Professional Documents
Culture Documents
Management and Entrepreneurship
Management and Entrepreneurship
AND MICROSOFT
BY SANJANA.S
NIVEDITHA PATIL
NEHA UDUPA
T. CHAITRA
APPLE AND
MICROSOFT: WHAT ARE
THEY TO EACH OTHER?
RIVALS FRIENDS
TRUCE
FRENEMIES
THE APPLE CULTURE!
Steve Jobs
Steve Wozniak
Is it the (steve)^2
power???
HOW DID MICROSOFT MAKE IT BIG
FROM MICRO??
Bill Gates
Paul Allen
PUNCHED TAPE
PROGRAMS…
Once upon a time, it so happened!
JOHN SCULLEY
What did he do afterwards?
MEANWHILE… in
● Lost about $1 billion on $7 billion in revenue.
● Company was worth $4 billions where its
rivals like HP and DELL were worth about
$62 billion and $8 billion, respectively.
What happened in late 1996??
Steve returns
back to his
company!!
The deal to save each other.
All about 1997...
“And what was really clear was that if the game was a zero-sum
game where for Apple to win, Microsoft had to lose, then Apple was
going to lose.”
THE MICROSOFT MONOPOLY( THAT’S
WHAT IT WAS CALLED)
When comes to MICROSOFT...
WHEN COMES TO
PRODUCT...
You can
use this
picture. Its
the latest
one