D U G U ,
VA R NI KA J O S H I , KU M A R W R I K C H A K RA BO RT Y , V I N E E L A Y E G I R E D D I

McDonalds - Introduction
Tier 1 cities

Shopping malls

Railway station

Metro stations

Airports

High density market

place
Tier 2 Cities
On National
highways

Suppliers

Company

Franchisee
s

Transporte
rs

McDonald's Process Flow

PLACE
ORDER

LEAVE

SATISFIED

ORDER
ENTERED

INFORM
CUSTOMER
NO
NO

NOT SATISFIED

BACKEND
SCREEN

AVAILABILITY

CORRECT
ORDER

CONFIRM
ORDER

PACK
ORDER

SERVE
ORDER
INTRAY

NO

YES
TAKE AWAY
ASSEMBLE
ORDER
HAVE IT HERE

TAKE
PAYMENT

PRESENT
BILL

McDonalds Bottlenecks
Delays

Order
communicati
on
Order
delivery

McCaf

Unpopular
products

Staffing

Used trays
on tables

Order
realization

McDonalds: Lean Management

JIT: Prepare
ingredients
and not the
product

Overproducti
on

Waiting time
Technology
for order
processing

Ordered
assembly
line. Lesser
handling.

Processing
Wastage

Inventory
Stock control
system to
prevent
overstocking

Highly skilled
staf
Modern
cooking
equipment

Defects

Supply Chain Management

MENU

Veg

Non Veg

Beverag
es

Frozen
Desert

McDonald's Supply Chain

Management

Procuremen
t of raw
materials

Warehousin
g

Transportati
on

Retailing of
food
products

McDonald's Supply Chain

Management

Indirect Suppliers
Direct Suppliers
Restaurant

Ishikawa Diagram

Man

Machine
Delay in order placement

Material
Lack of fresh materials

Insufficient
number of grills
Equipment
malfunction

Staffing Problem

Logistics issues

Low same store

sales growth
Variation in quantity
in similar food items

Parking problem

Wide range of not

so popular products

Method

Non uniform
waiting time

Measurement

Media trial

Unintentional contamination

Environment

Solutions For Improvement

Phasing out unpopular food items
Addition of parking lots
More drive-throughs
Addition of other products like

Thank you
12