Professional Documents
Culture Documents
Qualitative
Qualitative
(Customer
QUALITATIVE RESEARCH METHOD
Satisfaction)
Annisa Dwirizki 8182180005-6 Soochi Verma 1830160017-4
Aida R Fitriana 8182180001-3 Iwasaki Mariko 1820180030-3
1 Introduction
Objective, Methodology and
2 Hyphotesis
Literature Review
Contents
4
5 Analysis
6 Limitation
2
Introduction
“Bus service in Japan”, a qualitative research was conducted to examine the bus
user’s satisfaction level with various features of bus services including the buses
themselves, bus stops, the bus network and some necessary facilities for bus users.
3
Introduction
• Efficient public transportation network.
• Japan Bus Line
• Effect of transportation on customer satisfaction.
4
• Satisfaction with bus service
Objective and Methodology
METHODOLOGY
OBJECTIVE
Researh
Ethics
Scope
• Objectivity
Area : the target of the research is bus
• Confidentiality users around Osaka, conducted
specifically in Ibaraki
• Originality
Time : 3rd July 2018
• Legally informed consent
Substance of the research : bus interior,
• Introduced use of their answers in the facilities offered in the bus stop andf are
travel efficiency 7
survey
Research Questions
8
Literature Review (1)
13
Research Analysis
Our Respondent 1
Characteristic of
2 Passanger’s with
mobility bus
Bus Internal
3
Facilities
Bus Supporting
4
Infrastructure
14
Our Respondents
Cleanliness
• Bus is clean (no garbage and dirt in the bus)
• Floor of the bus sometimes dirty, especially when its rain
Noise in Bus
• noise from other passengers is usually • they are more bothered by the noise that
minimum comes from the announcement in the bus.
• Bus is noisy during peak hour, some people
Punctuality
not pay attention to the noise
• bus generally comes on time, but sometimes the • In peak hours and tourism place where it is full of
bus is late passengers,
• The reason : traffic jam or an accident
17
Characteristic of Passanger’s
with mobility bus (3)
19
Seat Seat Facilities for
• Sufficiency
Seat is sufficient even during peak • Comfortably
Legroom as well as the seat itself are • Bus inDisable
Japan is disable friendly.
hours. perfect for sompe people
• Driver helps the disabled to get in and
• Of course, there are people who still • Others are not happy with it because it is off of the bus
have to stand, but it common within the too narrow, and it is painful,
• Space for disabled people is not enough
transportation in Japan
20
Bus supporting
Infrastucture
21
Time table Roof
• There is QR Code
22
-
Bus Fare
• Bus fare is
expensive
• Sometimes bus fare
is more expensive
than train, while
the benefit offered
is still below
train.
Our Limitations
1 Demographic barrier
2 Time barrier
During the research,
we found several 3 Language barrier
limitations
4 Difficulty in approaching people
24
Our Conclusion
25
ありがとうございま
した