GLOBALIZATION

THEORIES
We will analyze globalization
culturally, economically, and
politically in this book as reflected
in the succeeding chapters.
HOMOGENEITY

* The quality or state of being all

the same or all of the same kind
*culture
*economy
*Political
 HETEROGENEITY
- the quality or state of being
diverse in character or
content
*Culture
*Economy
*Political
-Refers to the differences because of
either lasting differences or the
hybrids or combination of cultures
that can be produce through the
different transplanetary processes
Glocalization –interpenetration of the global and
the local to produce unique outcomes in
different geographic areas
 DYNAMICS OF LOCAL AND
GLOBAL CULTURE
Global flows of culture tend to
move more easily around the,
globe the ever before, specially
through non-material digital
forms.
 3 PERSPECTIVES ON
GLOBAL CULTURE FLOWS

Cultural Differentialism
Cultural Hybridization
Cultural Converse
 CULTURAL
DIFFERENTIALISM
- Emphasizes the fact that cultures are essentially
different and are only superficially affected by
global flows.
- Each Country has its own language, values ,
norms, symbols, etc.
- Samuel hungtington’s clash of civilization and the
remanking of the world order is a t5heory
proposing that people’s cultural and religious
identities will be the primary source of conlict in
the post cold war world
 CULTURAL
HYBRIDIZATION
Mixing of cultures leading to unique
combinations of those cultures that are not
reducible to either global or local cultures

Glocalization – meaning interpenetration of

the global and the local to produce unique
outcomes in different geographic areas.
 CULTURAL
CONVERSE
Cultures are subject to many of the same
period global flows and become increasingly
more alike.
Cultural Imperialism – is the concept of
one or more cultures imposing on another
and destroying its local culture.
Dererritorialization – cultures is no longer
constrained by geography.