S

R
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IS A M

R
V
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AD R O

D
D
R
R A

W
A
E
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C
D
R
E
E

S
A
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-B
S
S
ANT
MOI
P

CURRENT REWARDS CRITERIA

Necessities(Gasoline and Grocery)
3 points per dollar spent
1 point per dollar spent
Anything Else
1 point per dollar spent

17 OUT OF 128 TOP OF THE WALLET CUSTOMERS6+ SIC CODES

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The Right Customers

PERCENTAGE OF TOTAL SALES

Food Stores- 27%

Fishing, Hunting and Trapping- 41%

Eating and Drinking places-32%

Transaction Amount per Month for All

SIC codes
30000
25000
20000

Transaction Amount

15000
10000
5000
0
1

Months

10

11

12

THE RIGHT OFFER

Points should be based on 3 criteria:
Time periods(The Right Time)
3 points per $1 spent during the months of July& SeptemberDecember(when the most is spent)
Frequency of use
3 points per $1 spent if 6+ SIC transactions from the previous
year
Level of spending
3 points per $1 spent for each transaction that is more than
$100
*offers cannot be combined. No more than 3 points per $1
spent.