Executive Information

Systems

MOHAN VARMA
Y.VENKATA.NAGA.SANDHYA
RAMYA MADHURI
SRIKANTH SUNKARA
KOTA JYOTHIRMAI
MASOOM ALI
What is EIS
To facilitate and support the information
and decision making
Commonly considered as a specialized form of
a Decision Support System

Emphasis - graphical displays and easy-to-

use user interfaces

Strong reporting and drill-down capabilities

History
Traditionally developed as mainframe computer-based
programs.

Purpose -package a company’s data and to provide sales

performance or market research statistics for decision

Today, the application of EIS- personal computers on a local

area network.

EIS now - cross computer hardware platforms and integrate

information stored on mainframes, personal computer
systems, and minicomputers
Why are top executives different

 They are enterprise-oriented in thinking

 They are responsible for establishing policy

 They represent the organization to the external

environment
 Their actions have considerable financial and

human consequences
 EIS Project
Team

Establishing
Critical Data
Measures &
Linking EIS
EIS
Measures
Requirements

METHODOLOGY

Senior
Interview
Management
Format
Workshop
EIS component
components

telecommunicati
hardware
on

software User interface

Characteristics

Tailored to executive’s information needs

Analysis and graphics
“Drill-down” process
Easy to use
Purpose of EIS

Gives managers access to the data

Promotes managerial learning
Provides timely information
Identifies trends

Measures performance
Types of EIS
Accounting systems

Information about markets

located throughout the organization.

short-term and volatile.

Barriers to Effectiveness

Unproductive Organizational Behaviour Norms

Technical Excellence

Technical Problems

Misalignment Between Objectives & EIS

tools

Database Interfaces
Hypertext Interfaces
Active Server Pages (MS ASP)
Off-the shelf Software
Custom Programming
applications

applications

manufacturing finance

marketing
Advantages

Easy for upper-level executives to use

timely delivery of company summary information
Information is better understood
Filters data
Improves to tracking information
Offers efficiency to decision makers
Organizational Limitations
 Agendas and time biases

 Managerial synchronization

 Destabilization
Future trends

Will not be bound by mainframe computer systems.

allows executives escaping from learning different computer

operating systems

information needs for middle managers.

future executive information systems will become diverse