BUSINESS FOR YOUNG

ENTREPRENEURS
How to start a small business
BUSINESS

Is the activity of making one’s living or

money by producing or buying and
selling products (such as goods and
services). Simply put, it is “any activity or
enterprise entered into a profit.
MARKETING MIX

PRODUCT PRICE

PROMOTION PLACE

PEOPLE
PRODUCT

Product refers to the products and

services offered by a business.
(Functionality, Appearance, Warranty, Quality, Packaging)
PRICE
Price refers to the pricing strategy
for products and services and how it
will affect customers.
(Selling price, Discounts, Payment Arrangements,
Price Matching Services, Credit Terms)
PROMOTION
Promotion refers to the activities that
make the business more known to
customers.
(Sponsorships, Advertising, Public Relation Activities,
Message, Media)
PLACE
Place refers to where the product and
services of the business is seen, made,
sold, or distributed.
(Distribution Channels, Logistics, Service Levels,
Location, Market Coverage)
PEOPLE
People refer to the staff, salespeople,
and those who work for the business.

(Service provided, Attitude, Customer service,

Appearance, Employee portrayal)
Video presentation
-CHARACTERISTICS OF SUCCESSFUL ENTREPRENEURS-
SELF-MOTIVATION

When you want to succeed, you need

to be able to push yourself.
UNDERSTAND WHAT YOU OFFER

You need to know what you offer,

and how it fits into the market
TAKE RISKS

Understanding calculated risks that are

more likely to pay off is an important
part of being an entrepreneur
KNOW HOW TO NETWORK

Being able to connect with others and

recognize partnership opportunities can
take you a long way as a business owner.
BASIC MONEY MANAGEMENT SKILLS
AND KNOWLEDGE

People who don’t worry so much about managing

the day to day. Understand how money works so that
you know where you stand, and so that you know
where you stand, and so that you run your business
on sound principles.
FLEXIBILTY

Be willing to change as needed.

Stay on top of your industry and be ready
to adopt changes in processes and
product as they are needed.
PASSION

They feel deeply about their product

or services or mission
Displaying products… innovative products
End.. Thank you!