Magazine

History of the
magazine

Billboard is the world's most influential

music media brandwhich has been around
since 1894. The magazine was created by
William H. Donaldson and James
Hennegan. Billboard is owned by
Prometheus Global Media, a company with
leading assets in the media and
entertainment arenas, including: music,
entertainment and advertising and
marketing.

Audience
There is a varied audience of the magazine
ranging from teenagers of around the age of 16
to young adults. This is due to this age group
being mostly interested in the latest charts and
this is what the magazine offers and includes.
This is quite a mature age group and the whole
magazine takes this into account as the layout
and content is mature as well.