Professional Documents
Culture Documents
Assignment Proforma 21:3:17
Assignment Proforma 21:3:17
HERE
ASSIGNMENT 2
GUIDANCE
This template PowerPoint presentation includes all the
relevant elements you need to cover in your Music
Video Assignment 02
It is suggested you save this PP in a different name and
share it with your group so you always have a copy
some sections require you to delete the information on
the slide and replace with your own work
Add more pages to each section where necessary [you
should be doing this!]
Add visuals as you see necessary
This document will be added to as you progress
through the pre-production phase.
TASK 1 Idea Generation and
Research
RESEARCH & IDEA
GENERATION
Select a song/track that you like [or dont like!]
Generate three ideas for music videos employing
styles, techniques and conventions that we have
looked at in previous sessions. Explore how you could
interpret the song differently using different methods
You can add any extra info you think is relevant,
images, mind maps, etc
For quick mind maps you could use bubbl.us to
generate these
RESEARCH
Watch a selection of videos to get your ideas started,
make note of a minimum of 5 add extra slides,
screenshot the video and in bullet point note down info
in terms of camera, editing, art design, performance,
etc and how this might link to your production
MUSIC VIDEO 1
J COLENO ROLE MODELZ
This music video is in collaboration with project
Yosemite. This means the the video has lots of very
cinematic shots of Yosemite national park. The video,
for this reason, has lots of beautiful B-roll shots of the
park and time lapse shots of clouds, stars and the
transition from day to night. The editing of the video is
very simple cutting on the beat and cuts between the
footage shot in Yosemite and of the performer doing
seemingly random things around the street. When it
comes to camerawork there is a noticeable difference
between the quality of the footage and the shots in the
Yosemite sections of the video whe compared to the
parts of the video which include J Cole himself. I think I
would like to include a time lapse shot of some kind in
my music video. From this video Ive seen that they
can create very cinematic looking shots if done right.
MUSIC VIDEO 2
ICE CUBE IT WAS A GOOD DAY
Rates TV
https://www.bectu.org.uk/advice-resources/rates/television-factual-rates
Blunt Sharp
Give Take
Above Below
Big Small
Light Dark
East West
BlackNorth WhiteSouth
Common Rare
Hot Cold Increase
High Low Decrease
Love Hate Deep
Wet Dry Shallow Despair
Up Down Hope
Good Bad Dusk
Acceptance RefusalDawn
Empty Full Succeed Fail
Strong
RIP-O-MATIC
You should also construct a 15-20second Rip-o-matic
test reel using existing footage to convey the type of
video you want to make
STRUCTURAL
BREAKDOWN
Breakdown your track into it basic sections [e.g. intro,
verse, chorus, verse, etc] and apply broad visual ideas
to each section
You can use this as the master template for your
production, then add more shots to each section when
you develop your full visual plan
You should create a slide showing all the sections of
the song, then add a slide for each section with
timings, lyrics, what happens and details on specific
shots
Day and night (what, what), I toss and turn, I keep stressing
my mind, mind (what, what), I look for peace but see I don't
attain (what, what), What I need for keeps this silly game we
play, play, Now look at this (what, what), Madness to magnet
keeps attracting me, me (what, what), I try to run but see
I'm not that fast (what, what), I think I'm first but surely
finish last, last.
I would like each verse of this song to have visuals which
contrast each other in some way(s). However I would like to
increase the contrasting factors further into the song it gets.
What I mean by this is; for example, in the 1 st verse the
visuals I will use will only contrasting and oppose each other
in a singular way. Then in the 2nd verse the visuals will
contrast and oppose each other in more then one way. Then
in the 3rd verse the visuals I will use will contrast and oppose
each other in 3 ways. For this concept the visuals for the first
STRUCTURAL
BREAKDOWN
Chorus
Cause day and night, The lonely loner seems to free his mind
at night, He's all alone through the day and night, The lonely
loner seems to free his mind at night (at, at, at night), Day
and night, The lonely loner seems to free his mind at night,
He's all alone, some things will never change (never change),
The lonely loner seems to free his mind at night (at, at, at
night).
One idea that I have for the chorus sections of the song is to
film several shots of things (which I'm not sure of yet) at one
time of day then, reshoot the scenes the exact same but at a
different time of day (most likely day and night). Then I will
play the two side by side intercut with other b role shots.
STRUCTURAL
BREAKDOWN
I would like to include another element into my music video
to give it a deeper meaning. The thing I would like to
incorporate is to do with the Plutchik color wheel. This is a
color wheel which has emotions connected to the colors on
different levels. So for example; red, on the wheel, is
connected with rage, and the emotion of anger is a lighter
red. On a standard color wheel, it shows you which colors
constant by have contorting colors opposite to each other on
the wheel. The opposite color to red on color wheels is
green. The emotions which are connected to green is terror
and the emotion which are connected to the lighter green is
fear. You can see how the emotions which are connected to
these contrasting colors contrasting each other also. These
emotions are also related at the same time as they contrast
each other. Rage and Terror are connected even though they
are opposing one another. This is the same with all the
emotions on the wheel.
STRUCTURAL
BREAKDOWN
The picture that is on the slide is a screen shot from the
original video from the song Day N Nite. as you can see it
is just a white silhouette on a black background. I think I
would like to include something like this. I may use the same
silhouette concept but with different contorting colors. The
other picture I have included is a screen shot from the
beginning of the film Superbad. The silhouette with the
different colors is kind of shots I would like to include, in
some form, in my music video.
LYRICS
DAY N NITE
(14 seconds) Day and night (what, what), I toss and turn, I keep stressing my mind,
mind (what, what), I look for peace but see I don't attain (what, what), What I need for
keeps this silly game we play, play, Now look at this (what, what), Madness to magnet
keeps attracting me, me (what, what), I try to run but see I'm not that fast (what, what),
I think I'm first but surely finish last, last, (40 seconds)
Cause day and night, The lonely loner seems to free his mind at night, He's all alone
through the day and night, The lonely loner seems to free his mind at night (at, at, at
night), Day and night, The lonely loner seems to free his mind at night, He's all alone,
some things will never change (never change), The lonely loner seems to free his mind
at night (at, at, at night), (1:10) (30 seconds)
Hold the phone (what, what) The lonely stoner, Mr. Solo doe low (what, what), He's on
the move can't seem to shake the shade (what, what), Within his dreams he see's the
life he made, made, The pain is deep (what, what), A silent sleeper you won't hear a
peep, peep (what, what), The girl he wants don't seem to want him to (what, what), It
seems the feelings that she had are through, through, (1:38) (28 seconds)
Cause day and night, The lonely loner seems to free his mind at night, He's all alone
through the day and night, The lonely loner seems to free his mind at night (at, at, at
night), Day and night, The lonely loner seems to free his mind at night, He's all alone,
some things will never change (never change), The lonely loner seems to free his mind
at night (at, at, at night), (2:05) (27 seconds)
Slow mo, (what, what), When the temple slows up and creates that new, new (what,
what), He seems alive though he is feeling blue (what, what), The sun is shining man
he's super cool, cool, The lonely nights (what, what), They fade away he slips into his
white Nikes (what, what), He smokes a clip and then he's on the way (what, what), To
free his mind in search of, To free his mind in search of, To free his mind in search of,
(2:33) (28 seconds)
STORYBOARDING
Your storyboard should bring your idea to life
Provide an idea of the sequencing of you video
Provides a basis for production
Suggested online storyboard creators are:
https://www.storyboardthat.com
http://www.pixton.com [very complicated]
http://www.storyjumper.com [allows you to insert your own images]