Platforms we propose

• Facebook • Youtube
• Twitter • Snapchat
• Instagram • SEO
• Whatsapp • Social Celebrities
 Using it as a hub for all promotional activities.

 Consumer driven content & design strategies to be followed and revised on regular basis to
keep up with trends.

 Brands product(s) postings for awareness.

 Follow the 80/20 engagement principle (mix of general posts, brand projection & product
display).

 Product queries to be managed within effective response time.

 Using promotional offers to increase sales

 Generating a commercial presence on Twitter.

 Frequent updates with proper use of relevant hashtags and mentions.

 Creating a community of potential customers and developing a brand’s following

 Combining power of photography and trend tags for posts.

 Understanding the target market of each product and tap the right audience with the most
suitable content.

 Created shared-vision experience of the brand stores through the eyes of the consumers
Snapchat is a mobile messaging application
used to share photos, videos, text, and
drawings. It has become hugely popular in a
very short space of time, especially with young
people.
 Create an Engaging Brand Persona for Whatsapp.

 Offer Great Value to build a phone database.

 Offer Always On Relevant Content for Free.

 Deliver Speedy Customer Service.

 Consumer Research
 Create compelling videos.

 Make your video findable

 Brand your YouTube channel.

 Use annotations to build subscribers.

 Post a bulletin and alert your friends and subscribers.

 Use YouTube Ads.

https://www.digitalorganics.com.au/social-media-marketing/video-marketing/what-is-youtube-marketing/
 Keyword Development.

 Content Creation & Promotion.

 Use blogs & articles for the right audience to generate traffic.

 Test your page speed.

 Link Building.
 Create your digital presence.

 Famous faces will increase the virality of your brand.

 Sponsor their videos to increase the brand image.

 Create a positive image of the brand.

 Convey your messages through them.

 Increase WOM
To manage the Facebook page for Milvik in terms of Strategy, Content,
Design, Ads Management and Application Development.
 Social Strategies
 80/20 Rule
• On every social media platform, we
have to post 80% of content which
helps building relationship with
fans/followers and 20% business
promotion.
Using the right mix of good product photography and creative designing, we will
display the products in the best possible way for the fans to attract and engage.
 Content Writing

 ‘If content is King, then context is Queen’.

We will develop content that will directly or
indirectly affect your business and interest
level of the potential customers for your
brand. That will include initiating
conversations to replying to fans’ queries
and establishing a healthy community.
To bring fans to our Facebook page and
to make our posts reach a wider audience,
we will have to spend on Facebook
advertisements and Boost Post budget.
Applications will be developed to engage audience in various competitions and data collecting
activities that will generate a data of our fans/potential customers to use in future projects.
 To increase brand awareness and reach to a wider community.

 To increase sales by developing new business and leads.

 To increase consumer engagement with the brand by posting engaging and attractive
content.

 To inform consumer with the latest news and updates and use the social media
channels as a ePR hub.
Evenire Marketing & Management can increase impression and ROI by building a
stronger, responsive community by helping you in the following domains:

 Social Media Marketing (Facebook, Twitter, YouTube, Snapchat & Instagram)

 Search Engine Optimization (SEO)
 PPC & PPM Advertising Solutions
 Bloggers Outreach Program – Brand Ambassadors Program
 Creative Marketing Solutions
 Featuring latest products/services and news on different academic blogs and all the
bloggers of Karachi Bloggers www.karachibloggers.org
 Hiring Social Media Celebrities to promote our services to a wider audience.
• To perform better, following are required for an effective social media team that will look after every detail
of the social media pages.

• One dedicated person at Milvik to keep an eye on all the happenings at first-hand experience and report it
as soon as it is witnessed.

• Team of Photographers/Video makers/bloggers & celebrities to be available on call for immediate coverage
of any event.

• Team of Strategists will create long-term and short-term strategies to reach the yearly/monthly/daily
objectives through social media.

• Team of Social Media Managers will be available 24/7 to entertain user queries and comments.

• Team of Graphic Designers will design creative artworks to show the best side of Toppers' Inn.

• Ads Management will be done by the experts to leverage maximum from Facebook & Twitter Ads
Management Tools and get better results at least possible cost.
 Task Costing/Month
Facebook Management 60,000 for 2 Pages
Facebook Page Likes Based on Objectives
Facebook Boost Post Based on Objectives
Snapchat Management On request
Whatsapp Management On request
YouTube Management On request
Search Engine Optimization On request
Celebrity Endorsement On request

*Advertising Budget and all the 3rd party cost to be charged separately
 Featuring product/services at different groups and pages and initiating a discussion.

 Hiring Bloggers to promote our brand on various online channels.

 Keeping the mix of product promotion and engaging activities to keep the audience engaged
and spread the brand’s message across.