Professional Documents
Culture Documents
Distribution
Management
Nihal Shah I036
Mayank Tolia I040
Karan Pasricha I043
About Micromax
Problems
Best Practices
Suggestions
Overview
Learnings
About Micromax
3
Current
Practices
5
B2C:
Sales
Channels
B2B:
Best in Industry
Compensation
Plans
Highly Experienced
Distribution
Network
Numerous Number
of Retailers in
Indian Market
Opportunity for
partners
Training Provided
for Dealers
Diversified product
lines
Problem Statement
How to sustain and grow market
share in the competitive smartphone
industry?
Overview
Challenges
Recommendatio
ns
10
11
Flash sales
Increase pace of
innovation
Building on core
strengths
Make in india
Promote internal
people than hiring
new executives
Improvement of
training modules
Key Learnings
12
13
THANK YOU
14