SMOOTHIES

FACTORY
Cu trc bi thuyt trnh
Tng quan d n K hoch ri ro
Thng tin th trng K hoch rt lui
K hoch sn xut nh gi tng quan
K hoch tip th
K hoch nhn s
K hoch ti chnh
Tng quan d n
What
Why
Who
For Whom
Where
When
How
What?
For
whom?
 Where?

Smoothie Factory De Tham Smoothie Factory Crescent Mall

223 De Tham Street, Pham Ngu
Lao Ward, District 1, Ho Chi
Minh City, Vietnam
Ground Floor, Crescent
Mall, 101 Ton Dat Tien Street,
Phu My Hung, Tan Phu Ward,
District 7, Ho Chi Minh City,
Vietnam

Smoothie Factory Pearl Plaza Smoothie Factory SC VivoCity

Level 3, Pearl Plaza, 561A Level 4, SC VivoCity Shopping
Dien Bien Phu Street, Ward 25, Mall, 1058 Nguyen Van Linh
Binh Thanh District, Blvd, Tan Phong Ward,
Ho Chi Minh City, Vietnam District 7, Ho Chi Minh City,
Vietnam
How?
Thng tin th
trng
Sales

KHCH NC NGOI

NGI TP GYM

DN SNG TRONG
CHUNG C V CNG
TY
4th Qtr
 THNG HIU NNG VN VO U T MY
MC
100% TRI CY TI
HN S DNG NGN , D HNG
TIN LI , NHANH CHNG
CHA C PH BIN VI
TT CHO SC KHE
NGI VIT
I NG NHN VIN N CN ,
LCH S , CHU O

VN SC KHE V LM P TNG LAI S XUT HIN CC

ANG C COI TRNG I TH CNH TRANH
CHA NHIU I TH CNH THI QUEN CA NGI TIU
TRANH DNG
TRUYN THNG QUA MNG X HI GI C
, LIN KT VI CNG TY , T CHC
KHC : FITNESS , MOMO,
DELIVERY...
Thng tin v sn xut
1 2 3 4 5
Ra sch sn phm v phn
loi
 K HOCH
TIP TH
LUN MANG N SN PHM C

CAM KT GI TR CAO VI MC GI HP
L
DCH V CHU O , MANG N
CHO KHCH HNG S PHC V
TT NHT

QUNG CO THNG QUA MNG X HI

T CHC HEATHY PARTY

KHI ORDER T 9 AM 11AM , L THNH

VIN CA FITNESS & YOGA C GIM

KHUYN MI 15%
TNG MIN PH MT UNG KHI
UNG TCH LY 5 LY
THNG TIN NHN S

Qun l: Gm 1 nhn vin

chu trch nhim gim st
nhn vin, nm bt tt c tnh
hnh ca qun hoc nhng
kin ca khch hng a ra.
Chm sc khch hng :
Thu ngn
Nhn vin phc vu
Nhn vin bn hng
Giao hng
 Chi ph u t ban u (VN)
STT Khon mc S n gi Thnh tin
Lng

