The

Rule
of
24!
 The
Rule of
24!
defined
It’s about going

from this...
…to this!
Work to a deadline.
Nothing motivates human beings like a looming
deadline. We are all, at heart, natural
procrastinators. To move an item up your to-do
list urgency scale, self-impose an artificial
deadline.

Make it 24
hours.
“Just having
satisfied
customers isn’t
good enough
anymore.
If you really want
a booming
business, you
have to create
Raving
Fans.” - Ken Blanchard
AND HERE’S WHY RULE OF 24! MATTERS…We
need to blow our prospects, influencers and clients
away. Speed is the single best tool to do that in our
business. Clients have given up expecting it. When we
begin consistently doing it, they will reward us with
additional business.

CONSISTENCY IS KEY. Ken Blanchard, in Raving

Fans, says you have to create a system to ensure that
you are fast 100% of the time. You can’t just be pretty
good most of the time and occasionally blow them
away. You have to earn trust by demonstrating that
you always provide lightning fast response. Turning
each step of the process around in 24 hours is the
system.
Brainstorm
Identify the top 3 “time-
stretchers” for your gap.

Develop 1 clever way to

compress the gap.
 Start
your

engines
 Ten ways
Rule of 24!
helps you
 S p e e d!
is our best marketing tool
 Raving Fans
refer their
friends.

Yeeehaaawww!
Jump the
Queue!
REDUCE STRESS.

DELAYS CAUSE STRESS. No-one likes being stuck waiting for

clients to give you the missing information. If it goes on for two
extra weeks it just adds to your frustration. You get your manager
on your back asking for updates. Also, when we’re supposed to get
back to a prospect/influencer and we don’t do it right away,the
guilty stress starts to pile up each day that passes. What if there
was a way to squish that waiting period down to less than a day
most of the time?

SUCCESS KILLS STRESS. Imagine ploughing through 3 months

worth of activity in one month. How good would that feel? How
much time would that free up for you? What could you do with the
time you’ll save?
Get it
off
your
plate.
 Test
their
resolve.
A light at the end of the tunnel is
good…
 …and a short
tunnel is even better.
Success
Breeds
Success.
Work
Life
Balance.
When you prioritize and
control your calendar you
get more done in less time.
And your mind doesn’t take
home lingering unfinished
business. You can focus on
what matters most – family.
 Put the
Rule of 24!
to work
Plan every day in
advance.
Practise your
ABCDE’s.
Apply the 80/20 rule
to everything.
Take it one oil
barrel at a time.
Create
large
chunks of
time.
 Plan to do
paperwork
every day…
 …and plan for
emergencies.
 Prospect a
little bit

every week.
 There will never be enough
time to get everything
done.

But there will always be

enough time to get the
most important things
done.
Be wary of
 Turn Silence
your helps you
e-mail chime focus.
off.
Make it easy
to focus.

Clean off
your desk
every
night.
Get a next
step.
Sell them the chain

a link at a time.
Ask probing
questions.
Go pick it up!
 Don’t
chase
smoke!
Study credits…
…so you can
approach
Credit with
confidence.
Divide
Divide
and
Conquer
Thanks