Stakeholder Analysis Template

A Stakeholder Analysis is a strategy used to identify the individuals in your organization who
will and will not support your change efforts. In addition, a stakeholder analysis allows your
team to determine how to treat these individuals, and what actions to take with them during
the change process. This analysis is useful to ensure that your change management program
can be implemented successfully sine these actions help minimize resistance to change. Four
strategies are important based on the level of power and interest of a specific stakeholder:

• Those who are high in both power and interest should be closely monitored. You team should engage these stakeholders the most in the
change project by soliciting feedback and consistently sharing updates.
• Those who are high in power but low in interest should be made as happy as possible with the change. They do not need to be heavily
involved, but your team should make sure they are informed enough during the change process that they remain satisfied.
• Stakeholders high in interest but low in power will be highly attuned to the details of the change program. Therefore, they should be
engaged as their inputs can be utilized to make sure there are no small mistakes in the change program that might inhibit full support.
• Finally, those who are low in both interest and power should be informed sporadically and with less effort than other stakeholders.

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 Stakeholder Analysis Template
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High
Power

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Low

Low Interest High

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