2 Tin thu 1 30000000 30000000

3 Giy php kinh doanh 1 250000 250000
4 Tin chuyn nhng 1 200000000 200000000
5 Lng Ca Hng Trng 1 6000000 6000000
7 Lng Nhn Vin 3 4000000 12000000
8 Chi ph xy dng v tu sa li, thit k qun 1
50000000 50000000
9 c, trang tr 1 50000000 50000000
10 Bng Hiu 1 2000000 2000000
13 Chi ph t vn, lut php 1 3000000 3000000
14 Qung co v PR bc u 1 5000000 5000000
17 Chi Ph Vt Liu 1 230000000 230000000
18 Chi ph mua hng ho (rau+c) 1 40000000 40000000
21 Bn 8 500000 4000000
22 Gh 12 300000 3600000
23 My Lnh 2 11000000 22000000
24 Ko 5 12000000 60000000
25 Dao 5 1800000 9000000
26 Khay 5 600000 3000000
27 Bnh Nc 1 2500000 2500000
33 Bn Ra Tay 2 2500000 5000000
34 Vi nc 2 250000 500000
35 K 4 3000000 12000000
36 T ng sn phm mu 1 1500000 1500000
37 T ng 1 15000000 15000000
38 T lm mt, bo qun 1 20000000 20000000
39 My Xay 4 30000000 120000000
40 n 6 2000000 12000000
41 My Tnh tin 1 5000000 5000000
42 My in phiu tnh tin 1 2000000 2000000
43 My Qut Th 1 2000000 2000000
44 ng phc nhn vin 8 200000 1600000
45 Chi ph nghin cu v pht trin sn phm 1 15000000 15000000
46 Chi ph pht sinh 1 20000000 20000000
Tng Cng 963950000
 Chi ph hng thng (VN)
STT Khon mc S Lng n gi Thnh tin
1 Tin thu mt bng 1 30000000 30000000
2 Tin in 1 7500000 7500000
3 Tin Nc 1 1400000 1400000
4 Tin thu 1 300000 300000
5 Tin mng, tin wifi 1 300000 300000
6 Tin khu hao my mc 1 10000000 10000000
7 Lng qun l 1 6000000 6000000
8 Lng nhn vin 1 4000000 4000000
11 Tin nguyn vt liu 1 90000000 90000000
12 Chi Ph Pht Sinh 1 5000000 5000000
Tng 154500000
 Chi ph nguyn liu hng thng (VN)
STT Khon mc S Lng (kg) n gi Thnh tin
B 1 22000 22000
To 1 20000 20000
Cam 1 30000 30000
Chui 1 15000 15000
Nho 1 50000 50000
Bi 1 23000 23000
Kh 1 18000 18000
Xoi 1 19000 19000
Da 1 15000 15000
Mng Ct 1 35000 35000
Kiwi 1 45000 45000
Vit Qut 1 30000 30000
Mt 1 25000 25000
Su Ring 1 30000 30000
Chanh 1 21000 21000
u 1 20000 20000
Du Ty 1 65000 65000
Chanh Dy 1 23000 23000
Hng 1 25000 25000
Me 1 15000 15000
Ch L 1 20000 20000
Hnh Xanh 1 25000 25000
Ht D 0,5 20000 10000
Ht Dim Mch 1 23000 23000
Mm Xi en 1 26000 26000
Nho Kh 0,5 30000 15000
i 0,5 15000 7500
Da 0,5 24000 12000
L 0,5 20000 10000
Mng Cu Xim 0,5 42000 21000
o 0,5 30000 15000
Cherry 1 100000 100000
Sapota 1 50000 50000
Rambutan 1 60000 60000
Thanh Long 1 45000 45000
Da leo 1 15000 15000
Da hu 1 36000 36000
 Bng tng kt doanh thu - chi ph - li nhun
Chi ph
Thng Khon mc Doanh thu Li nhun LN tch ly
CP hot ng CP NVL
1 Thng u tin 101267000 154500000 1536500 -54769500 -1018719500
2 Lng mua tng 5% 106330350 154500000 1536500 -49706150 -1068425650
3 Lng mua tng 5% 111393700 154500000 1536500 -44642800 -1113068450
4 Lng mua tng 10% 121520400 154500000 1536500 -34516100 -1147584550
5 Lng mua tng 10% 131647100 154500000 1536500 -24389400 -1171973950
6 Lng mua tng 10% 141773800 154500000 1536500 -14262700 -1186236650
7 Lng mua tng 10% 151900500 154500000 1536500 -4136000 -1190372650
8 Lng mua tng 30% 182280600 154500000 1536500 26244100 -1164128550
9 NVL tng 10%, lng mua tng 5% 187497600 154500000 1536500 31461100 -1132667450
