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    Joel Pantoja
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    This document discusses factors related to hotel revenue management. It identifies the top reasons guests make reservations as recommendations, rates, location, service, amenities, and rooms. It also lists ways guests can make reservations such as through a website, travel agent, company agreement, phone, email, or walking in. Key things a revenue manager should know are their market, competition, and customer demand. The document emphasizes that 70% of hotel profits come from rooms and 30% from food and beverage. It outlines the hotel's property management, revenue management, and central reservation systems used to sell the right product to the right customer at the right time.

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    This document discusses factors related to hotel revenue management. It identifies the top reasons guests make reservations as recommendations, rates, location, service, amenities, and rooms. It also lists ways guests can make reservations such as through a website, travel agent, company agreement, phone, email, or walking in. Key things a revenue manager should know are their market, competition, and customer demand. The document emphasizes that 70% of hotel profits come from rooms and 30% from food and beverage. It outlines the hotel's property management, revenue management, and central reservation systems used to sell the right product to the right customer at the right time.

    Copyright:

    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    63 views9 pages

    Revenue Management

    Uploaded by

    Joel Pantoja
    This document discusses factors related to hotel revenue management. It identifies the top reasons guests make reservations as recommendations, rates, location, service, amenities, and rooms. It also lists ways guests can make reservations such as through a website, travel agent, company agreement, phone, email, or walking in. Key things a revenue manager should know are their market, competition, and customer demand. The document emphasizes that 70% of hotel profits come from rooms and 30% from food and beverage. It outlines the hotel's property management, revenue management, and central reservation systems used to sell the right product to the right customer at the right time.

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    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
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    of 9

    REVENUE

    MANAGEMENT
    Razones por las que realizan reservas
    en el hotel:
    •Por recomendación de un amigo

    •Por las tarifas

    •Por la ubicación

    •Por el buen servicio

    •Por los amenities

    •Por las habitaciones


    Formas de poder realizar una reserva
    •Website

    •Agente de viajes

    •Acuerdo con una empresa

    •Teléfono

    •Por mail

    •Walk in
    Tres factores que debe conocer un
    revenue person

    •Conocer su mercado

    •Analizar su competencia

    •Entender y conocer la
    demanda de su consumidor
    Recordar :

    70% de las ganancias del hotel, provienen de las


    habitaciones

    30% de las ganancias proviene del área de alimentos y


    bebidas y otros
    Hotel PMS
    (Program management system)

    RMS
    (Revenue management system)

    CRS Direct
    Central reservation system

    GDS : Fidel

    WWW
    1.Vender lo correcto
    2.Producto correcto
    3.Al cliente correcto
    4.En el tiempo correcto
    GM
    General manager

    Director de Revenue Directora de Ventas y Marketing

    Siempre trabajaran juntos


    Reservations manager

    El revenue también debe ver las estadísticas de otras fechas para comparar, al igual
    de observar y analizar las cancelaciones del día, no show y habitaciones vendidas
    También el revenue debe tener en cuenta:

    •Pasado/ presente / futuro

    •Día de la semana

    •Estaciones y el clima

    •Feriados

    •Eventos y conferencias

    •Política y economía

    Cualquiera de estos factores pueden afectar o favorecer los ingresos que tenga el hotel
    en el día

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