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David Sm15ge PPT CH01
David Sm15ge PPT CH01
MANAGEMENT
ESSENTIALS
Chapter One
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1. Discuss the nature and role of a chief strategy
officer (CSO).
2. Describe the strategic-management process.
3. Explain the need for integrating analysis and
intuition in strategic management.
4. Define and give examples of key terms in
strategic management.
Walgreen
Company___________________________________________________________
Walgreens is deepening its penetration into the southeastern portion of
the USA by acquiring firms such as USA Drug, Mays Drug, Med-X, Drug
Warehouse, and Super D Drug. Walgreens is expanding globally through
acquisition of firms such the U.K.s Alliance Boots GmbH. Walgreens is
acquiring firms because sales have dropped 15 percent in the last year, as
a result of selling more generic drugs, and their same-store-overall sales
have dropped 10 percent, because of the chains exit from Express Scripts
Holding.
Netflix,
Inc._________________________________________________________________
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Businesses using strategic-management
concepts show significant improvement in sales,
profitability, and productivity compared to firms
without systematic planning activities
High-performing firms seem to make more
informed decisions with good anticipation of
both short- and long-term consequences
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