10 Lng mua tng 10% 197624300 154500000 1536500 41587800 -1091079650
11 Gi nh kinh doanh nh thng trc 197624300 154500000 1536500 41587800 -1049491850
12 Gi nh kinh doanh nh thng trc 197624300 154500000 1536500 41587800 -1007904050
13 Gi nh kinh doanh nh thng trc 197624300 154500000 1536500 41587800 -966316250
14 Gi nh kinh doanh nh thng trc 197624300 154500000 1536500 41587800 -924728450
15 Gi nh kinh doanh nh thng trc 197624300 154500000 1536500 41587800 -883140650
16 Gi nh kinh doanh nh thng trc 197624300 154500000 1536500 41587800 -841552850
17 CPH tng 10%, lng mua tng 10% 223201000 154500000 1536500 67164500 -774388350
18 Lng mua tng 10% 233327700 154500000 1536500 77291200 -697097150
19 Lng mua tng 10% 243454400 154500000 1536500 87417900 -609679250
20 Lng mua tng 10% 253581100 154500000 1536500 97544600 -512134650
21 Lng mua tng 10% 263707800 154500000 1536500 107671300 -404463350
22 Lng mua tng 10% 273834500 154500000 1536500 117798000 -286665350
23 Lng mua tng 10% 283961200 154500000 1536500 127924700 -158740650
24 Gi nh kinh doanh nh thng trc 294087900 154500000 1536500 138051400 -20689250
25 Gi nh kinh doanh nh thng trc 294087900 154500000 1536500 138051400 117362150
26 Gi nh kinh doanh nh thng trc 294087900 154500000 1536500 138051400 255413550
27 Gi nh kinh doanh nh thng trc 294087900 154500000 1536500 138051400 393464950
28 Gi nh kinh doanh nh thng trc 294087900 154500000 1536500 138051400 531516350
29 Gi nh kinh doanh nh thng trc 294087900 154500000 1536500 138051400 669567750
30 Gi nh kinh doanh nh thng trc 294087900 154500000 1536500 138051400 807619150
31 Gi nh kinh doanh nh thng trc 294087900 154500000 1536500 138051400 945670550
32 Gi nh kinh doanh nh thng trc 294087900 154500000 1536500 138051400 1083721950
33 Gi nh kinh doanh nh thng trc 294087900 154500000 1536500 138051400 1221773350
34 Lng mua tng 5% 299151250 154500000 1536500 143114750 1364888100
35 Gi nh kinh doanh nh thng trc 299151250 154500000 1536500 143114750 1508002850
36 Gi nh kinh doanh nh thng trc 299151250 154500000 1536500 143114750 1651117600
 THNG TIN RI
RO
Ngun cung: Ngun cung cp nguyn liu khng m bo
cht lng.
i th: xut hin i th cnh tranh.
Vn chuyn: Qu trnh vn chuyn c th xy ra xy ra h
hng.
Bun bn: vng khch, hng tn nhiu.
Li: Li sn phm trong qu trnh lm gy thit hi nguyn
liu.
Trm cp: nhng trng hp trm cp cng c kh nng
xut hin gy thit hi cho ca hng.
Hao mn, mt mt trong qu trnh s dng.
BIN PHP HN
CH RI RO
-Ngun cung: kim tra k cng ngun cung,
chn ngun cung mi khi ngun cung c khng
m bo,kim tra nh k ni cung.
-i th: p dng cc chng trnh khuyn mi
hp dn, c mn dc trng ca qun
-Vn chuyn: Cn thn trong qu trnh vn
chuyn
-Bun bn: y mnh chin dch marketing,
quan tm, chm sc khch hng
-Li
-Trm cp: Cnh gic
-Hao mn vt liu sn xut: thng xuyn kim
tra, sa cha my
K HOCH RT LUI
Ngun cung: Ngun cung cp
nguyn liu khng m bo cht
lng.
i th: xut hin i th
cnh tranh.
Vn chuyn: Qu trnh vn
chuyn c th xy ra xy ra h
hng.
Bun bn: vng khch, hng
tn nhiu.
NH GI TNG
QUAN
D N PH HP VI TIU
CH T RA
CHI PH V DOANH THU
KHNG BIN NG NHIU
LI NHUN T THNG TH
28
TH TRNG TIU TH N
NH