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HISTORY OF THE COMPANY

Initiated By SANJAY
GANDHI-1981
VISION
The leader in the India Automobile Industry,
Creating Customer Delight and Shareholders Wealth;
A pride of India´ We must be an internationally
competitive company in terms of our products and
services.
MISSION
To provide a wide range of modern, high quality fuel
efficient vehicles in order to meet the need of
different customers, both in domestic and export
markets. To provide maximum value for money to
their customers through continuous improvement of
products and services.
OBJECTIVES OF THE COMPANY
To manufacture a car that suits in everyone’s
BUDGET
SWOT ANALYSIS
STRENGTHS WEAKNESS
1. Bigger name in the market 1. Exports are not that
good.
2.Trust of People 2.Lesser diesel models in
3.Maruti Suzuki is the market compare to
market leader for more than others
decade. 3. Global image is not that
4.Has a great dealership big.
chain in the market
SWOT ANALYSIS
 OPPORTUNITIES THREATS
1. Great opportunities to go 1. Foreign companies
global with success of Swift entering market, so a
and SX4 all over bigger threat from MNCs
2. Introduction of more 2. Rs. 1 lakh ± Rs. 1.5 lakh
diesel models . Car
3. Stage of industry
INITIATIVE TO USED CAR
SEGMENTS
TRUE VALUE HUB.
MARUTI DRIVING SCHOOL
1.To make their customers more
aware about the traffic rules

2.To make them understand how


to get maximum mileage from
their products
CUSTOMER CENTRIC APPROACH
Focus on customers SATISFACTION
Feel like home to all the customers
Changed behaviour
Etiquettes
Maruti Suzuki’s call center
MANAGEMENT STRUCTURE
Strategic supervision is provided by the board
Control and implementation of Company's strategy is achieved
effectively; 
Operational management remains focused on implementation
Information regarding the Company's operations and financial
performance are made available adequately
Delegation of decision making with accountability is achieved
Financial and operating control and integrity are maintained at
an optimal level
Risk is suitably evaluated and dealt with.
 
MEANS OF COMMUNICATION
Financial reports
Monthly sales
News release
Websites
Local advertisement
PROCESS OF REPORTING
COPORATE SOCIAL RESPONSIBILTY
“While working to enhance shareholder wealth,
Maruti Suzuki will regularly engage with all
stakeholder to asset their needs and through its
products , services, conduct and management
intiatives , promote their sustained growth and well-
being”
THANK YOU
QUERRIES……………????

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