RETAIL INDUSTRY

UTSAV KHETAN
 INTRODUCTION
RETAIL IS DERIVED FROM FRENCH WORD “RETAILER” WHICH REFERS TO
CUTTING OFF, CLIP AND DIVIDE.

RETAIL IS THE SALE OF GOOD TO END USERS, NOT FOR RESALE, BUT FOR
USE CONSUMPTION BY THE PURCHASER. THE RETAIL TRANSACTION IS AT
THE END OF THE SUPPLY CHAIN.

MANUFACTURERS SELL LARGE QUANTITIES OF PRODUCT TO RETAILERS,

AND RETAILERS ATTEMPT TO SELL THOSE SAME QUANTITIES OF PRODUCTS
TO CONSUMERS.

IT IS BASICALLY THE SALE OF GOOD AND SERVICES FROM INDIVIDUALS

OR BUSINESSES TO THE END USER.
 CLASSIFICATION OF RETAIL
ORGANISED RETAIL UNORGANISED RETAIL
 TOP LEADING COMPANIES

 TATA GROUP
 RELIANCE GROUP
 ADITYA BIRLA GROUP
 RPG GROUP
 EMERGING TRENDS IN RETAIL
INDUSTRY
 OMNI CHANNEL
 M-COMMERCE
 BUY ONLINE, PICKUP IN STORE
 FASTER SHIPPING
PORTER’S FIVE FORCES MODEL IN
RETAIL INDUSTRY
 THREAT OF NEW ENTRANTS
 BARGAINING POWER OF SUPPLIERS
 BARGAINING POWER OF BUYERS
 THREAT OF SUBSTITUTE PRODUCTS
 COMPETITIVE RIVALRY