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About us: We are a unique Cloud Security and Compliance automation management platform, delivering

Security and Cloud control capabilities across multiple cloud environments. We help Businesses to enforce Industry defined
Security best practices and ensure complete compliance with industry and geography – specific standards and regulations.

Offerings/ Solutions

Compliance & Cloud Real-Time


Governance Security Visibility

Cloud Control, Compliance and Management


Cloud security best practices, 24/7 monitoring and real-time
visibility
into your cloud infrastructure
Compliance and Governance Realtime Visibility

• Security Best Practices Cloud Security Visualization


• Complete Compliance 1. Continuous Monitoring
2. Traffic control
• Risk Mitigation • Customised Security policies 3. Realtime Insights
• Compliance Reports • Total Control 4. Immediate threat detection
• Scheduled reporting • Asset Monitoring
• Continuous Compliance • Total Visibility Threat Center
• Auto Remediation 1. Constant Monitoring
Industry Standards • Workflow Management 2. End to End threat visibility
• ISO 27001 • Ticketing System 3. Non Compliance and Violations
• PCI – DSS Analysis
• HIPAA
• NIST Audit Trial
1. Internal Business Controls
2. Source identification of Violations/
Vulnerabilities

Cloud Control, Compliance and Management


Cloud security best practices, 24/7 monitoring and real-time visibility into your cloud infrastructure
Objectives
• Go to market strategy
• Brand awareness
Sales Roadmap 2019 • Market Positioning
• Lead Generation
• Client Acquisitions
• Channels

Cloud Control, Compliance and Management


Cloud security best practices, 24/7 monitoring and real-time visibility
into your cloud infrastructure
Go To Market Strategy Road Map

Initiation Assessment Outcome

Question What are we What are the Where should we What Go to Market
trying to potential compete and approach is
accomplish? markets? deliver? Optimal?

Inputs/ 1.Review Market 1.Identify/ Define 1.Assess addressable 1. Determine offering


Tasks data target markets markets /positioning in targeted
2.Validate project 2.Determine buying 2.Determine ability markets
approach processes and to compete and 2. Determine Channel
3.Design plan choice drivers deliver in identified partner criteria
Organize teams markets 3. Identify and assess
3.Identify key buying channel partner
influencers criteria in target
& behaviour markets

Outcome Goal validation Verify the nature Determine a 1.Determine how to


of the opportunity win strategy play?
2. Identify how to
measure results?
Brand Awareness Strategy

Initiation Assessment Outcome

Stage Who are you? I see you I like you I will try Customer Testimonials

Where Clients have At this point If Clients already Clients already Client who tried you
we stand no idea on who Clients know like you and know you and may and satisfied,
you are? What we you, but may or give a preference try you and may can give testimonials
offer? Or why may not want to move them towards commit to stick to to share on your website
should they care? Buy from you. Undisputed Brand- you offering/ brand. and Social media posts.
connect.
Inputs/ Have a website/ Use Content, Social Platforms like New insights on Create a value added
Tasks Showcase offerings infographics, LinkedIn/ Twitter upgrades, features referral program,
and find your such as industry help to get your content, offerings asking testimonials
Value proposition insights to corelate content through a to keep your client to share on your
your brand value widely accessible engaged beyond website and social media
gateway the purchase posts

Outcome New leads Start Prospecting, Proof of concept, Close deal/ Publish testimonials,
propose solutions Propose a deal Propose additional Rewards for referral,
relevant offerings remarket to lost leads
Market Positioning strategy
Segmentation Positioning Outcome

Influencers
Target Clients End Users
Companies

Key Competitors,
Market Position Competition
Substitutes Economic

Differentiators Value
Proposition $ Technical

Strategists do not seek to beat the Emotional


competition. Instead they aim to
make the competition irrelevant.”
― W. Chan Kim & Renee Mauborgne
Lead Generation/Client Acquisition/Channels
Client Acquisitions

Lead Generation

Channels
Conferences Referrals

Partner
Inbound
Outbound Driven

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