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Project Stakeholder

Management –
Delhi Metro
Who are stakeholders?
 Those who have the interest and influence to impact your
PPT

Product Project Team

Why do stakeholder management?


• Conflicting priorities • Product • Must learn to deliver • Not know who they
Management versus bad news too are
• Unshared vision Development
• Have to say NO • Need a systematic
• Business versus approach to identify
Architecture and prioritize

Misalignment Politics Communication Stakeholders


Delhi Metro - DMRC
Owner •Government of India (50%) Government of Delhi (50%)

Area •National Capital Region

Industry •Public Transport

Projects •Metro rail, Monorail, High-speed rail

DMRC Created •3rd May 1995


Operations •24th Dec 2002
Commenced
No. of lines •12

No. of vehicles •310

Headway •3 minutes

No. of stations •285

Daily ridership •4.7 million


•Durga Shankar Mishra (Secretary H&UA, Chairman) &
Key People Mangu Singh (Managing Director)
1st MD •E Sreedharan
Remove
Impact
Facilitate
Lead Role
Enhance Influence Rights
Slow down Interest/Availability Responsibilities

Identify Stakeholders Analyze Stakeholders Prioritize Stakeholders Engage Stakeholders Communicate

Reset
Power-Interest Matrix Determine your touchpoints Expectations
Define the objectives
Set frequencies Managing
Expectations

Review
Expectations

Act on
Expectations

Stakeholder Management Process


Stakeholder Register
Stakeholder Stakeholder
Assessment
Identificatio Classificatio
Information
 Definition: A document that lists a n
Name of Role in the
n

project’s stakeholders as well as Internal


Stakeholder project
information about their involvement
in the project.
Organizational Major
 Parts of a good stakeholder register hierarchy requirements
External

Location and
Expectations
Contact details

Identify Stakeholders Analyze Stakeholders Prioritize Stakeholders Engage Stakeholders Communicate


Subcontractors Team Lead/Manager IT Ops
Suppliers Employees Production Support
Competitors CXOs
Regulatory Agencies

External Influencers

Most Impacted
Internal Influencers

Identify Stakeholders Analyze Stakeholders Prioritize Stakeholders Engage Stakeholders Communicate


STAKEHOLDERS EXAMPLES INTERESTS LIKELY IMPACT ON THE PROJECT PRIORITY

INTERNAL INFLUENCERS
• Employees (Tech & Non-Tech) SIS, CISF, Operators Safety & Security + 1
Scale of implementation -
Income -
• Managers Mangu Singh, DK Saini, Improved credibility + 2
Sharat Sharma Recognition -
• Owners DMRC Be the Pioneer + 2
EXTERNAL INFLUENCERS
• Suppliers (Contractors & Consultants) L&T, Bombardier Income - 2
Transportations Correct implementation +
• Society Reduced carbon footprint + 2
• Government DDA, RITES, PWD Improved mobility of public + 3
Higher productivity +
Improved Infrastructure +
• Investors JIA, IIFCL, World Bank ROI - 3
• Customers Shorter travel time + 1
Convenience +
• Workers (labor) Income - 1

Stakeholders Register
Power-Interest Matrix

High
Keep Satisfied Actively Engage
Provides a framework for

Influence

managing stakeholders based
on INTEREST and INFLUENCE

Monitor Keep Informed

Low
Low High
Interest

Identify Stakeholders Analyze Stakeholders Prioritize Stakeholders Engage Stakeholders Communicate


Power-Interest Matrix

High

Keep Satisfied
Investors
Actively Engage PI Matrix Key
• Managers
• Customers
• Owners
Influence • Suppliers Designation Role

Business Owner Release Planning, PSI


Inspect, Adapt workshop
Major Stakeholder + System Sprint Demos

Minor Stakeholder Be engaged with status quo


Monitor Keep Informed
• Employees (non-technical) Subject Matter Expert Be engaged as per input
• Employees (technical)
• Society
• Government
Low

• Workers

Low Interest High

Identify Stakeholders Analyze Stakeholders Prioritize Stakeholders Engage Stakeholders Communicate


Definition Possible
Benefits:

• Improved effectiveness
Involvement of stakeholders • Enhanced responsiveness
is different at different • Improved efficiency
stages of project • Improved sustainability
development and sustainable impact
• Empowerment and
increased self-reliance
• Improved transparency
and accountability
• Improved equity

Identify Stakeholders Analyze Stakeholders Prioritize Stakeholders Engage Stakeholders Communicate


Type of Information

Participation Matrix Inform Consult Partnership Control

Identification Government Society


Investor

Stage in Project Design Society Managers Contractors Employees


Owners Government
Consultants Investor

Implementation & Society Managers Contractors Employees


Monitoring Owners Investor Workers
Reviewing Managers Investor Employees
Owners Workers
Evaluating Managers Investor
Owners Government

Identify Stakeholders Analyze Stakeholders Prioritize Stakeholders Engage Stakeholders Communicate


Determine
your Set the
touchpoints frequencies
Communicating – 3 step process
Define the
objectives

Designation Members Engagement Method/Freq

Business Owner Managers • One-on-one meeting to discuss vision, roadmap & features
Owners • Attendance at requirement workshops, release planning meeting & PSI
Inspect and Adapt workshop
• Email communication when program scope is at risk
Major Stakeholder Investors • Preview of prioritized backlog
Suppliers (info & material) • Attendance at discover workshops, PSI Inspect & Adapt workshop,
Customers system sprint demo, team sprint demo
• Email communication when sprint or program scope is at risk
Minor Stakeholder Government • Attendance at requirement workshops as needed
Employees (tech) • Email communication as needed
Subject Matter Expert Employees • Attendance at sprint ceremonies, individual or group SME meetings as
Workers needed

Identify Stakeholders Analyze Stakeholders Prioritize Stakeholders Engage Stakeholders Communicate

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